M. Tait
Impact in
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- Customer Service Quality and Loyalty
- Job Satisfaction and Organizational Behavior
- Marketing top 10%
- Consumer Retail Behavior Studies
- Consumer Behavior in Brand Consumption and Identification
Papers in
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- Customer Service Quality and Loyalty 11
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- Consumer Retail Behavior Studies 6
- Marketing and Advertising Strategies 4
- Securities Regulation and Market Practices 3
- Co-authors
- Christo Boshoff (1 shared paper)Adele Berndt (1 shared paper)Gary D. Sharp (3 shared papers)Johan Coetzee (1 shared paper)Freda van der Walt (1 shared paper)Zane Robinson Wolf (1 shared paper)Ronda G. Hughes (1 shared paper)
- Journals
- Journal of African Business (2 papers)International Journal of Service Industry Management (1 paper)Management Decision (1 paper)Journal of Financial Services Marketing (1 paper)South African Journal of Business Management (1 paper)
- Partner nations
- South AfricaUgandaNew Zealand
In The Last Decade
M. Tait
20 papers receiving 200 citations
Peers
Comparison fields: 5 of 39
- Organizational Behavior and Human Resource Management 170
- Marketing 98
- Information Systems and Management 48
- Strategy and Management 56
- Management Information Systems 27
Countries citing papers authored by M. Tait
This map shows the geographic impact of M. Tait's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by M. Tait with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites M. Tait more than expected).
Fields of papers citing papers by M. Tait
This network shows the impact of papers produced by M. Tait. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by M. Tait. The network helps show where M. Tait may publish in the future.
Co-authors
The 7 scholars most cited alongside M. Tait, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 27 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 1996 | 83 | |
| 2 | Relationship marketing and customer relationship management | 2015 | 30 |
| 3 | 2008 | 28 | |
| 4 | Relationship marketing and customer retention lessons for South African banks | 2011 | 23 |
| 5 | Perceptions of service quality by clients and contact-personnel in the South African retail banking sector | 2013 | 20 |
| 6 | 2002 | 14 | |
| 7 | 2019 | 8 | |
| 8 | 2007 | 6 | |
| 9 | 2000 | 4 | |
| 10 | 2023 | 4 | |
| 11 | Critical core competencies required for effective project leadership in the presence of the authority gap | 2015 | 3 |
| 12 | Bank managers' views on relationship marketing | 2011 | 3 |
| 13 | An exploratory study of the tactics used to launch high-technology products in Israel : lessons for South Africa | 2006 | 3 |
| 14 | 2023 | 2 | |
| 15 | 2001 | 2 | |
| 16 | 2013 | 2 | |
| 17 | 2019 | 2 | |
| 18 | Inside-out mindsets and quality of health services : a case of Kampala Capital City Authority referral hospitals | 2015 | 1 |
| 19 | 2022 | 1 | |
| 20 | 2003 | 1 |
About M. Tait
M. Tait is a scholar working on Organizational Behavior and Human Resource Management, Marketing, Strategy and Management, Law and Information Systems and Management, having authored 27 papers that have together received 242 indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (11 papers), Consumer Retail Behavior Studies (6 papers), Marketing and Advertising Strategies (4 papers), Legal Issues in South Africa (4 papers), Securities Regulation and Market Practices (3 papers), Technology Adoption and User Behaviour (3 papers), Franchising Strategies and Performance (2 papers) and Patient Satisfaction in Healthcare (2 papers). The work is most often cited by research in Organizational Behavior and Human Resource Management (170 citations), Marketing (98 citations), Information Systems and Management (48 citations), Strategy and Management (56 citations) and Management Information Systems (27 citations). M. Tait has collaborated with scholars based in South Africa, Uganda and New Zealand. Frequent co-authors include Christo Boshoff, Adele Berndt, Gary D. Sharp, Johan Coetzee, Freda van der Walt, Zane Robinson Wolf and Ronda G. Hughes. Their work appears in journals such as Journal of African Business, International Journal of Service Industry Management, Management Decision, Journal of Financial Services Marketing and South African Journal of Business Management.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.