Dong‐Mo Koo

2.4k citations
39 papers · 1.8k indexed · h-index 19
Topics
Digital Marketing and Social Media (17 papers)Technology Adoption and User Behaviour (14 papers)Consumer Behavior in Brand Consumption and Identification (12 papers)

In The Last Decade

Dong‐Mo Koo

35 papers receiving 1.6k citations

Peers

Dong‐Mo Koo
Comparison fields: 5 of 74
  • Sociology and Political Science 1.1k
  • Marketing 963
  • Information Systems and Management 560
  • Organizational Behavior and Human Resource Management 417
  • Communication 168
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Countries citing papers authored by Dong‐Mo Koo

Since Specialization
Citations

This map shows the geographic impact of Dong‐Mo Koo's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Dong‐Mo Koo with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Dong‐Mo Koo more than expected).

Fields of papers citing papers by Dong‐Mo Koo

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Dong‐Mo Koo. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Dong‐Mo Koo. The network helps show where Dong‐Mo Koo may publish in the future.

Co-authorship network of co-authors of Dong‐Mo Koo

This figure shows the co-authorship network connecting the top 25 collaborators of Dong‐Mo Koo. A scholar is included among the top collaborators of Dong‐Mo Koo based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Dong‐Mo Koo. Dong‐Mo Koo is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 1
2 42
3 1
4
Combined effects of valence and attribute of online reviews on information usefulness and product attitude : Base on the moderating effects of online brand community type and self-monitoring
2
5 161
6 24
7
The Effect of Curiosity and Need for Uniqueness on Emotional Responses to Art Collaborated Products including Moderating Effect of Gender
3
8
Consumers’ Attributions, Perception, and Responses on CSR Activities
4
9 2
10 191
11
The Effect of Customer Perceived Value on Social Commerce Usage Intention
10
12 56
13
Multi-dimensional Characteristic of Information Quality and Its Impact on Motives and Intention to Use Knowledge Search Service
1
14
The Effect of Shopping Orientation on Cosmetic Attribute Evaluation, Purchase Motivation, and Re-purchase Intention
1
15 0
16 153
17
Experiential Motives for Playing Online Games.
13
18
The Effects of Personal Values as Enduring Shopping Motives on Attribute Evaluation and Re-patronage Intention to a Discount Store
5
19 71
20
The Influences of Personal Values on Online Shopping Benefits, Online Store Attributes and Re-purchase Intention to an Online Store
2

About Dong‐Mo Koo

Dong‐Mo Koo is a scholar working on Marketing, Information Systems and Management and Organizational Behavior and Human Resource Management, having authored 39 papers that have together received 1.8k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (17 papers), Technology Adoption and User Behaviour (14 papers) and Consumer Behavior in Brand Consumption and Identification (12 papers). The work is most often cited by research in Marketing (963 citations), Information Systems and Management (560 citations) and Organizational Behavior and Human Resource Management (417 citations). Dong‐Mo Koo has collaborated with scholars based in South Korea, Portugal and Finland. Frequent co-authors include Joonheui Bae, Mijin Noh, Jae‐Jin Kim, Jung‐Min Ahn, Min‐Young Lee, Hyun‐Hee Park, Sandra María Correia Loureiro, Kyung Hoon Kim, Sang Jin Kim and Pekka Mattila. Their work appears in journals such as Journal of Business Research, Computers in Human Behavior and European Journal of Marketing.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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