Roger Brooksbank

728 total citations
38 papers, 520 citations indexed

About

Roger Brooksbank is a scholar working on Marketing, Strategy and Management and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Roger Brooksbank has authored 38 papers receiving a total of 520 indexed citations (citations by other indexed papers that have themselves been cited), including 18 papers in Marketing, 14 papers in Strategy and Management and 12 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Roger Brooksbank's work include Customer Service Quality and Loyalty (12 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Marketing and Advertising Strategies (8 papers). Roger Brooksbank is often cited by papers focused on Customer Service Quality and Loyalty (12 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Marketing and Advertising Strategies (8 papers). Roger Brooksbank collaborates with scholars based in New Zealand, United States and United Kingdom. Roger Brooksbank's co-authors include David A. Kirby, David B. Taylor, Gillian Wright, David Taylor, Ron Garland, Sam Fullerton, George H. Tompson, Dylan Jones‐Evans, Steven Miller and James McIntosh and has published in prestigious journals such as SHILAP Revista de lepidopterología, Small Business Economics and European Journal of Marketing.

In The Last Decade

Roger Brooksbank

37 papers receiving 436 citations

Peers

Roger Brooksbank
Comparison fields: 5 of 60
  • Strategy and Management 226
  • Organizational Behavior and Human Resource Management 216
  • Marketing 175
  • Management of Technology and Innovation 111
  • Sociology and Political Science 108
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Citations per field, relative to Roger Brooksbank
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Citations per year, relative to Roger Brooksbank
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Countries citing papers authored by Roger Brooksbank

Since Specialization
Citations

This map shows the geographic impact of Roger Brooksbank's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Roger Brooksbank with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Roger Brooksbank more than expected).

Fields of papers citing papers by Roger Brooksbank

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Roger Brooksbank. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Roger Brooksbank. The network helps show where Roger Brooksbank may publish in the future.

Co-authorship network of co-authors of Roger Brooksbank

This figure shows the co-authorship network connecting the top 25 collaborators of Roger Brooksbank. A scholar is included among the top collaborators of Roger Brooksbank based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Roger Brooksbank. Roger Brooksbank is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
# Work Indexed citations
1 2
2 14
3 5
4
Toward a theory of adoption of mobile technology devices: An ecological shift in life-worlds
2
5
The New Model of Personal Selling: Micromarketing
2
6
Adoption of Strategic Marketing Practices among Indian Manufacturers
0
7 14
8 12
9 3
10 7
11
Ways that High-Performing UK Manufacturers Build a Marketing-Led Company Culture
2
12 6
13 26
14 17
15 19
16 24
17 13
18 2
19 1
20 6

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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