Cheng Yi

About

Cheng Yi is a scholar working on Sociology and Political Science, Applied Psychology and Marketing. According to data from OpenAlex, Cheng Yi has authored 20 papers receiving a total of 312 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Sociology and Political Science, 6 papers in Applied Psychology and 5 papers in Marketing. Recurrent topics in Cheng Yi’s work include Digital Marketing and Social Media (7 papers), Behavioral Health and Interventions (6 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). Cheng Yi is often cited by papers focused on Digital Marketing and Social Media (7 papers), Behavioral Health and Interventions (6 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). Cheng Yi collaborates with scholars based in China, Singapore and Hong Kong. Cheng Yi's co-authors include Zhenhui Jiang, Izak Benbasat, Xiuping Li, Xianghua Lu, Jinghua Huang, Tingting Song, Lingling Xu, Yunjie Xu, Barney Tan and Hock Chuan Chan and has published in prestigious journals such as Management Science, Frontiers in Psychology and Information & Management.

In The Last Decade

Co-authorship network of co-authors of Cheng Yi i

Layout:

Gravity: 0.05 Iterations: 100 Initial Temp: 1000 Cooling: 0.99 Min Temp: 1

Fields of papers citing papers by Cheng Yi

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Cheng Yi. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Cheng Yi. The network helps show where Cheng Yi may publish in the future.

Countries citing papers authored by Cheng Yi

Since Specialization

Citations

This map shows the geographic impact of Cheng Yi's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Cheng Yi with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Cheng Yi more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

Explore authors with similar magnitude of impact

Breakdown of academic impact, for papers by Ryan Kipp Breakdown of academic impact, for papers by Artur Mattisson Breakdown of academic impact, for papers by Sagar Patel Breakdown of academic impact, for papers by Jiawei Zhuang Breakdown of academic impact, for papers by William Paul Breakdown of academic impact, for papers by Michele Baroffio Breakdown of academic impact, for papers by Darrel W. Amundsen Breakdown of academic impact, for papers by Inés González-González