Holger Schramm

4.1k citations
67 papers · 2.2k indexed · 3 hit papers · h-index 18

Impact in

Papers in

Holger Schramm

62 papers receiving 2.0k citations

Hit Papers

Blind trust? The importance and interplay of parasocial relationships and advertising disclosures in explaining influencers’ persuasive effects on their followers 2021 · 128 citations
1282007202620132019100200300400500

Peers

Holger Schramm
Comparison fields: 5 of 114
  • Human-Computer Interaction 657
  • Literature and Literary Theory 996
  • Communication 299
  • Gender Studies 395
  • Marketing 305
Replace Christoph Klimmt with:
Christoph Klimmt Germany
Ron Tamborini United States
Allison Eden United States
Kristine L. Nowak United States
Ute Ritterfeld Germany
Carrie Heeter United States
Paul D. Bolls United States
Sun Joo Ahn United States
Jorge Peña United States
John L. Sherry United States
Holger Schramm relative to Christoph Klimmt Germany Christoph Klimmt's profile →
Citations per field
00.5×1.5×
Christoph Klimmt · 1×
Citations per year

Countries citing papers authored by Holger Schramm

Since Specialization
Citations

This map shows the geographic impact of Holger Schramm's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Holger Schramm with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Holger Schramm more than expected).

Fields of papers citing papers by Holger Schramm

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Holger Schramm. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Holger Schramm. The network helps show where Holger Schramm may publish in the future.

Co-authors

The 25 scholars most cited alongside Holger Schramm, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Holger Schramm Line = papers co-authored together Holger Schramm links everyone, so they are left out of the graph.

All Works

20 of 20 papers shown
#Work
1 20248
2 20241
3 20243
4 20241
5 20240
6 20231
7 20231
8 20234
9
Parasocial Interactions and Relationships with Media Characters – An Inventory of 60 Years of Research
201974
10 20150
11
Ways to measure presence. Review and future directions
20151
12 2015199
13 201233
14
Beyond Pleasure: Exploring the Eudaimonic Entertainment Experience
Hit paper breakdown →
2012193
15
A Process Model of the Formation of Spatial Presence Experiences
Hit paper breakdown →
2007544
16
Comsumption and Effects of Music in the Media
20069
17
Empirische Unterhaltungsforschung: Studien zu Rezeption und Wirkung von medialer Unterhaltung
20065
18 200537
19 20037
20 200213

About Holger Schramm

Holger Schramm is a scholar working on Communication, Literature and Literary Theory, Gender Studies, Music and Marketing, having authored 67 papers that have together received 2.2k indexed citations. Recurring topics across this work include Media Influence and Health (33 papers), Media Studies and Communication (20 papers), Media, Gender, and Advertising (18 papers), Consumer Behavior in Brand Consumption and Identification (10 papers), Radio, Podcasts, and Digital Media (6 papers), Sports, Gender, and Society (5 papers), Sport and Mega-Event Impacts (5 papers) and Virtual Reality Applications and Impacts (5 papers). The work is most often cited by research in Human-Computer Interaction (657 citations), Literature and Literary Theory (996 citations), Communication (299 citations), Gender Studies (395 citations) and Marketing (305 citations). Holger Schramm has collaborated with scholars based in Germany, Switzerland and Austria. Frequent co-authors include Werner Wirth, Tilo Hartmann, Priska Breves, Nicole Liebers, Peter Vorderer, Matthias Höfer, Christoph Klimmt, Ana Sacau, Feliz Ribeiro Gouveia and Timo Saari. Their work appears in journals such as Media Psychology, Musicae Scientiae, International Journal of Advertising, Communications and Frontiers in Psychology.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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