Aruna Polisetty

509 total citations · 1 hit paper
24 papers, 297 citations indexed

About

Aruna Polisetty is a scholar working on Marketing, Sociology and Political Science and Information Systems and Management. According to data from OpenAlex, Aruna Polisetty has authored 24 papers receiving a total of 297 indexed citations (citations by other indexed papers that have themselves been cited), including 11 papers in Marketing, 8 papers in Sociology and Political Science and 5 papers in Information Systems and Management. Recurrent topics in Aruna Polisetty's work include Digital Marketing and Social Media (6 papers), Technology Adoption and User Behaviour (5 papers) and Environmental Sustainability in Business (5 papers). Aruna Polisetty is often cited by papers focused on Digital Marketing and Social Media (6 papers), Technology Adoption and User Behaviour (5 papers) and Environmental Sustainability in Business (5 papers). Aruna Polisetty collaborates with scholars based in India, Qatar and United Kingdom. Aruna Polisetty's co-authors include Debarun Chakraborty, Nripendra P. Rana, Sangeeta Khorana, Dimitrios Buhalis, Arpan Kumar Kar, Robin Nunkoo, Abhishek Behl, Anubhav Mishra, Mark Anthony Camilleri and Ganesh Dash and has published in prestigious journals such as IEEE Access, Journal of Environmental Management and Technological Forecasting and Social Change.

In The Last Decade

Aruna Polisetty

22 papers receiving 279 citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

Consumers' continuance intention towards metaverse-based virtual stores: A multi-study perspective

2024 48 citations Debarun Chakraborty, Aruna Polisetty et al. Technological Forecasting and Social Change profile →

Peers

Aruna Polisetty

SPS

MARKE

ISM

AI

HI

Francesca Serravalle Italy

Chang-Hoon Shin South Korea

Kyunghwa Chung South Korea

Yuzhuo Li China

Seungmook Kang South Korea

Neha Yadav India

Aqueeb Sohail Shaik India

Banggang Wu China

Jong‐Chul Oh South Korea

Pei-San Lo Malaysia

Francesca Serravalle Italy

Aruna Polisetty

168 ×1.5

SPS

156 ×1.5

MARKE

67 ×0.8

ISM

18 ×0.3

AI

63 ×1.4

HI

Citations per year, relative to Aruna Polisetty Aruna Polisetty (= 1×) peers Francesca Serravalle

Countries citing papers authored by Aruna Polisetty

Since Specialization

Citations

This map shows the geographic impact of Aruna Polisetty's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Aruna Polisetty with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Aruna Polisetty more than expected).

Fields of papers citing papers by Aruna Polisetty

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Aruna Polisetty. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Aruna Polisetty. The network helps show where Aruna Polisetty may publish in the future.

Co-authorship network of co-authors of Aruna Polisetty

This figure shows the co-authorship network connecting the top 25 collaborators of Aruna Polisetty. A scholar is included among the top collaborators of Aruna Polisetty based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Aruna Polisetty. Aruna Polisetty is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

20 of 20 papers shown

1.

Polisetty, Aruna, et al.. (2025). Unlocking the Potential for Smart Technology Adoption: Leveraging Mental Health Apps for Improved Well‐Being. Systems Research and Behavioral Science.

2.

Polisetty, Aruna, et al.. (2025). Exploring minimalist fashion drivers for Gen Z: mixed-method insights. Journal of Fashion Marketing and Management. 29(5). 863–894. 1 indexed citations

3.

Chakraborty, Debarun, Aruna Polisetty, & Nripendra P. Rana. (2024). Consumers' continuance intention towards metaverse-based virtual stores: A multi-study perspective. Technological Forecasting and Social Change. 203. 123405–123405. 48 indexed citations breakdown →

4.

Polisetty, Aruna, et al.. (2024). Examining the relationship between pro-environmental consumption behaviour and hedonic and eudaimonic motivation. Journal of Environmental Management. 359. 121095–121095. 17 indexed citations

5.

Chakraborty, Debarun, et al.. (2024). Unlocking the potential of AI: Enhancing consumer engagement in the beauty and cosmetic product purchases. Journal of Retailing and Consumer Services. 79. 103842–103842. 27 indexed citations

6.

Chakraborty, Debarun, et al.. (2024). Exploring the adoption patterns of matrimonial apps: An analysis of user gratifications. Journal of Retailing and Consumer Services. 78. 103731–103731. 8 indexed citations

7.

Chakraborty, Debarun, et al.. (2024). Factors affecting consumer purchases of natural foods: Prioritizing health consciousness and environmental sustainability. Business Strategy and the Environment. 33(8). 8247–8266. 5 indexed citations

8.

Chakraborty, Debarun, Aruna Polisetty, Robin Nunkoo, & Nripendra P. Rana. (2024). What drives tourists towards sustainable behaviour? A longitudinal study. Asia Pacific Journal of Tourism Research. 29(3). 352–374. 14 indexed citations

9.

Polisetty, Aruna, et al.. (2024). Exploring innovation resistance in tourism: barriers to metaverse adoption among tourists. Cogent Business & Management. 11(1). 6 indexed citations

10.

Polisetty, Aruna, et al.. (2023). What Determines AI Adoption in Companies? Mixed-Method Evidence. Journal of Computer Information Systems. 64(3). 370–387. 56 indexed citations

11.

Chakraborty, Debarun, et al.. (2023). Use of metaverse in socializing: Application of the big five personality traits framework. Psychology and Marketing. 40(10). 2132–2150. 53 indexed citations

12.

Polisetty, Aruna, et al.. (2023). Adoption of AI in the Banking Industry : A Case Study on Indian Banks. Indian Journal of Marketing. 53(3). 26–26. 6 indexed citations

13.

Polisetty, Aruna, et al.. (2023). Will AI Replace Humans from Human Resources? A Case Analysis. Prabandhan Indian Journal of Management. 16(6). 25–25. 3 indexed citations

14.

Polisetty, Aruna, et al.. (2023). Validating Consumer-Centric Approaches in Attaining Ecological Sustainability. Environment and Ecology Research. 11(1). 183–194. 1 indexed citations

15.

Polisetty, Aruna, et al.. (2023). Streaming towards innovation: Understanding consumer adoption of OTT services through IRT and TAM. Cogent Business & Management. 10(3). 4 indexed citations

16.

Polisetty, Aruna, et al.. (2021). The Future of Shared Economy: A Case Study on Airbnb. FIIB Business Review. 10(3). 205–214. 11 indexed citations

17.

Polisetty, Aruna, et al.. (2021). Factors Affecting Financial Literacy among Budding Entrepreneurs. Universal Journal of Accounting and Finance. 9(5). 1085–1092. 5 indexed citations

18.

Polisetty, Aruna, et al.. (2020). An Algorithmic Approach for Maritime Transportation. International Journal of Advanced Computer Science and Applications. 11(2). 5 indexed citations

19.

Polisetty, Aruna, et al.. (2018). Asset Quality & Risk Management Practices - An Analysis on Yes Bank. SSRN Electronic Journal. 1 indexed citations

20.

Polisetty, Aruna, et al.. (2016). Influence of Exchange Rate on BSE Sensex & NSE Nifty. IOSR Journal of Business and Management. 18(9). 10–15. 2 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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