Harish Kumar
Impact in
- Marketing top 5%
- Consumer Retail Behavior Studies
- Consumer Behavior in Brand Consumption and Identification
- Service and Product Innovation
- Human-Computer Interaction top 2%
- Virtual Reality Applications and Impacts
Papers in ⓘ
- Marketing 13
- Consumer Retail Behavior Studies 11
- Consumer Behavior in Brand Consumption and Identification 4
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- Digital Marketing and Social Media 5
- Co-authors
- Ritu Srivastava (6 shared papers)Parul Gupta (3 shared papers)Carsten D. Schultz (1 shared paper)Sumedha Chauhan (1 shared paper)Raj Singh (2 shared papers)Philipp A. Rauschnabel (1 shared paper)Vikas Arya (1 shared paper)Federica Caboni (1 shared paper)
- Journals
- Journal of Retailing and Consumer Services (3 papers)Australian Journal of Management (2 papers)International Journal of Retail & Distribution Management (2 papers)Acta Psychologica (2 papers)Journal of Services Marketing (1 paper)
- Partner nations
- IndiaGermanyUnited Kingdom
In The Last Decade
Harish Kumar
22 papers receiving 413 citations
Hit Papers
Peers
Comparison fields: 5 of 50
- Marketing 275
- Human-Computer Interaction 146
- Information Systems and Management 161
- Organizational Behavior and Human Resource Management 50
- Business and International Management 8
Countries citing papers authored by Harish Kumar
This map shows the geographic impact of Harish Kumar's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Harish Kumar with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Harish Kumar more than expected).
Fields of papers citing papers by Harish Kumar
This network shows the impact of papers produced by Harish Kumar. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Harish Kumar. The network helps show where Harish Kumar may publish in the future.
Co-authors
The 13 scholars most cited alongside Harish Kumar, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 25 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2021 | 123 | |
| 2 | 2022 | 55 | |
| 3 | 2022 | 49 | |
| 4 | 2023 | 49 | |
| 5 | ARvolution: Decoding consumer motivation and value dimensions in augmented reality Hit paper breakdown → | 2024 | 45 |
| 6 | 2023 | 22 | |
| 7 | 2023 | 18 | |
| 8 | 2023 | 14 | |
| 9 | 2023 | 11 | |
| 10 | 2024 | 9 | |
| 11 | 2023 | 8 | |
| 12 | 2024 | 6 | |
| 13 | 2021 | 4 | |
| 14 | 2024 | 4 | |
| 15 | 2025 | 2 | |
| 16 | Mapping the Terrain of Business Education | 2017 | 2 |
| 17 | Substance abuse: knowledge and perception in adolescents. | 1990 | 2 |
| 18 | 2024 | 2 | |
| 19 | Multi-Lingualism and the Role of Cognitive Powers | 2014 | 2 |
| 20 | 2022 | 2 |
About Harish Kumar
Harish Kumar is a scholar working on Marketing, Sociology and Political Science, Human-Computer Interaction, Information Systems and Management and Organizational Behavior and Human Resource Management, having authored 25 papers that have together received 431 indexed citations. Recurring topics across this work include Consumer Retail Behavior Studies (11 papers), Virtual Reality Applications and Impacts (7 papers), Technology Adoption and User Behaviour (6 papers), Digital Marketing and Social Media (5 papers), Consumer Behavior in Brand Consumption and Identification (4 papers), Customer Service Quality and Loyalty (3 papers), Augmented Reality Applications (3 papers) and Sports and Physical Education Research (2 papers). The work is most often cited by research in Marketing (275 citations), Human-Computer Interaction (146 citations), Information Systems and Management (161 citations), Organizational Behavior and Human Resource Management (50 citations) and Business and International Management (8 citations). Harish Kumar has collaborated with scholars based in India, Germany and United Kingdom. Frequent co-authors include Ritu Srivastava, Parul Gupta, Carsten D. Schultz, Sumedha Chauhan, Raj Singh, Philipp A. Rauschnabel, Vikas Arya, Federica Caboni, Surya Prakash and Rahul Sindhwani. Their work appears in journals such as Journal of Retailing and Consumer Services, Australian Journal of Management, International Journal of Retail & Distribution Management, Acta Psychologica and Journal of Services Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.