Brenda Gainer
- Sociology and Political Science top 5%
- Marketing top 2%
- Organizational Behavior and Human Resource Management top 2%
- Strategy and Management top 5%
- Management of Technology and Innovation top 5%
- Co-authors
- Paulette PadanyiEileen FischerIda E. Berger
- Topics
- Customer Service Quality and Loyalty (5 papers)Consumer Behavior in Brand Consumption and Identification (3 papers)Media, Gender, and Advertising (3 papers)
- Cited by
- MarketingOrganizational Behavior and Human Resource ManagementBusiness and International Management
- Partner nations
- CanadaUnited Kingdom
In The Last Decade
Brenda Gainer
16 papers receiving 626 citations
Peers
Comparison fields: 5 of 67
- Sociology and Political Science 353
- Marketing 288
- Organizational Behavior and Human Resource Management 282
- Strategy and Management 190
- Management of Technology and Innovation 66
Countries citing papers authored by Brenda Gainer
This map shows the geographic impact of Brenda Gainer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Brenda Gainer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Brenda Gainer more than expected).
Fields of papers citing papers by Brenda Gainer
This network shows the impact of papers produced by Brenda Gainer. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Brenda Gainer. The network helps show where Brenda Gainer may publish in the future.
Co-authorship network of co-authors of Brenda Gainer
This figure shows the co-authorship network connecting the top 25 collaborators of Brenda Gainer. A scholar is included among the top collaborators of Brenda Gainer based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Brenda Gainer. Brenda Gainer is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 174 | |
| 2 | 89 | |
| 3 | 48 | |
| 4 | Jewish Identity, Social Capital and Giving | 6 |
| 5 | 126 | |
| 6 | 6 | |
| 7 | Creating Or Escaping Community?: an Exploratory Study of Internet Consumers' Behaviors | 45 |
| 8 | Exploring Gendered Servicescapes | 3 |
| 9 | 102 | |
| 10 | Community and Consumption | 5 |
| 11 | Baby Showers: a Rite of Passage in Transition | 28 |
| 12 | 58 | |
| 13 | 4 | |
| 14 | I Shop Therefore I Am: the Role of Shopping in the Social Construction of Women's Identities | 14 |
| 15 | To Buy Or Not to Buy? That Is Not the Question: Female Ritual in Home Shopping Parties | 11 |
| 16 | 6 |
About Brenda Gainer
Brenda Gainer is a scholar working on Museology, Organizational Behavior and Human Resource Management and Marketing, having authored 16 papers that have together received 725 indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (5 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Media, Gender, and Advertising (3 papers). The work is most often cited by research in Marketing (288 citations), Organizational Behavior and Human Resource Management (282 citations) and Business and International Management (30 citations). Brenda Gainer has collaborated with scholars based in Canada and United Kingdom. Frequent co-authors include Paulette Padanyi, Eileen Fischer and Ida E. Berger. Their work appears in journals such as Journal of Business Research, Psychology and Marketing and Service Industries Journal.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.