Xinyu Jiang

741 total citations · 1 hit paper
14 papers, 474 citations indexed

About

Xinyu Jiang is a scholar working on Sociology and Political Science, Social Psychology and Marketing. According to data from OpenAlex, Xinyu Jiang has authored 14 papers receiving a total of 474 indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Sociology and Political Science, 6 papers in Social Psychology and 4 papers in Marketing. Recurrent topics in Xinyu Jiang's work include Digital Marketing and Social Media (6 papers), Virtual Reality Applications and Impacts (4 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Xinyu Jiang is often cited by papers focused on Digital Marketing and Social Media (6 papers), Virtual Reality Applications and Impacts (4 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Xinyu Jiang collaborates with scholars based in China and United Kingdom. Xinyu Jiang's co-authors include Nianqi Deng, Xiaojun Fan, Xuebing Dong, Xiaojun Fan, Hongmei Zhang, Qi Nie, Wen Liu, Junbin Wang, Yanjie Su and Huiyao Li and has published in prestigious journals such as Tourism Management, Frontiers in Psychology and Journal of Travel Research.

In The Last Decade

Xinyu Jiang

11 papers receiving 451 citations

Hit Papers

Immersive technology: A meta-analysis of augmented/virtua... 2022 2026 2023 2024 2022 100 200 300

Peers

Xinyu Jiang
Chris Zhu Macao
Jessika Weber Netherlands
Martin Yongho Hyun South Korea
Li Cheng Taiwan
Kil-Soo Suh South Korea
Chris Zhu Macao
Xinyu Jiang
Citations per year, relative to Xinyu Jiang Xinyu Jiang (= 1×) peers Chris Zhu

Countries citing papers authored by Xinyu Jiang

Since Specialization
Citations

This map shows the geographic impact of Xinyu Jiang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Xinyu Jiang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Xinyu Jiang more than expected).

Fields of papers citing papers by Xinyu Jiang

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Xinyu Jiang. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Xinyu Jiang. The network helps show where Xinyu Jiang may publish in the future.

Co-authorship network of co-authors of Xinyu Jiang

This figure shows the co-authorship network connecting the top 25 collaborators of Xinyu Jiang. A scholar is included among the top collaborators of Xinyu Jiang based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Xinyu Jiang. Xinyu Jiang is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

14 of 14 papers shown
1.
Jiang, Xinyu & Xiaojun Fan. (2025). Examining the effects of presence and authenticity on Visitor's well-being in CAVE VR museum: A mixed methods study. Tourism Management. 113. 105291–105291. 1 indexed citations
2.
Fan, Xiaojun, Huiyao Li, & Xinyu Jiang. (2025). Owing to interactivity: a meta-analysis on consumer-brand responses in the digital context. Journal of Research in Interactive Marketing. 19(8). 1165–1183. 1 indexed citations
3.
Deng, Nianqi, Hongmei Zhang, & Xinyu Jiang. (2025). Transformation in the Digital Age: Factors Influencing Visitor Engagement in Virtual Museums. Journal on Computing and Cultural Heritage. 18(3). 1–24. 2 indexed citations
5.
Jiang, Xinyu, Junbin Wang, & Nianqi Deng. (2025). Creating existential authenticity experience by combining technology capability with gamification in the metaverse: An affordance perspective. Technology in Society. 83. 103019–103019. 1 indexed citations
6.
Li, Yongqiang, et al.. (2024). Effects of social inhibition and group relations on altruistic behaviour of children under conditions of reputational threat. Early Child Development and Care. 194(9-10). 943–961.
7.
8.
Fan, Xiaojun, et al.. (2024). Understanding the configurational causes of traveler's moral ambiguity in the sharing economy: Evidence from PLS‐fsQCA. International Journal of Tourism Research. 26(3). 2 indexed citations
9.
Jiang, Xinyu, et al.. (2023). Understanding the core technological features of virtual and augmented reality in tourism: a qualitative and quantitative review. Current Issues in Tourism. 26(21). 3444–3464. 23 indexed citations
10.
Fan, Xiaojun, Xinyu Jiang, & Nianqi Deng. (2022). Imagination Versus Telepresence: Consumer Patronage Intention Toward Peer-to-Peer Accommodations in Photo-Enhanced Imaginative Conditions and Virtual Reality Contexts. Journal of Travel Research. 62(8). 1647–1666. 19 indexed citations
11.
Fan, Xiaojun, Xinyu Jiang, & Nianqi Deng. (2022). Immersive technology: A meta-analysis of augmented/virtual reality applications and their impact on tourism experience. Tourism Management. 91. 104534–104534. 314 indexed citations breakdown →
12.
Jiang, Xinyu, et al.. (2021). Examining the role of perceived value and consumer innovativeness on consumers’ intention to watch intellectual property films. Entertainment Computing. 40. 100453–100453. 17 indexed citations
13.
Deng, Nianqi, Xinyu Jiang, & Xiaojun Fan. (2021). How social media's cause-related marketing activity enhances consumer citizenship behavior: the mediating role of community identification. Journal of Research in Interactive Marketing. 17(1). 38–60. 30 indexed citations
14.
Fan, Xiaojun, et al.. (2020). Does role conflict influence discontinuous usage intentions? Privacy concerns, social media fatigue and self-esteem. Information Technology and People. 34(3). 1152–1174. 64 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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