Sze Man Chong
- Sociology and Political Science top 5%
- Marketing top 2%
- Information Systems and Management top 5%
- Strategy and Management top 10%
- Literature and Literary Theory top 5%
- Co-authors
- Chung‐Wha KiHeejin LimLeslie CuevasJung Ha‐BrookshireErin ChoChunsheng LiChristina W.Y. WongEugene Cheng‐Xi Aw
- Topics
- Digital Marketing and Social Media (2 papers)Consumer Retail Behavior Studies (2 papers)Consumer Behavior in Brand Consumption and Identification (2 papers)
- Journals
- Journal of Cleaner ProductionJournal of Business ResearchJournal of Retailing and Consumer Services
- Partner nations
- Hong KongUnited StatesMacao
In The Last Decade
Sze Man Chong
7 papers receiving 525 citations
Hit Papers
Peers
Comparison fields: 5 of 63
- Sociology and Political Science 387
- Marketing 297
- Information Systems and Management 101
- Strategy and Management 68
- Literature and Literary Theory 67
Countries citing papers authored by Sze Man Chong
This map shows the geographic impact of Sze Man Chong's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sze Man Chong with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sze Man Chong more than expected).
Fields of papers citing papers by Sze Man Chong
This network shows the impact of papers produced by Sze Man Chong. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Sze Man Chong. The network helps show where Sze Man Chong may publish in the future.
Co-authorship network of co-authors of Sze Man Chong
This figure shows the co-authorship network connecting the top 25 collaborators of Sze Man Chong. A scholar is included among the top collaborators of Sze Man Chong based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Sze Man Chong. Sze Man Chong is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 1 | |
| 2 | 10 | |
| 3 | 25 | |
| 4 | 34 | |
| 5 | 5 | |
| 6 | 77 | |
| 7 | Influencer marketing: Social media influencers as human brands attaching to followers and yielding positive marketing results by fulfilling needsbreakdown → | 398 |
About Sze Man Chong
Sze Man Chong is a scholar working on Marketing, Business and International Management and Family Practice, having authored 7 papers that have together received 550 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (2 papers), Consumer Retail Behavior Studies (2 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers). The work is most often cited by research in Marketing (297 citations), Information Systems and Management (101 citations) and Human-Computer Interaction (54 citations). Sze Man Chong has collaborated with scholars based in Hong Kong, United States and Macao. Frequent co-authors include Chung‐Wha Ki, Heejin Lim, Leslie Cuevas, Jung Ha‐Brookshire, Erin Cho, Chunsheng Li, Christina W.Y. Wong, Eugene Cheng‐Xi Aw and O-Ki Kwon. Their work appears in journals such as Journal of Cleaner Production, Journal of Business Research and Journal of Retailing and Consumer Services.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.