Cheng Yi

568 citations
25 papers · 383 indexed · h-index 9
Topics
Digital Marketing and Social Media (8 papers)Consumer Behavior in Brand Consumption and Identification (6 papers)Behavioral Health and Interventions (6 papers)
Partner nations
ChinaSingaporeCanada

In The Last Decade

Cheng Yi

22 papers receiving 363 citations

Peers

Cheng Yi
Comparison fields: 5 of 65
  • Sociology and Political Science 224
  • Marketing 135
  • Information Systems and Management 126
  • Human-Computer Interaction 73
  • Organizational Behavior and Human Resource Management 42
Replace Un-Kon Lee with:
Un-Kon Lee South Korea
Cyr Canada
Mandakini Paruthi India
Kil-Soo Suh South Korea
Aleck C. H. Lin Australia
Supavich Pengnate United States
Evert Van den Broeck Belgium
Xinyu Jiang China
Roberta De Cicco Italy
Vahideh Arghashi Türkiye
Cheng Yi relative to Un-Kon Lee South Korea Un-Kon Lee's profile →
Citations per field
00.5×1.5×2.4×
Un-Kon Lee · 1×
Citations per year

Countries citing papers authored by Cheng Yi

Since Specialization
Citations

This map shows the geographic impact of Cheng Yi's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Cheng Yi with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Cheng Yi more than expected).

Fields of papers citing papers by Cheng Yi

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Cheng Yi. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Cheng Yi. The network helps show where Cheng Yi may publish in the future.

Co-authorship network of co-authors of Cheng Yi

This figure shows the co-authorship network connecting the top 25 collaborators of Cheng Yi. A scholar is included among the top collaborators of Cheng Yi based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Cheng Yi. Cheng Yi is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 0
2 0
3 1
4 1
5 27
6 2
7 7
8 8
9 6
10 34
11 90
12
The Effects of Social Popularity and Deal Scarcity at Different Stages of Online Shopping
3
13
A CROSS-CULTURAL STUDY ON THE EFFECTS OF SOCIAL POPULARITY AND DEAL SCARCITY ON CONSUMERS' PURCHASE BEHAVIOR
3
14 3
15
Beyond Annoyance: The Latent Benefits of Distracting Website Features
3
16
Emotional Expression Online: the Impact of Task, Relationship and Personality Perception on Emoticon Usage in Instant Messenger
25
17
A SSM Analysis on the Structure of Tourism Market——A Case Study on Shanghai Oversea Tourism Market
2
18
ANALYSIS OF THE CURRENT FIELD IN THE NEW YELLOW RIVER ENTRANCE SEA AREA
11
19
[Study on sijunzi decoction in rectifying digestive disorder in mice].
2
20
The Tao of Organization: The I Ching for Group Dynamics
1

About Cheng Yi

Cheng Yi is a scholar working on Applied Psychology, General Decision Sciences and Information Systems and Management, having authored 25 papers that have together received 383 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Behavioral Health and Interventions (6 papers). The work is most often cited by research in Information Systems and Management (126 citations), Marketing (135 citations) and Human-Computer Interaction (73 citations). Cheng Yi has collaborated with scholars based in China, Singapore and Canada. Frequent co-authors include Zhenhui Jiang, Izak Benbasat, Xiuping Li, Xianghua Lu, Jinghua Huang, Tingting Song, Yunjie Xu, Lingling Xu, Hock Chuan Chan and Barney Tan. Their work appears in journals such as Management Science, MIS Quarterly and Frontiers in Psychology.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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