Windy Dees

498 total citations
18 papers, 326 citations indexed

About

Windy Dees is a scholar working on Gender Studies, Sociology and Political Science and Marketing. According to data from OpenAlex, Windy Dees has authored 18 papers receiving a total of 326 indexed citations (citations by other indexed papers that have themselves been cited), including 13 papers in Gender Studies, 8 papers in Sociology and Political Science and 7 papers in Marketing. Recurrent topics in Windy Dees's work include Sports, Gender, and Society (12 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Sport and Mega-Event Impacts (6 papers). Windy Dees is often cited by papers focused on Sports, Gender, and Society (12 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Sport and Mega-Event Impacts (6 papers). Windy Dees collaborates with scholars based in United States, Netherlands and Bangladesh. Windy Dees's co-authors include Gregg Bennett, Jorge Villegas, Michael Sagas, George B. Cunningham, Yosuke Tsuji, Daniel R. Czech, Sarah Carson, Warren A. Whisenant, Debbiesiu L. Lee and Damon P. S. Andrew and has published in prestigious journals such as Journal of American College Health, The Sport Psychologist and Event Management.

In The Last Decade

Windy Dees

17 papers receiving 289 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Windy Dees United States	9	180	177	152	42	29	18	326
Jerome Quarterman United States	10	222 1.2×	140 0.8×	195 1.3×	72 1.7×	81 2.8×	22	391
Gi-Yong Koo United States	9	288 1.6×	228 1.3×	194 1.3×	58 1.4×	59 2.0×	19	443
Heidi M. Parker United States	8	234 1.3×	112 0.6×	258 1.7×	76 1.8×	53 1.8×	13	346
Jerred Junqi Wang United States	10	360 2.0×	71 0.4×	143 0.9×	72 1.7×	34 1.2×	21	405
Kwame J.A. Agyemang United States	14	411 2.3×	97 0.5×	427 2.8×	101 2.4×	31 1.1×	35	529
Jacquelyn Cuneen United States	11	196 1.1×	73 0.4×	232 1.5×	88 2.1×	14 0.5×	35	328
Akiko Arai United States	6	328 1.8×	213 1.2×	284 1.9×	75 1.8×	16 0.6×	13	428
Beth A. Cianfrone United States	10	192 1.1×	86 0.5×	130 0.9×	54 1.3×	25 0.9×	34	271
Antonio S. Williams United States	12	300 1.7×	200 1.1×	170 1.1×	41 1.0×	31 1.1×	47	397
Khalid Ballouli United States	10	203 1.1×	92 0.5×	182 1.2×	59 1.4×	33 1.1×	29	311

Countries citing papers authored by Windy Dees

Since Specialization

Citations

This map shows the geographic impact of Windy Dees's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Windy Dees with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Windy Dees more than expected).

Fields of papers citing papers by Windy Dees

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Windy Dees. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Windy Dees. The network helps show where Windy Dees may publish in the future.

Co-authorship network of co-authors of Windy Dees

This figure shows the co-authorship network connecting the top 25 collaborators of Windy Dees. A scholar is included among the top collaborators of Windy Dees based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Windy Dees. Windy Dees is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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18 of 18 papers shown

Trail, Galen T., Windy Dees, & Hyejin Bang. (2025). The Varied Influence of Social and Digital Media Channels on Sport Consumption Intentions. Journal of Global Sport Management. 1–25.

Mastromartino, Brandon, et al.. (2023). Scoping practical implications and managerial relevance in sport management. Sport Business and Management An International Journal. 14(3). 309–329. 4 indexed citations

Trail, Galen T., Hyejin Bang, & Windy Dees. (2023). How best to measure connection to a team: team identification, brand attitude/loyalty, consumer lifestyle or interest level?. International Journal of Sports Marketing and Sponsorship. 25(2). 227–247. 3 indexed citations

Piquero, Alex R., et al.. (2022). Down, set, spread: The association between college football and COVID-19. Journal of American College Health. 72(4). 1255–1262. 1 indexed citations

Dees, Windy, Beth A. Cianfrone, & Damon P. S. Andrew. (2021). Show Me the Money! A Review of Current Issues in the New NIL Era. 4 indexed citations

Dees, Windy, et al.. (2019). Assessing the Impact of Sponsor Asset Selection, Intangible Rights, and Activation on Sponsorship Effectiveness. Sport Marketing Quarterly. 28(2). 91–101. 1 indexed citations

Czech, Daniel R., et al.. (2014). A Qualitative Investigation of the Sibling Sport Achievement Experience. The Sport Psychologist. 28(1). 36–47. 19 indexed citations

Whisenant, Warren A., Debbiesiu L. Lee, & Windy Dees. (2014). Role Congruity Theory: Perceptions of Fairness and Sexism in Sport Management. Public Organization Review. 15(4). 475–485. 8 indexed citations

Williams, Antonio S., et al.. (2014). Mixed Martial Arts (MMA) and the Media: An Examination of an Emerging Sport’s Coverage in ESPN The Magazine. Public Organization Review. 15(3). 433–452. 3 indexed citations

10.

Dees, Windy, et al.. (2012). Creating Experiential Learning Opportunities for Sport Management Students: The Case of Grand Slam Marketing. Sport Management Education Journal. 6(1). 71–80. 20 indexed citations

11.

Dees, Windy, et al.. (2011). Savannah Hockey Classic: An Evaluation of Event Personality and Economic Impact. Language arts journal of Michigan. 1(1). 1 indexed citations

12.

Dees, Windy. (2011). New media and technology use in corporate sport sponsorship: performing activational leverage from an exchange perspective. International Journal of Sport Management and Marketing. 10(3/4). 272–272. 29 indexed citations

13.

Dees, Windy, et al.. (2010). Personality Fit in NASCAR: An Evaluation of Driver-Sponsor Congruence and its Impact on Sponsorship Effectiveness Outcomes. Sport Marketing Quarterly. 19(1). 25–35. 38 indexed citations

14.

Lachowetz, Tony, et al.. (2009). Savannah Sand Gnats: Macro Strategies for Using Identity to Increase Attendance in Minor League Baseball. Sport Marketing Quarterly. 18(4). 222–227. 4 indexed citations

15.

Dees, Windy, Gregg Bennett, & Jorge Villegas. (2008). Measuring the Effectiveness of Sponsorship of an Elite Intercollegiate Football Program. Sport Marketing Quarterly. 17(2). 79–89. 114 indexed citations

16.

Dees, Windy, Gregg Bennett, & Yosuke Tsuji. (2006). Attitudes Toward Sponsorship at a State Sports Festival. Event Management. 10(2). 89–101. 19 indexed citations

17.

Bennett, Gregg, Michael Sagas, & Windy Dees. (2006). Media Preferences of Action Sports Consumers: Differences between Generation X and Y. Sport Marketing Quarterly. 15(1). 40–49. 32 indexed citations

18.

Bennett, Gregg, George B. Cunningham, & Windy Dees. (2006). Measuring the Marketing Communication Activations of a Professional Tennis Tournament . Sport Marketing Quarterly. 15(2). 91–101. 26 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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