Bert Morrow

422 total citations
6 papers, 323 citations indexed

About

Bert Morrow is a scholar working on Plant Science, Economics and Econometrics and Marketing. According to data from OpenAlex, Bert Morrow has authored 6 papers receiving a total of 323 indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Plant Science, 4 papers in Economics and Econometrics and 2 papers in Marketing. Recurrent topics in Bert Morrow's work include Genetically Modified Organisms Research (5 papers), Economic and Environmental Valuation (4 papers) and Organic Food and Agriculture (3 papers). Bert Morrow is often cited by papers focused on Genetically Modified Organisms Research (5 papers), Economic and Environmental Valuation (4 papers) and Organic Food and Agriculture (3 papers). Bert Morrow collaborates with scholars based in United States, Italy and United Kingdom. Bert Morrow's co-authors include Jayson L. Lusk, Melissa Moore, Lisa House, Sara R. Jaeger, Carlotta Valli, W. Bruce Traill, Bruce Traill and Wallace M.S. Yee and has published in prestigious journals such as Food Quality and Preference, Economics Letters and Journal of Agricultural Economics.

In The Last Decade

Bert Morrow

6 papers receiving 288 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Bert Morrow United States	5	197	100	97	51	50	6	323
Carlotta Valli United Kingdom	9	271 1.4×	101 1.0×	137 1.4×	75 1.5×	147 2.9×	10	515
Leonie A. Marks United States	9	146 0.7×	68 0.7×	29 0.3×	138 2.7×	30 0.6×	17	373
Pasquale Lombardi Italy	10	166 0.8×	43 0.4×	89 0.9×	26 0.5×	124 2.5×	17	370
Qiujie Zheng United States	10	58 0.3×	82 0.8×	92 0.9×	75 1.5×	61 1.2×	27	296
Christine Mauracher Italy	9	197 1.0×	59 0.6×	105 1.1×	22 0.4×	125 2.5×	31	371
Rémy Lambert Canada	8	115 0.6×	100 1.0×	57 0.6×	14 0.3×	61 1.2×	19	287
Amalia Yiannaka United States	9	65 0.3×	95 0.9×	69 0.7×	18 0.4×	54 1.1×	30	272
Shang‐Ho Yang Taiwan	10	143 0.7×	73 0.7×	115 1.2×	57 1.1×	73 1.5×	29	314
Diana M. Danforth United States	10	188 1.0×	87 0.9×	22 0.2×	26 0.5×	13 0.3×	25	372
Stéphan Marette France	12	122 0.6×	180 1.8×	106 1.1×	10 0.2×	71 1.4×	18	412

Countries citing papers authored by Bert Morrow

Since Specialization

Citations

This map shows the geographic impact of Bert Morrow's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bert Morrow with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bert Morrow more than expected).

Fields of papers citing papers by Bert Morrow

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Bert Morrow. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Bert Morrow. The network helps show where Bert Morrow may publish in the future.

Co-authorship network of co-authors of Bert Morrow

This figure shows the co-authorship network connecting the top 25 collaborators of Bert Morrow. A scholar is included among the top collaborators of Bert Morrow based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Bert Morrow. Bert Morrow is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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6 of 6 papers shown

1.

Lusk, Jayson L., W. Bruce Traill, Lisa House, et al.. (2006). Comparative Advantage in Demand: Experimental Evidence of Preferences for Genetically Modified Food in the United States and European Union. Journal of Agricultural Economics. 57(1). 1–21. 50 indexed citations

2.

Lusk, Jayson L., Lisa House, Carlotta Valli, et al.. (2005). Consumer welfare effects of introducing and labeling genetically modified food. Economics Letters. 88(3). 382–388. 41 indexed citations

3.

House, Lisa, Jayson L. Lusk, Sara R. Jaeger, et al.. (2004). OBJECTIVE AND SUBJECTIVE KNOWLEDGE: IMPACTS ON CONSUMER DEMAND FOR GENETICALLY MODIFIED FOODS IN THE UNITED STATES AND THE EUROPEAN UNION. AgEcon Search (University of Minnesota, USA). 7(3). 165 indexed citations

4.

Jaeger, Sara R., Jayson L. Lusk, Lisa House, et al.. (2004). The use of non-hypothetical experimental markets for measuring the acceptance of genetically modified foods. Food Quality and Preference. 15(7-8). 701–714. 49 indexed citations

5.

Lusk, Jayson L., Melissa Moore, Lisa House, & Bert Morrow. (2001). Influence of Brand Name, Store Loyalty, and Type of Modification on Consumer Acceptance of Genetically Engineered Corn Chips. 3 indexed citations

6.

House, Lisa, Bert Morrow, Jayson L. Lusk, & Melissa Moore. (2001). Modeling Consumer Acceptance of and Willingness to Pay for Genetically-Modified Foods in the United States and the European Union Authors:. 15 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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