Chai Lee Goi
- Marketing top 5%
- Sociology and Political Science top 5%
- Information Systems and Management top 2%
- Organizational Behavior and Human Resource Management top 5%
- Strategy and Management top 10%
- Co-authors
- Poh Yen NgOmkar DastaneFazlul K. RabbaneeAbul KalamKhan Md. Raziuddin TaufiqueDavid WongAdriel K.S. SimChing C. Lau
- Topics
- Digital Marketing and Social Media (19 papers)Technology Adoption and User Behaviour (18 papers)Consumer Behavior in Brand Consumption and Identification (11 papers)
In The Last Decade
Chai Lee Goi
51 papers receiving 666 citations
Peers
Comparison fields: 5 of 103
- Marketing 266
- Sociology and Political Science 245
- Information Systems and Management 193
- Organizational Behavior and Human Resource Management 143
- Strategy and Management 111
Countries citing papers authored by Chai Lee Goi
This map shows the geographic impact of Chai Lee Goi's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Chai Lee Goi with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Chai Lee Goi more than expected).
Fields of papers citing papers by Chai Lee Goi
This network shows the impact of papers produced by Chai Lee Goi. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Chai Lee Goi. The network helps show where Chai Lee Goi may publish in the future.
Co-authorship network of co-authors of Chai Lee Goi
This figure shows the co-authorship network connecting the top 25 collaborators of Chai Lee Goi. A scholar is included among the top collaborators of Chai Lee Goi based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Chai Lee Goi. Chai Lee Goi is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 0 | |
| 2 | 0 | |
| 3 | 1 | |
| 4 | 29 | |
| 5 | 1 | |
| 6 | Sustainability of E-Banking in Malaysia: Opportunities and Challenges in the New Era | 1 |
| 7 | The Impacts of Social Media on the Local Commercial Banks inMalaysia | 2 |
| 8 | The Impacts of Social Media on the Local Commercial Banks in Malaysia | 2 |
| 9 | Factors Influencing Customers to Visit Coffee Chains | 1 |
| 10 | A Review of Web Evaluation Criteria for E-Commerce Web Sites | 10 |
| 11 | Perception of Young Consumers on Mobile Phone Applications in Malaysia | 16 |
| 12 | Web sites for e-banking: a study of web sites performance in Malaysia | 1 |
| 13 | Integrated Marketing Communications: Perception of Young Consumers | 2 |
| 14 | E-Learning in Malaysia: Success Factors in Implementing E-Learning Program | 65 |
| 15 | Review on the Implementation of Mobile Commerce in Malaysia | 2 |
| 16 | A Review of Development and Adoption of Internet and ICT in Malaysia | 1 |
| 17 | A Review of Existing Web site Models for E-Commerce | 8 |
| 18 | Correlation between Internet and ICT, Web Site Development, and Internet Marketing: Perception of Marketers in Malaysia and Singapore | 5 |
| 19 | Factors Influence Development of E-Banking in Malaysia | 15 |
| 20 | E-Banking in Malaysia: Opportunity and Challenges | 26 |
About Chai Lee Goi
Chai Lee Goi is a scholar working on Information Systems and Management, Marketing and Organizational Behavior and Human Resource Management, having authored 55 papers that have together received 767 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (19 papers), Technology Adoption and User Behaviour (18 papers) and Consumer Behavior in Brand Consumption and Identification (11 papers). The work is most often cited by research in Marketing (266 citations), Information Systems and Management (193 citations) and Organizational Behavior and Human Resource Management (143 citations). Chai Lee Goi has collaborated with scholars based in Malaysia, Australia and China. Frequent co-authors include Poh Yen Ng, Omkar Dastane, Fazlul K. Rabbanee, Abul Kalam, Khan Md. Raziuddin Taufique, David Wong, Adriel K.S. Sim, Ching C. Lau, Saeed Awadh Bin‐Nashwan and Wajeeha Aslam. Their work appears in journals such as Journal of Retailing and Consumer Services, Education + Training and Corporate Governance.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.