Susan Cottam

557 total citations
8 papers, 379 citations indexed

About

Susan Cottam is a scholar working on Strategy and Management, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Susan Cottam has authored 8 papers receiving a total of 379 indexed citations (citations by other indexed papers that have themselves been cited), including 7 papers in Strategy and Management, 7 papers in Marketing and 5 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Susan Cottam's work include Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (5 papers) and Corporate Identity and Reputation (5 papers). Susan Cottam is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (5 papers) and Corporate Identity and Reputation (5 papers). Susan Cottam collaborates with scholars based in United Kingdom. Susan Cottam's co-authors include Leslie de Chernatony, Susan Segal‐Horn, Temi Abimbola, Cleopatra Veloutsou and George Christodoulides and has published in prestigious journals such as Journal of Business Research, European Journal of Marketing and Journal of Marketing Management.

In The Last Decade

Susan Cottam

8 papers receiving 330 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Susan Cottam United Kingdom	6	259	220	176	131	19	8	379
Marcel Stierl Germany	2	193 0.7×	97 0.4×	238 1.4×	50 0.4×	34 1.8×	5	334
Frank Tian Xie United States	7	186 0.7×	191 0.9×	93 0.5×	132 1.0×	61 3.2×	9	339
Belinda Dewsnap United Kingdom	11	162 0.6×	183 0.8×	161 0.9×	58 0.4×	32 1.7×	15	365
Adam J. Marquardt United States	6	256 1.0×	189 0.9×	90 0.5×	183 1.4×	32 1.7×	6	363
Yonghee Kim South Korea	8	172 0.7×	68 0.3×	165 0.9×	116 0.9×	17 0.9×	14	345
Sophie Esmann Andersen Denmark	9	94 0.4×	126 0.6×	159 0.9×	61 0.5×	32 1.7×	15	288
Sam Thomas India	8	124 0.5×	140 0.6×	69 0.4×	91 0.7×	27 1.4×	25	274
Subramanian Balachander United States	5	311 1.2×	67 0.3×	91 0.5×	156 1.2×	14 0.7×	9	370
Julio García del Junco Spain	9	95 0.4×	133 0.6×	82 0.5×	82 0.6×	17 0.9×	37	270
Sujo Thomas India	11	224 0.9×	128 0.6×	66 0.4×	174 1.3×	46 2.4×	33	317

Countries citing papers authored by Susan Cottam

Since Specialization

Citations

This map shows the geographic impact of Susan Cottam's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Susan Cottam with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Susan Cottam more than expected).

Fields of papers citing papers by Susan Cottam

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Susan Cottam. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Susan Cottam. The network helps show where Susan Cottam may publish in the future.

Co-authorship network of co-authors of Susan Cottam

This figure shows the co-authorship network connecting the top 25 collaborators of Susan Cottam. A scholar is included among the top collaborators of Susan Cottam based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Susan Cottam. Susan Cottam is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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8 of 8 papers shown

1.

Chernatony, Leslie de & Susan Cottam. (2009). Creating and launching a challenger brand: a case study. Service Industries Journal. 29(1). 75–89. 4 indexed citations

2.

Chernatony, Leslie de, Cleopatra Veloutsou, George Christodoulides, & Susan Cottam. (2008). Introduction: Special issue on advances in brand management. Journal of Business Research. 62(3). 289–290. 3 indexed citations

3.

Chernatony, Leslie de & Susan Cottam. (2008). Interactions between organisational cultures and corporate brands. Journal of Product & Brand Management. 17(1). 13–24. 39 indexed citations

4.

Chernatony, Leslie de & Susan Cottam. (2008). Interacting contributions of different departments to brand success. Journal of Business Research. 62(3). 297–304. 29 indexed citations

5.

Chernatony, Leslie de, Temi Abimbola, & Susan Cottam. (2007). Critical Issues in Brand Management. Journal of Marketing Management. 23(1-2). 1–5. 5 indexed citations

6.

Chernatony, Leslie de, Susan Cottam, & Susan Segal‐Horn. (2006). Communicating Services Brands' Values Internally and Externally. Service Industries Journal. 26(8). 819–836. 120 indexed citations

7.

Chernatony, Leslie de & Susan Cottam. (2006). Why are all financial services brands not great?. Journal of Product & Brand Management. 15(2). 88–97. 32 indexed citations

8.

Chernatony, Leslie de & Susan Cottam. (2006). Internal brand factors driving successful financial services brands. European Journal of Marketing. 40(5/6). 611–633. 147 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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