Yifan Dou

1.0k total citations · 1 hit paper
29 papers, 701 citations indexed

About

Yifan Dou is a scholar working on Strategy and Management, Marketing and Management Science and Operations Research. According to data from OpenAlex, Yifan Dou has authored 29 papers receiving a total of 701 indexed citations (citations by other indexed papers that have themselves been cited), including 18 papers in Strategy and Management, 14 papers in Marketing and 12 papers in Management Science and Operations Research. Recurrent topics in Yifan Dou's work include Digital Platforms and Economics (18 papers), Consumer Market Behavior and Pricing (12 papers) and Innovation Diffusion and Forecasting (7 papers). Yifan Dou is often cited by papers focused on Digital Platforms and Economics (18 papers), Consumer Market Behavior and Pricing (12 papers) and Innovation Diffusion and Forecasting (7 papers). Yifan Dou collaborates with scholars based in China, United States and Hong Kong. Yifan Dou's co-authors include D. J. Wu, Zhong Yao, Marius Florin Niculescu, Hailiang Chen, Yongbo Xiao, Wei Zhang, Yu Jeffrey Hu, Jian Chen, Yong Tan and Shuo Huang and has published in prestigious journals such as European Journal of Operational Research, International Journal of Production Economics and Information & Management.

In The Last Decade

Yifan Dou

25 papers receiving 673 citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

Understanding the role of live streamers in live-streaming e-commerce

2023 78 citations Hailiang Chen, Yifan Dou et al. Electronic Commerce Research and Applications profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Yifan Dou China	11	350	307	244	207	96	29	701
Di Xu China	11	360 1.0×	244 0.8×	150 0.6×	121 0.6×	31 0.3×	31	704
Ankit Mehrotra India	16	225 0.6×	217 0.7×	210 0.9×	113 0.5×	80 0.8×	61	708
Jia Jia Sim Malaysia	8	250 0.7×	134 0.4×	327 1.3×	152 0.7×	36 0.4×	20	634
Srikrishna Madhumohan Govindaluri Oman	14	182 0.5×	136 0.4×	332 1.4×	151 0.7×	109 1.1×	22	730
Xiaodie Pu China	11	160 0.5×	138 0.4×	171 0.7×	174 0.8×	61 0.6×	18	540
Jianrong Yao China	14	273 0.8×	162 0.5×	135 0.6×	78 0.4×	49 0.5×	29	695
Suresh K. Tadisina United States	11	232 0.7×	198 0.6×	308 1.3×	164 0.8×	48 0.5×	30	691
Steve Elliot Australia	11	218 0.6×	219 0.7×	225 0.9×	153 0.7×	30 0.3×	27	614
Anup Kumar India	12	155 0.4×	144 0.5×	187 0.8×	235 1.1×	105 1.1×	39	717
Cristiane Drebes Pedron Brazil	12	172 0.5×	135 0.4×	100 0.4×	124 0.6×	58 0.6×	69	523

Countries citing papers authored by Yifan Dou

Since Specialization

Citations

This map shows the geographic impact of Yifan Dou's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yifan Dou with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yifan Dou more than expected).

Fields of papers citing papers by Yifan Dou

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Yifan Dou. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Yifan Dou. The network helps show where Yifan Dou may publish in the future.

Co-authorship network of co-authors of Yifan Dou

This figure shows the co-authorship network connecting the top 25 collaborators of Yifan Dou. A scholar is included among the top collaborators of Yifan Dou based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Yifan Dou. Yifan Dou is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

20 of 20 papers shown

1.

Zheng, J. P., et al.. (2025). The marketing effects of live streaming in online marketplaces. Information & Management. 63(2). 104288–104288.

2.

Dou, Yifan, et al.. (2025). Reselling or hosting? Examining platform’s co-opetition strategy with third-party sellers. International Journal of Production Economics. 282. 109520–109520. 2 indexed citations

3.

Deng, Haowen, et al.. (2024). Player-vs.-Player Game Design and Pricing: A Tournament Design Perspective. Information Systems Research. 36(3). 1461–1477.

4.

Dou, Yifan, Xiaoyang Zhang, & Dian Wu. (2024). Intertemporal Price Competition in the Two-Sided Market: Reexamining the Seesaw Principle for Startup Platforms. Production and Operations Management. 3 indexed citations

5.

Chen, Hailiang, Yifan Dou, & Yongbo Xiao. (2023). Understanding the role of live streamers in live-streaming e-commerce. Electronic Commerce Research and Applications. 59. 101266–101266. 78 indexed citations breakdown →

6.

Dou, Yifan, et al.. (2023). Platform Coordination of the Sponsored Contents: A Game-Theoretical Analysis. Proceedings of the ... Annual Hawaii International Conference on System Sciences. 2 indexed citations

7.

Chen, Hailiang, Yifan Dou, & Yongbo Xiao. (2022). Understanding the Role of Live Streamers in Live-Streaming E-Commerce. SSRN Electronic Journal. 10 indexed citations

8.

Wang, Jinzhao, Yifan Dou, & Lihua Huang. (2022). Regulating the Collection of Data as A Factor of Production: An Economic Analysis. SSRN Electronic Journal. 2 indexed citations

9.

Yu, Miao, Hailiang Chen, & Yifan Dou. (2022). Just the Right Emotion: Exploring the Effects of Verbal and Facial Emotions in Live Streaming E-commerce. SSRN Electronic Journal. 10 indexed citations

10.

Dou, Yifan, et al.. (2022). Selling Smart and Connected Products: A Value Chain Perspective. SSRN Electronic Journal. 2 indexed citations

11.

Dou, Yifan, Genbao Zhang, & Yan Ran. (2021). Research Status and Development of Precision Analysis of CNC Machine Tools. Journal of Physics Conference Series. 1885(2). 22010–22010.

12.

Lu, Tian, Xianghua Lu, & Yifan Dou. (2020). How Do Filler-Item Recommendations Affect Customers’ Purchase Behavior in a Contingent Free-Shipping Strategy?. SSRN Electronic Journal. 1 indexed citations

13.

Dou, Yifan, et al.. (2019). How Mega Is the Mega? Exploring the Spillover Effects of WeChat Using Graphical Model. Information Systems Research. 30(4). 1343–1362. 35 indexed citations

14.

Dou, Yifan & D. J. Wu. (2018). Platform Competition Under Network Effects: Piggybacking and Optimal Subsidization. SSRN Electronic Journal. 8 indexed citations

15.

Dou, Yifan & Jian Chen. (2015). Understanding the Value of Online Customer Reviews: The Channel Perspective. Journal of the Association for Information Systems. 182. 1 indexed citations

16.

Dou, Yifan. (2014). When to sell premium digital contents through the rival platform?. 75. 1–6. 4 indexed citations

17.

Dou, Yifan, Marius Florin Niculescu, & D. J. Wu. (2013). Engineering Optimal Network Effects via Social Media Features and Seeding in Markets for Digital Goods and Services. SSRN Electronic Journal. 1 indexed citations

18.

Dou, Yifan & Tianliang Liu. (2013). Pricing the information goods in the presence of product depreciation and Word-of-Mouth effects. 18. 142–148.

19.

Huang, Shuo, Sven Axsäter, Yifan Dou, & Jian Chen. (2011). A real-time decision rule for an inventory system with committed service time and emergency orders. European Journal of Operational Research. 215(1). 70–79. 32 indexed citations

20.

Dou, Yifan, Marius Florin Niculescu, & Dazhong Wu. (2011). Optimal Consumer Network Structure Formation Under Network Effects: Seeds Controllability and Visibility. SSRN Electronic Journal. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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