Martina Čaić

1.3k total citations
17 papers, 895 citations indexed

About

Martina Čaić is a scholar working on Marketing, Artificial Intelligence and Sociology and Political Science. According to data from OpenAlex, Martina Čaić has authored 17 papers receiving a total of 895 indexed citations (citations by other indexed papers that have themselves been cited), including 11 papers in Marketing, 7 papers in Artificial Intelligence and 5 papers in Sociology and Political Science. Recurrent topics in Martina Čaić's work include Service and Product Innovation (10 papers), AI in Service Interactions (7 papers) and Innovative Approaches in Technology and Social Development (3 papers). Martina Čaić is often cited by papers focused on Service and Product Innovation (10 papers), AI in Service Interactions (7 papers) and Innovative Approaches in Technology and Social Development (3 papers). Martina Čaić collaborates with scholars based in Finland, Netherlands and Germany. Martina Čaić's co-authors include Dominik Mahr, Gaby Odekerken‐Schröder, Alexander P. Henkel, Mehmet Okan, Saleh Kalantari, Lia Patrício, Daniela Sangiorgi, Alexandre Bernardino, Robert Ciuchita and Stefan Holmlid and has published in prestigious journals such as Journal of Services Marketing, Journal of Interactive Marketing and International Journal of Consumer Studies.

In The Last Decade

Martina Čaić

15 papers receiving 866 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Martina Čaić Finland	11	477	360	314	253	97	17	895
Kate Letheren Australia	16	235 0.5×	237 0.7×	260 0.8×	130 0.5×	48 0.5×	35	653
Alexander P. Henkel Netherlands	10	242 0.5×	138 0.4×	204 0.6×	155 0.6×	111 1.1×	15	546
Tze Wei Liew Malaysia	17	274 0.6×	144 0.4×	281 0.9×	179 0.7×	35 0.4×	59	870
Emi Moriuchi United States	14	355 0.7×	414 1.1×	537 1.7×	107 0.4×	130 1.3×	43	978
Jeeyun Oh United States	17	181 0.4×	222 0.6×	657 2.1×	168 0.7×	45 0.5×	49	1.2k
Tuuli Turja Finland	13	384 0.8×	51 0.1×	184 0.6×	365 1.4×	28 0.3×	40	810
Seeun Kim United States	15	90 0.2×	359 1.0×	422 1.3×	106 0.4×	106 1.1×	51	835
Irina Ene Romania	6	320 0.7×	81 0.2×	193 0.6×	168 0.7×	18 0.2×	8	568
Ulrich Gnewuch Germany	11	593 1.2×	60 0.2×	230 0.7×	282 1.1×	18 0.2×	22	844

Countries citing papers authored by Martina Čaić

Since Specialization

Citations

This map shows the geographic impact of Martina Čaić's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Martina Čaić with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Martina Čaić more than expected).

Fields of papers citing papers by Martina Čaić

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Martina Čaić. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Martina Čaić. The network helps show where Martina Čaić may publish in the future.

Co-authorship network of co-authors of Martina Čaić

This figure shows the co-authorship network connecting the top 25 collaborators of Martina Čaić. A scholar is included among the top collaborators of Martina Čaić based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Martina Čaić. Martina Čaić is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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17 of 17 papers shown

Čaić, Martina, et al.. (2025). Viewpoint: advancing service design with practitioners’ insights. Journal of Services Marketing. 39(7). 748–761.

Wirtz, Jochen, John H. Bateson, Martina Čaić, Darius‐Aurel Frank, & Nina Veflen Olsen. (2025). The healthy aging and service firms: the promise of smart technologies. Journal of service management. 6 indexed citations

Lee, Jung-Joo, Janghee Cho, Naseem Ahmadpour, et al.. (2024). Collective Imaginaries for the Futures of Care Work. Edinburgh Research Explorer. 732–735.

Čaić, Martina, et al.. (2022). Robotic role theory: an integrative review of human–robot service interaction to advance role theory in the age of social robots. Journal of service management. 33(6). 27–49. 28 indexed citations

Čaić, Martina, et al.. (2022). A transdisciplinary review and framework of consumer interactions with embodied social robots: Design, delegate, and deploy. International Journal of Consumer Studies. 46(5). 1877–1899. 24 indexed citations

Ciuchita, Robert, et al.. (2022). YouTube It Before You Buy It: The Role of Parasocial Interaction in Consumer-to-Consumer Video Reviews. Journal of Interactive Marketing. 57(4). 561–582. 41 indexed citations

Čaić, Martina, et al.. (2021). Scaling up diversity and inclusion: from classroom to municipality. Nordic design research conference. 1 indexed citations

Henkel, Alexander P., et al.. (2020). Robotic transformative service research. 18 indexed citations

Henkel, Alexander P., et al.. (2020). Robotic transformative service research: deploying social robots for consumer well-being during COVID-19 and beyond. Journal of service management. 31(6). 1131–1148. 133 indexed citations

10.

Patrício, Lia, et al.. (2020). Leveraging service design for healthcare transformation: toward people-centered, integrated, and technology-enabled healthcare systems. Journal of service management. 31(5). 889–909. 96 indexed citations

11.

Čaić, Martina, Stefan Holmlid, Dominik Mahr, & Gaby Odekerken‐Schröder. (2019). Beneficiaries' View of Actor Networks : Service Resonance for Pluralistic Actor Networks. Data Archiving and Networked Services (DANS). 13(3). 69–88. 12 indexed citations

12.

Čaić, Martina, et al.. (2019). Robotic Versus Human Coaches for Active Aging: An Automated Social Presence Perspective. International Journal of Social Robotics. 12(4). 867–882. 71 indexed citations

13.

Čaić, Martina, et al.. (2019). Value of social robots in services: social cognition perspective. Journal of Services Marketing. 33(4). 463–478. 170 indexed citations

14.

Simão, Hugo, Pedro Ribeiro, Plínio Moreno, et al.. (2018). Experiments with Vizzy as a Coach for Elderly Exercise. Data Archiving and Networked Services (DANS). 9 indexed citations

15.

Čaić, Martina, Gaby Odekerken‐Schröder, & Dominik Mahr. (2018). Service robots: value co-creation and co-destruction in elderly care networks. Journal of service management. 29(2). 178–205. 273 indexed citations

16.

Čaić, Martina, et al.. (2017). Moving Towards Network-Conscious Service Design: Leveraging network visualisations. Data Archiving and Networked Services (DANS). 1 indexed citations

17.

Čaić, Martina, et al.. (2013). Croatian perspective(s) on the lecturer-student interaction through social media. International Journal of Management Cases. 15(4). 331–339. 12 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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