Brent Coker

405 citations
16 papers · 304 indexed · h-index 8
Topics
Consumer Behavior in Brand Consumption and Identification (5 papers)Customer Service Quality and Loyalty (4 papers)Technology Adoption and User Behaviour (3 papers)
Journals
SHILAP Revista de lepidopterologíaJournal of Experimental Social PsychologyJournal of Retailing

In The Last Decade

Brent Coker

16 papers receiving 280 citations

Peers

Brent Coker
Comparison fields: 5 of 48
  • Sociology and Political Science 155
  • Demography 113
  • Economics and Econometrics 78
  • Marketing 77
  • Organizational Behavior and Human Resource Management 76
Replace Tiina Koskelainen with:
Tiina Koskelainen Finland
Heather H. Jia United States
Lakhi Muhammad Pakistan
Carl J. Case United States
Laura A. Book United States
Megan C. Good United States
Man-Li Gu Malaysia
Teidorlang Lyngdoh India
Rawan Abukhait United Arab Emirates
Brent Coker relative to Tiina Koskelainen Finland Tiina Koskelainen's profile →
Citations per field
00.5×10×13.5×
Tiina Koskelainen · 1×
Citations per year

Countries citing papers authored by Brent Coker

Since Specialization
Citations

This map shows the geographic impact of Brent Coker's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Brent Coker with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Brent Coker more than expected).

Fields of papers citing papers by Brent Coker

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Brent Coker. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Brent Coker. The network helps show where Brent Coker may publish in the future.

Co-authorship network of co-authors of Brent Coker

This figure shows the co-authorship network connecting the top 25 collaborators of Brent Coker. A scholar is included among the top collaborators of Brent Coker based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Brent Coker. Brent Coker is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

16 of 16 papers shown
#WorkIndexed citations
1 17
2 3
3 3
4
Service Recovery Observer Paradox: Using Negative Facebook Comments to Signal Trust and Honesty
1
5 1
6 4
7 1
8 24
9 68
10 15
11 17
12 27
13 107
14 3
15 11
16
Theory and Practice in Multi Channel E Commerce Strategies: A case study of an apparel and home-ware retailer
2

About Brent Coker

Brent Coker is a scholar working on Marketing, Information Systems and Management and Organizational Behavior and Human Resource Management, having authored 16 papers that have together received 304 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (5 papers), Customer Service Quality and Loyalty (4 papers) and Technology Adoption and User Behaviour (3 papers). The work is most often cited by research in Demography (113 citations), Information Systems and Management (62 citations) and Marketing (77 citations). Brent Coker has collaborated with scholars based in Australia, New Zealand and Switzerland. Frequent co-authors include Beverley G. Hope, Nicholas J. Ashill, Anish Nagpal, Mary Tate, Ann L. McGill, Paul F. Hill, Bjørn Nansen, Rowan Wilken, Matthew Arnold and Martin Gibbs. Their work appears in journals such as SHILAP Revista de lepidopterología, Journal of Experimental Social Psychology and Journal of Retailing.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026