Immediate Impact
56 standout
Citing Papers
The effect of human versus virtual influencers: The roles of destination types and self-referencing processes
2024 Standout
Electronic word-of-mouth from video bloggers: The role of content quality and source homophily across hedonic and utilitarian products
2023 Standout
Works of Neil Rackham being referenced
Ending the war between Sales & Marketing.
2006
Author Peers
| Author | Last Decade | Papers | Cites | |||||
|---|---|---|---|---|---|---|---|---|
| Neil Rackham | 42 | 4 | 31 | 143 | 107 | 16 | 324 | |
| Henry O. Pruden | 39 | 19 | 165 | 63 | 29 | 352 | ||
| Aybars Tunçdoğan | 12 | 2 | 31 | 142 | 115 | 16 | 331 | |
| Tracey King Schaller | 22 | 1 | 14 | 103 | 65 | 10 | 351 | |
| Peter Lorenzi | 37 | 2 | 33 | 88 | 79 | 26 | 353 | |
| Mohinder Chand | 41 | 14 | 220 | 74 | 10 | 361 | ||
| Atri Sengupta | 19 | 13 | 117 | 116 | 17 | 301 | ||
| Maria Rouziou | 29 | 15 | 134 | 82 | 17 | 321 | ||
| Norm Smallwood | 34 | 2 | 14 | 164 | 102 | 13 | 317 | |
| W. Austin Spivey | 23 | 17 | 19 | 72 | 70 | 21 | 266 | |
| R. J. Bullock | 78 | 2 | 57 | 129 | 90 | 15 | 354 |
All Works
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