Gustav Medberg
- Marketing top 5%
- Service and Product Innovation 4
- Consumer Retail Behavior Studies 2
- Consumer Behavior in Brand Consumption and Identification 1
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- Customer Service Quality and Loyalty 6
- Sociology and Political Science top 10%
- Digital Marketing and Social Media 2
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- Corporate Identity and Reputation 1
Gustav Medberg
6 papers receiving 251 citations
Peers
Comparison fields: 5 of 58
- Marketing 153
- Organizational Behavior and Human Resource Management 87
- Information Systems and Management 32
- Tourism, Leisure and Hospitality Management 7
- Sociology and Political Science 148
Countries citing papers authored by Gustav Medberg
This map shows the geographic impact of Gustav Medberg's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Gustav Medberg with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Gustav Medberg more than expected).
Fields of papers citing papers by Gustav Medberg
This network shows the impact of papers produced by Gustav Medberg. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Gustav Medberg. The network helps show where Gustav Medberg may publish in the future.
Co-authorship network
The 7 scholars most cited alongside Gustav Medberg, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2023 | 5 | |
| 2 | 2022 | 15 | |
| 3 | 2020 | 66 | |
| 4 | 2018 | 131 | |
| 5 | How Do Customers Perceive Value-In-Use? Empirical Insights from Bank Service Stories | 2016 | 3 |
| 6 | 2014 | 46 |
About Gustav Medberg
Gustav Medberg is a scholar working on Organizational Behavior and Human Resource Management, Marketing and Strategy and Management, having authored 6 papers that have together received 266 indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (6 papers), Service and Product Innovation (4 papers), Digital Marketing and Social Media (2 papers), Consumer Retail Behavior Studies (2 papers), Consumer Behavior in Brand Consumption and Identification (1 paper) and Corporate Identity and Reputation (1 paper). The work is most often cited by research in Marketing (153 citations), Organizational Behavior and Human Resource Management (87 citations) and Information Systems and Management (32 citations). Gustav Medberg has collaborated with scholars based in Finland, Sweden and Norway. Frequent co-authors include Kristina Heinonen, Christian Grönroos, Christoph Lutz, Robert Ciuchita, Johanna Gummerus, Hannele Kauppinen‐Räisänen and Catharina von Koskull.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.