Chi Kin Yim

6.3k total citations · 3 hit papers
29 papers, 4.9k citations indexed

About

Chi Kin Yim is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Strategy and Management. According to data from OpenAlex, Chi Kin Yim has authored 29 papers receiving a total of 4.9k indexed citations (citations by other indexed papers that have themselves been cited), including 21 papers in Marketing, 13 papers in Organizational Behavior and Human Resource Management and 9 papers in Strategy and Management. Recurrent topics in Chi Kin Yim's work include Customer Service Quality and Loyalty (13 papers), Consumer Behavior in Brand Consumption and Identification (11 papers) and Consumer Market Behavior and Pricing (10 papers). Chi Kin Yim is often cited by papers focused on Customer Service Quality and Loyalty (13 papers), Consumer Behavior in Brand Consumption and Identification (11 papers) and Consumer Market Behavior and Pricing (10 papers). Chi Kin Yim collaborates with scholars based in Hong Kong, United States and China. Chi Kin Yim's co-authors include Kimmy Wa Chan, David K. Tse, Kevin Zheng Zhou, Simon S. K. Lam, Manohar U. Kalwani, Juhani Rinne, Kineta Hung, Flora F. Gu, Gerald Yong Gao and P.K. Kannan and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Business Research.

In The Last Decade

Chi Kin Yim

25 papers receiving 4.5k citations

Hit Papers

The Effects of Strategic Orientations on Technology- and ... 2005 2026 2012 2019 2005 2010 2010 400 800 1.2k
What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

  1. The Effects of Strategic Orientations on Technology- and Market-Based Breakthrough Innovations
    2005 1.3k citations Chi Kin Yim, David K. Tse et al. Journal of Marketing profile →
  2. Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services across Cultures
    2010 551 citations Kimmy Wa Chan, Chi Kin Yim et al. Journal of Marketing profile →
  3. Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures
    2010 515 citations Kimmy Wa Chan, Chi Kin Yim et al. Journal of Marketing profile →

Peers

Chi Kin Yim
Hean Tat Keh China
Seigyoung Auh United States
John A. Quelch United States
David H. Henard United States
Satish Jayachandran United States
Namwoon Kim Hong Kong
Tasadduq A. Shervani United States
Anil Menon United States
Glenn B. Voss United States
Rajshekhar G. Javalgi United States
Hean Tat Keh China
Chi Kin Yim
Citations per year, relative to Chi Kin Yim Chi Kin Yim (= 1×) peers Hean Tat Keh

Countries citing papers authored by Chi Kin Yim

Since Specialization
Citations

This map shows the geographic impact of Chi Kin Yim's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Chi Kin Yim with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Chi Kin Yim more than expected).

Fields of papers citing papers by Chi Kin Yim

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Chi Kin Yim. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Chi Kin Yim. The network helps show where Chi Kin Yim may publish in the future.

Co-authorship network of co-authors of Chi Kin Yim

This figure shows the co-authorship network connecting the top 25 collaborators of Chi Kin Yim. A scholar is included among the top collaborators of Chi Kin Yim based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Chi Kin Yim. Chi Kin Yim is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Yim, Chi Kin, et al.. (2024). Customer traffic and customer experience: Creating a contrived similarity to address the crowding dilemma. International Journal of Research in Marketing. 42(1). 133–152.
2.
Yim, Chi Kin, et al.. (2022). How firms can create delightful customer experience? Contrasting roles of future reward uncertainty. Journal of Business Research. 147. 477–490. 13 indexed citations
3.
Tse, Caleb H., et al.. (2021). R&D activities and innovation performance of MNE subsidiaries: The moderating effects of government support and entry mode. Technological Forecasting and Social Change. 166. 120603–120603. 27 indexed citations
4.
Yim, Chi Kin, et al.. (2019). Effects of dominance transitions on advice adherence in professional service conversations. Journal of the Academy of Marketing Science. 47(5). 919–938. 12 indexed citations
5.
Wang, Danny T., Flora F. Gu, David K. Tse, & Chi Kin Yim. (2012). When does FDI matter? The roles of local institutions and ethnic origins of FDI. International Business Review. 22(2). 450–465. 100 indexed citations
6.
Chan, Kimmy Wa, Chi Kin Yim, & Simon S. K. Lam. (2010). Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services across Cultures. Journal of Marketing. 74(3). 48–64. 551 indexed citations breakdown →
7.
Chan, Kimmy Wa, Chi Kin Yim, & Simon S. K. Lam. (2010). Is Customer Participation in Value Creation a Double-Edged Sword? Evidence from Professional Financial Services Across Cultures. Journal of Marketing. 74(3). 48–64. 515 indexed citations breakdown →
8.
Yim, Chi Kin, David K. Tse, & Kimmy Wa Chan. (2008). Strengthening Customer Loyalty through Intimacy and Passion: Roles of Customer–Firm Affection and Customer–Staff Relationships in Services. Journal of Marketing Research. 45(6). 741–756. 452 indexed citations
9.
Hung, Kineta, Flora F. Gu, & Chi Kin Yim. (2007). A social institutional approach to identifying generation cohorts in China with a comparison with American consumers. Journal of International Business Studies. 38(5). 836–853. 130 indexed citations
10.
Bridges, Eileen, Richard A. Briesch, & Chi Kin Yim. (2006). Effects of prior brand usage and promotion on consumer promotional response. Journal of Retailing. 82(4). 295–307. 40 indexed citations
11.
Gao, Gerald Yong, Yigang Pan, David K. Tse, & Chi Kin Yim. (2006). Market Share Performance of Foreign and Domestic Brands in China. Journal of International Marketing. 14(2). 32–51. 25 indexed citations
12.
Yim, Chi Kin, Flora F. Gu, Kimmy Wa Chan, & David K. Tse. (2003). Justice-based Service Recovery Expectations: Measurement and Antecedents. The Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior. 16. 36. 37 indexed citations
13.
Lam, Simon S. K., et al.. (2001). How much to localize : effect of staff localization on firm performance in emerging economies. 1 indexed citations
14.
Kannan, P.K. & Chi Kin Yim. (2001). An investigation of the impact of promotions on across-submarket competition. Journal of Business Research. 53(3). 137–149. 10 indexed citations
15.
Yim, Chi Kin & P.K. Kannan. (1999). Consumer Behavioral Loyalty:. Journal of Business Research. 44(2). 75–92. 94 indexed citations
16.
Bridges, Eileen, Chi Kin Yim, & Richard A. Briesch. (1995). A High-Tech Product Market Share Model with Customer Expectations. Marketing Science. 14(1). 61–81. 68 indexed citations
17.
Bridges, Eileen, Chi Kin Yim, & Richard A. Briesch. (1995). Une modélisation de la part de marché des produits de haute technologie intégrant les attentes des clients. Recherche et Applications en Marketing (French Edition). 10(3). 63–83. 1 indexed citations
18.
Kalwani, Manohar U. & Chi Kin Yim. (1992). Consumer Price and Promotion Expectations: An Experimental Study. Journal of Marketing Research. 29(1). 90–90. 169 indexed citations
19.
Kalwani, Manohar U., et al.. (1990). A Price Expectations Model of Customer Brand Choice. Journal of Marketing Research. 27(3). 251–251. 137 indexed citations
20.
Yim, Chi Kin. (1989). Price expectations and optimal sales promotion policies. Purdue e-Pubs (Purdue University System). 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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2026