Asphat Muposhi

491 total citations
43 papers, 293 citations indexed

About

Asphat Muposhi is a scholar working on Marketing, Management, Monitoring, Policy and Law and Strategy and Management. According to data from OpenAlex, Asphat Muposhi has authored 43 papers receiving a total of 293 indexed citations (citations by other indexed papers that have themselves been cited), including 26 papers in Marketing, 11 papers in Management, Monitoring, Policy and Law and 10 papers in Strategy and Management. Recurrent topics in Asphat Muposhi's work include Environmental Sustainability in Business (17 papers), Environmental Education and Sustainability (11 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers). Asphat Muposhi is often cited by papers focused on Environmental Sustainability in Business (17 papers), Environmental Education and Sustainability (11 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers). Asphat Muposhi collaborates with scholars based in South Africa, Zimbabwe and Botswana. Asphat Muposhi's co-authors include Mercy Mpinganjira, Chengedzai Mafini, M. Dhurup, Brighton Nyagadza, Tinashe Chuchu, Paul Blaise Issock Issock, J. Surujlal, Eugine Tafadzwa Maziriri, Kaitano Dube and Maxwell Sandada and has published in prestigious journals such as SHILAP Revista de lepidopterología, Waste Management & Research The Journal for a Sustainable Circular Economy and Journal of Physical Activity and Health.

In The Last Decade

Asphat Muposhi

36 papers receiving 271 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Asphat Muposhi South Africa 10 118 96 50 49 45 43 293
Mercè Roca Spain 9 111 0.9× 174 1.8× 29 0.6× 48 1.0× 44 1.0× 21 338
Rodrigo Barichello Brazil 6 97 0.8× 73 0.8× 35 0.7× 22 0.4× 16 0.4× 37 331
Dongyong Zhang China 12 115 1.0× 118 1.2× 34 0.7× 39 0.8× 56 1.2× 19 334
George Thomas Saudi Arabia 10 162 1.4× 93 1.0× 108 2.2× 24 0.5× 45 1.0× 24 333
Ivanka Mamic Switzerland 2 109 0.9× 188 2.0× 40 0.8× 33 0.7× 10 0.2× 3 313
Vivian Frick Germany 10 125 1.1× 76 0.8× 68 1.4× 32 0.7× 34 0.8× 18 331
Hailan Yang China 9 77 0.7× 82 0.9× 35 0.7× 40 0.8× 101 2.2× 19 316
Maryam Hina Finland 7 162 1.4× 238 2.5× 69 1.4× 45 0.9× 25 0.6× 11 407
Yasser Baeshen Saudi Arabia 6 179 1.5× 69 0.7× 115 2.3× 22 0.4× 25 0.6× 10 305
Mohammad Bin Amin Hungary 11 90 0.8× 98 1.0× 46 0.9× 10 0.2× 32 0.7× 68 432

Countries citing papers authored by Asphat Muposhi

Since Specialization
Citations

This map shows the geographic impact of Asphat Muposhi's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Asphat Muposhi with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Asphat Muposhi more than expected).

Fields of papers citing papers by Asphat Muposhi

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Asphat Muposhi. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Asphat Muposhi. The network helps show where Asphat Muposhi may publish in the future.

Co-authorship network of co-authors of Asphat Muposhi

This figure shows the co-authorship network connecting the top 25 collaborators of Asphat Muposhi. A scholar is included among the top collaborators of Asphat Muposhi based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Asphat Muposhi. Asphat Muposhi is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
3.
Muposhi, Asphat, et al.. (2025). Piercing the glass ceiling: proposed personal brand equity framework for enhancing women career success. Gender Issues. 42(2). 1 indexed citations
4.
Muposhi, Asphat, et al.. (2024). (Dis)engaging with green hotels: behavioural reasoning, willingness to pay and patronage intention: a developing country perspective. International Journal of Tourism Policy. 14(5). 493–507. 2 indexed citations
5.
Muposhi, Asphat, et al.. (2024). Status of Sustainability Management Education in African MBA Programmes: A Web-based Research Approach. Australian Journal of Environmental Education. 40(5). 916–934.
6.
Issock, Paul Blaise Issock, et al.. (2024). Navigating the Paradox: Materialism, Sustainable Practices and Well-Being in Emerging Markets. The Journal of Environment & Development. 34(3). 523–552. 1 indexed citations
7.
Muposhi, Asphat, et al.. (2023). Outcomes of relationship quality in business-to-business contexts: A South African concrete product market perspective. Cogent Business & Management. 10(3). 2 indexed citations
8.
Muposhi, Asphat, et al.. (2023). A downstream social norms approach for curtailing e-cigarette waste: Promising social marketing interventions from consumer interactions. Waste Management & Research The Journal for a Sustainable Circular Economy. 41(7). 1238–1245. 3 indexed citations
9.
Nyagadza, Brighton, et al.. (2022). Prognosticating anthropomorphic chatbots' usage intention as an e-banking customer service gateway: cogitations from Zimbabwe. SHILAP Revista de lepidopterología. 8(2). 356–372. 16 indexed citations
10.
Muposhi, Asphat, et al.. (2021). Nipping the dead mall trend in the bud: a modified shopper-based mall equity model for South Africa's distressed malls. International Journal of Electronic Marketing and Retailing. 13(1). 43–43. 1 indexed citations
11.
Dhurup, M., et al.. (2020). ANTECEDENTS OF RELATIONSHIP INTENTIONS IN SOUTH AFRICAN CONSTRUCTION INDUSTRY BUSINESS-TO-BUSINESS ENVIRONMENTS: A FACTOR ANALYTICAL APPROACH. DergiPark (Istanbul University). 12(1). 147–162. 2 indexed citations
12.
Muposhi, Asphat, M. Dhurup, Robert L. Martin, & Joyendu Bhadury. (2019). A pilot study of MBA programmes in South Africa. London Review of Education. 17(3). 1 indexed citations
13.
Muposhi, Asphat. (2019). EMERGENCE OF GREEN MARKETING CAPITALISM IN SOUTH AFRICA: IMPLICATIONS FOR GREEN ECONOMY AGENDA.. SHILAP Revista de lepidopterología. 11(1). 1–15. 3 indexed citations
14.
Muposhi, Asphat, et al.. (2019). The Influence of Customer-Based Brand Equity on Customer Satisfaction and Brand Loyalty: Evidence from South African Mobile Telecommunications Industry. DergiPark (Istanbul University). 11(2). 32–47. 3 indexed citations
15.
Muposhi, Asphat, et al.. (2018). Organisational Factors Influencing E-business Adoption in Zimbabwe's Manufacturing Sector. Journal of Economics and Behavioral Studies. 10(2(J)). 176–187.
16.
Mafini, Chengedzai & Asphat Muposhi. (2017). Predictive analytics for supply chain collaboration, risk management and financial performance in small to medium enterprises. Southern African Business Review. 21(1). 311–338. 3 indexed citations
17.
Muposhi, Asphat & M. Dhurup. (2017). The Influence of Green Marketing Tools on Green Eating Efficacy and Green Eating Behaviour. Journal of Economics and Behavioral Studies. 9(2(J)). 76–87. 6 indexed citations
18.
Sandada, Maxwell, et al.. (2016). The Influence of Employee Share Ownership Schemes on Firm Performance: the Case of Zimbabwean Firms. SHILAP Revista de lepidopterología.
19.
Muposhi, Asphat & M. Dhurup. (2016). Is vaping a panacea or peril? Consumers' attitudes towards electronic cigarettes and relationship with quitting intention : : health. Journal of Physical Activity and Health. 22. 655–666. 2 indexed citations
20.
Muposhi, Asphat & M. Dhurup. (2016). DIFFUSION OF ELECTRONIC CIGARETTES AS A SMOKING CESSATION AID AMONG YOUNG CONSUMERS. SHILAP Revista de lepidopterología. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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