Ron Garland

1.9k total citations · 1 hit paper
37 papers, 1.4k citations indexed

About

Ron Garland is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science. According to data from OpenAlex, Ron Garland has authored 37 papers receiving a total of 1.4k indexed citations (citations by other indexed papers that have themselves been cited), including 22 papers in Marketing, 12 papers in Organizational Behavior and Human Resource Management and 9 papers in Sociology and Political Science. Recurrent topics in Ron Garland's work include Consumer Behavior in Brand Consumption and Identification (12 papers), Customer Service Quality and Loyalty (12 papers) and Consumer Retail Behavior Studies (9 papers). Ron Garland is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (12 papers), Customer Service Quality and Loyalty (12 papers) and Consumer Retail Behavior Studies (9 papers). Ron Garland collaborates with scholars based in New Zealand and Lithuania. Ron Garland's co-authors include Art Thomas, Philip Gendall, Judith Holdershaw, Chris Ryan, Malcolm Wright, Roger Brooksbank, Irena Kriščiukaitienė, Tomas Baležentis, Аlvydas Baležentis and Mark Kilgour and has published in prestigious journals such as SHILAP Revista de lepidopterología, Tourism Management and European Journal of Marketing.

In The Last Decade

Ron Garland

33 papers receiving 1.2k citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

The Mid-Point on a Rating Scale: Is it Desirable?

1991 497 citations Ron Garland profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Ron Garland New Zealand	20	600	403	347	167	145	37	1.4k
Melissa S. Burnett United States	8	604 1.0×	477 1.2×	272 0.8×	52 0.3×	205 1.4×	14	1.5k
Shaun McQuitty United States	16	712 1.2×	590 1.5×	524 1.5×	98 0.6×	170 1.2×	32	1.6k
Rajiv Vaidyanathan United States	16	615 1.0×	407 1.0×	223 0.6×	97 0.6×	140 1.0×	36	1.4k
Inés Küster Boluda Spain	20	507 0.8×	496 1.2×	326 0.9×	96 0.6×	275 1.9×	161	1.5k
Judith A. Garretson United States	14	1.2k 2.0×	495 1.2×	474 1.4×	132 0.8×	222 1.5×	18	1.8k
Una McMahon‐Beattie United Kingdom	21	592 1.0×	766 1.9×	264 0.8×	127 0.8×	143 1.0×	67	1.5k
David L. Loudon United States	10	390 0.7×	293 0.7×	206 0.6×	103 0.6×	127 0.9×	71	1.0k
Tony Garry New Zealand	18	530 0.9×	666 1.7×	333 1.0×	103 0.6×	251 1.7×	42	1.6k
Pamela L. Alreck United States	13	321 0.5×	319 0.8×	186 0.5×	70 0.4×	150 1.0×	19	1.2k
Del I. Hawkins United States	21	783 1.3×	603 1.5×	403 1.2×	141 0.8×	152 1.0×	48	1.8k

Countries citing papers authored by Ron Garland

Since Specialization

Citations

This map shows the geographic impact of Ron Garland's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ron Garland with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ron Garland more than expected).

Fields of papers citing papers by Ron Garland

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Ron Garland. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ron Garland. The network helps show where Ron Garland may publish in the future.

Co-authorship network of co-authors of Ron Garland

This figure shows the co-authorship network connecting the top 25 collaborators of Ron Garland. A scholar is included among the top collaborators of Ron Garland based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Ron Garland. Ron Garland is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

20 of 20 papers shown

1.

Brooksbank, Roger, et al.. (2015). Adoption of Strategic Marketing Practices among Indian Manufacturers. Academy of Marketing Studies journal. 19(1). 46.

2.

Brooksbank, Roger, et al.. (2012). Strategic marketing practices as drivers of successful business performance in British, Australian and New Zealand golf clubs. European Sport Management Quarterly. 12(5). 457–475. 12 indexed citations

3.

Garland, Ron, et al.. (2011). Strategic marketing's contribution to Australasian golf club performance. Sport Business and Management An International Journal. 1(2). 138–154. 5 indexed citations

4.

Brooksbank, Roger, Ron Garland, & David B. Taylor. (2010). Strategic Marketing in New Zealand Companies. Journal of Global Marketing. 23(1). 33–44. 3 indexed citations

5.

Davey, Howard, Mary Anne Fitzpatrick, Ron Garland, & Mark Kilgour. (2009). Adult Participation Motives: Empirical Evidence from a Workplace Exercise Programme. European Sport Management Quarterly. 9(2). 141–162. 22 indexed citations

6.

Garland, Ron, et al.. (2008). Measuring sport sponsorship effectiveness: links to existing behavior. SHILAP Revista de lepidopterología. 2 indexed citations

7.

Brooksbank, Roger, Ron Garland, & David Taylor. (2008). Strategie Marketing Practices: Their contribution to the competitive success of medium-sized manufacturing firms in New Zealand. Small Enterprise Research. 16(2). 8–20. 7 indexed citations

8.

Childerhouse, Paul, et al.. (2006). Power and dependency barriers to supply chain integration: A New Zealand case investigation. Research Online (University of Wollongong). 303–312.

9.

Garland, Ron, et al.. (2006). The use of celebrity athletes as endorsers: views of the New Zealand general public. International Journal of Sports Marketing and Sponsorship. 7(4). 31–38. 26 indexed citations

10.

Garland, Ron, et al.. (2006). Investigating the Contextual Requirements of the Juster Scale. Research Commons (University of Waikato). 14(2). 27–38.

11.

Garland, Ron, et al.. (2005). Talent, Looks or Brains? New Zealand Advertising Practitioners' Views on Celebrity and Athlete Endorsers. 40 indexed citations

12.

Garland, Ron. (2004). Share of wallet's role in customer profitability. Journal of Financial Services Marketing. 8(3). 259–268. 42 indexed citations

13.

Garland, Ron & Philip Gendall. (2004). Testing Dick and Basu'S Customer Loyalty Model. Australasian Marketing Journal (AMJ). 12(3). 81–87. 46 indexed citations

14.

Macpherson, Tom W., et al.. (2000). FACTORS THAT INFLUENCE RUGBY SPECTATOR ATTENDANCE. 4(2). 43–53.

15.

Garland, Ron, et al.. (1999). Service Quality in the New Zealand Market for Construction Hardware. The Journal of Marketing Theory and Practice. 7(4). 70–80. 4 indexed citations

16.

Holdershaw, Judith, Philip Gendall, & Ron Garland. (1997). The Widespread Use of Odd Pricing in the Retail Sector. 49 indexed citations

17.

Thomas, Art & Ron Garland. (1996). Susceptibility to goods on promotion in supermarkets. Journal of Retailing and Consumer Services. 3(4). 233–239. 23 indexed citations

18.

Garland, Ron. (1992). Pricing Errors in the Supermarket: Who Pays?. Logistics Information Management. 5(3). 29–34. 1 indexed citations

19.

Garland, Ron. (1991). The Mid-Point on a Rating Scale: Is it Desirable?. 497 indexed citations breakdown →

20.

Garland, Ron. (1990). A Comparison of Three Forms of the Semantic Differential. 24 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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