Morry Ghingold

569 total citations
15 papers, 410 citations indexed

About

Morry Ghingold is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Strategy and Management. According to data from OpenAlex, Morry Ghingold has authored 15 papers receiving a total of 410 indexed citations (citations by other indexed papers that have themselves been cited), including 7 papers in Marketing, 4 papers in Organizational Behavior and Human Resource Management and 3 papers in Strategy and Management. Recurrent topics in Morry Ghingold's work include Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (4 papers) and Consumer Retail Behavior Studies (4 papers). Morry Ghingold is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Customer Service Quality and Loyalty (4 papers) and Consumer Retail Behavior Studies (4 papers). Morry Ghingold collaborates with scholars based in United States, Singapore and Malaysia. Morry Ghingold's co-authors include Zafar U. Ahmed, Zainurin Dahari, David T. Wilson, Bruce Johnson, Xia Yang, Jeen‐Su Lim and Ernest H. Hall and has published in prestigious journals such as Journal of Business Research, Industrial Marketing Management and Journal of Consumer Marketing.

In The Last Decade

Morry Ghingold

15 papers receiving 331 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Morry Ghingold United States	10	248	152	124	73	51	15	410
A. Ben Oumlil United States	9	189 0.8×	112 0.7×	75 0.6×	37 0.5×	66 1.3×	18	374
Rajesh Chandrashekaran United States	12	456 1.8×	104 0.7×	105 0.8×	72 1.0×	96 1.9×	15	592
T. S. Chan Canada	10	242 1.0×	98 0.6×	139 1.1×	48 0.7×	78 1.5×	18	391
Christian Pinson United States	10	183 0.7×	124 0.8×	93 0.8×	58 0.8×	62 1.2×	25	397
I. Fredrick Trawick United States	8	197 0.8×	334 2.2×	146 1.2×	42 0.6×	105 2.1×	13	453
Chip E. Miller United States	11	282 1.1×	93 0.6×	124 1.0×	51 0.7×	55 1.1×	19	424
Vijaykumar Krishnan United States	8	198 0.8×	148 1.0×	270 2.2×	45 0.6×	68 1.3×	14	455
Anton Meyer Germany	9	130 0.5×	114 0.8×	139 1.1×	20 0.3×	35 0.7×	19	296
José Luis Nueno Spain	4	414 1.7×	131 0.9×	163 1.3×	23 0.3×	111 2.2×	7	535
R. Mohan Pisharodi United States	5	320 1.3×	122 0.8×	170 1.4×	48 0.7×	117 2.3×	9	445

Countries citing papers authored by Morry Ghingold

Since Specialization

Citations

This map shows the geographic impact of Morry Ghingold's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Morry Ghingold with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Morry Ghingold more than expected).

Fields of papers citing papers by Morry Ghingold

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Morry Ghingold. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Morry Ghingold. The network helps show where Morry Ghingold may publish in the future.

Co-authorship network of co-authors of Morry Ghingold

This figure shows the co-authorship network connecting the top 25 collaborators of Morry Ghingold. A scholar is included among the top collaborators of Morry Ghingold based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Morry Ghingold. Morry Ghingold is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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15 of 15 papers shown

Ahmed, Zafar U., Morry Ghingold, & Zainurin Dahari. (2007). Malaysian shopping mall behavior: an exploratory study. Asia Pacific Journal of Marketing and Logistics. 19(4). 331–348. 116 indexed citations

Ahmed, Zafar U., et al.. (2006). Spousal influence in Singaporean family purchase decision‐making process. Asia Pacific Journal of Marketing and Logistics. 18(3). 201–222. 34 indexed citations

Yang, Xia, et al.. (2003). Consumer preferences for commercial Web site design: an Asia‐Pacific perspective. Journal of Consumer Marketing. 20(1). 10–27. 44 indexed citations

Ghingold, Morry & Bruce Johnson. (1998). Intrafirm technical knowledge and competitive advantage: a framework for superior market driven performance. Journal of Business and Industrial Marketing. 13(1). 70–81. 12 indexed citations

Ghingold, Morry & David T. Wilson. (1998). Buying center research and business marketing practice: meeting the challenge of dynamic marketing. Journal of Business and Industrial Marketing. 13(2). 96–108. 38 indexed citations

Lim, Jeen‐Su, et al.. (1997). Segmenting the Hispanic Market Based on Ethnic Origin and Identity. 1(2). 17–39. 5 indexed citations

Ghingold, Morry & Bruce Johnson. (1997). Technical knowledge as value added in business markets: Implications for procurement and marketing. Industrial Marketing Management. 26(3). 271–280. 8 indexed citations

Ghingold, Morry. (1988). BRIDGING THEORY AND PRACTICE IN THE ALLOCATION OF SALES AND PROMOTIONAL RESOURCES WITHIN CUSTOMER ORGANIZATIONS. Journal of Business and Industrial Marketing. 3(2). 17–26. 2 indexed citations

Wilson, David T. & Morry Ghingold. (1987). Linking R&D to market needs. Industrial Marketing Management. 16(3). 207–214. 16 indexed citations

10.

Ghingold, Morry. (1986). Testing the “Buygrid” Buying Process Model. Journal of Purchasing and Materials Management. 22(4). 30–36. 12 indexed citations

11.

Ghingold, Morry. (1985). A social process examination of organizational buying behavior. Medical Entomology and Zoology. 2 indexed citations

12.

Ghingold, Morry, et al.. (1983). Evaluating guilt arousing marketing communications. Journal of Business Research. 11(2). 243–255. 62 indexed citations

13.

Ghingold, Morry, et al.. (1982). Construct Validation and Empirical Testing of Guilt Arousing Marketing Communications. ACR North American Advances. 17 indexed citations

14.

Ghingold, Morry. (1981). Guilt Arousing Marketing Communications: an Unexplored Variable. ACR North American Advances. 39 indexed citations

15.

Ghingold, Morry, Ernest H. Hall, & Bruce Johnson. (1970). Intrafirm Technical Knowledge and Competitive Advantage: A Framework and Exploratory Study. Journal of Business Strategies. 15(2). 108–130. 3 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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