Athanasios Poulis

531 total citations
16 papers, 299 citations indexed

About

Athanasios Poulis is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Athanasios Poulis has authored 16 papers receiving a total of 299 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Marketing, 7 papers in Sociology and Political Science and 7 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Athanasios Poulis's work include Consumer Behavior in Brand Consumption and Identification (9 papers), Digital Marketing and Social Media (7 papers) and Customer Service Quality and Loyalty (7 papers). Athanasios Poulis is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (9 papers), Digital Marketing and Social Media (7 papers) and Customer Service Quality and Loyalty (7 papers). Athanasios Poulis collaborates with scholars based in Greece, United Kingdom and Kuwait. Athanasios Poulis's co-authors include Kleopatra Κonstantoulaki, Ioannis Rizomyliotis, Prokopis K. Theodoridis, Anastasios Panopoulos, Antonios Kalampakas, Apostolos Giovanis, Ioannis Kostopoulos, George G. Panigyrakis and Francisca Farache and has published in prestigious journals such as SHILAP Revista de lepidopterología, Sustainability and Business Strategy and the Environment.

In The Last Decade

Athanasios Poulis

15 papers receiving 272 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Athanasios Poulis Greece	8	181	163	82	61	38	16	299
Suha Fouad Salem Malaysia	14	236 1.3×	211 1.3×	70 0.9×	95 1.6×	24 0.6×	20	393
Ming-Way Li Taiwan	6	234 1.3×	214 1.3×	143 1.7×	69 1.1×	58 1.5×	7	375
Sanga Song United States	9	211 1.2×	151 0.9×	40 0.5×	73 1.2×	28 0.7×	18	315
Alvina Gillani United Kingdom	9	104 0.6×	85 0.5×	98 1.2×	37 0.6×	81 2.1×	14	283
Smirti Kutaula United Kingdom	9	103 0.6×	84 0.5×	98 1.2×	35 0.6×	80 2.1×	14	280
GuoQiong Ivanka Huang China	14	257 1.4×	321 2.0×	146 1.8×	43 0.7×	32 0.8×	25	493
Yi‐Chun Ou United Kingdom	5	258 1.4×	179 1.1×	201 2.5×	58 1.0×	24 0.6×	6	368
Manoj Motiani India	7	165 0.9×	170 1.0×	84 1.0×	45 0.7×	27 0.7×	16	292
Alexis M. Allen United States	9	146 0.8×	136 0.8×	137 1.7×	56 0.9×	48 1.3×	18	303
Hsuan‐Hsuan Ku Taiwan	9	254 1.4×	134 0.8×	71 0.9×	36 0.6×	26 0.7×	24	349

Countries citing papers authored by Athanasios Poulis

Since Specialization

Citations

This map shows the geographic impact of Athanasios Poulis's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Athanasios Poulis with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Athanasios Poulis more than expected).

Fields of papers citing papers by Athanasios Poulis

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Athanasios Poulis. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Athanasios Poulis. The network helps show where Athanasios Poulis may publish in the future.

Co-authorship network of co-authors of Athanasios Poulis

This figure shows the co-authorship network connecting the top 25 collaborators of Athanasios Poulis. A scholar is included among the top collaborators of Athanasios Poulis based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Athanasios Poulis. Athanasios Poulis is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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16 of 16 papers shown

Poulis, Athanasios, et al.. (2025). “Influencers as Brand Architects: Co-Creation and Customer Experience in Tourism”.

Poulis, Athanasios, et al.. (2024). Sustainable Brand Resilience: Mitigating Panic Buying through Brand Value and Food Waste Attitudes Amid Social Media Misinformation. Sustainability. 16(15). 6658–6658. 4 indexed citations

Poulis, Athanasios, et al.. (2024). Enhancing brand loyalty through LGBTQ+ influencers: a study on the impact of firm-generated content in inclusive marketing strategies. Corporate Communications An International Journal. 30(5). 817–835. 5 indexed citations

Poulis, Athanasios, et al.. (2024). Branding Muslim hijabi fashion: exploring influencer trends and impact. Corporate Communications An International Journal. 30(5). 867–887. 3 indexed citations

Panopoulos, Anastasios, Athanasios Poulis, Prokopis K. Theodoridis, & Antonios Kalampakas. (2022). Influencing Green Purchase Intention through Eco Labels and User-Generated Content. Sustainability. 15(1). 764–764. 47 indexed citations

Rizomyliotis, Ioannis, Athanasios Poulis, Kleopatra Κonstantoulaki, & Apostolos Giovanis. (2021). Sustaining brand loyalty: The moderating role of green consumption values. Business Strategy and the Environment. 30(7). 3025–3039. 40 indexed citations

Panopoulos, Anastasios, Prokopis K. Theodoridis, & Athanasios Poulis. (2018). Revisiting innovation adoption theory through electronic public relations. Information Technology and People. 31(1). 21–40. 4 indexed citations

Rizomyliotis, Ioannis, et al.. (2018). Applying FCM to predict the behaviour of loyal customers in the mobile telecommunications industry. Journal of Strategic Marketing. 28(1). 1–15. 19 indexed citations

Poulis, Athanasios, Ioannis Rizomyliotis, & Kleopatra Κonstantoulaki. (2018). Do firms still need to be social? Firm generated content in social media. Information Technology and People. 32(2). 387–404. 83 indexed citations

10.

Rizomyliotis, Ioannis, Kleopatra Κonstantoulaki, Ioannis Kostopoulos, & Athanasios Poulis. (2017). Reassessing the Influence of Mental Intangibility on Consumer Decision-making. International Journal of Market Research. 59(4). 409–421. 9 indexed citations

11.

Poulis, Athanasios, et al.. (2017). EMOTIONAL INTELLIGENCE AND SALES PERFORMANCE. A MYTH OR REALITY?. International Journal of Business and Society. 16(2). 17 indexed citations

12.

Poulis, Athanasios, et al.. (2016). Modeling employee-based brand equity (EBBE) and perceived environmental uncertainty (PEU) on a firm’s performance. Journal of Product & Brand Management. 25(5). 490–503. 44 indexed citations

13.

Poulis, Athanasios, et al.. (2015). R U #SoLoMo Ready?: Consumers and Brands in the Digital Era. University of Brighton Repository (University of Brighton). 2 indexed citations

14.

Poulis, Athanasios, et al.. (2014). Emotional Intelligence – Sales Performance Relationship: A Mediating Role of Adaptive Selling Behaviour. SHILAP Revista de lepidopterología. 43(1). 32–52. 12 indexed citations

15.

Poulis, Athanasios, George G. Panigyrakis, & Anastasios Panopoulos. (2013). Antecedents and consequents of brand managers’ role. Marketing Intelligence & Planning. 31(6). 654–673. 4 indexed citations

16.

Panigyrakis, George G. & Athanasios Poulis. (2009). Men and women as public relation managers in Greece and Turkey. EuroMed Journal of Business. 4(3). 287–303. 6 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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