Reinhard Kunz

540 citations
33 papers · 309 indexed · h-index 10
Topics
Digital Marketing and Social Media (15 papers)Technology Adoption and User Behaviour (9 papers)Service and Product Innovation (5 papers)

In The Last Decade

Reinhard Kunz

26 papers receiving 289 citations

Peers

Reinhard Kunz
Comparison fields: 5 of 74
  • Sociology and Political Science 117
  • Marketing 64
  • Information Systems and Management 59
  • Strategy and Management 46
  • Organizational Behavior and Human Resource Management 40
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Countries citing papers authored by Reinhard Kunz

Since Specialization
Citations

This map shows the geographic impact of Reinhard Kunz's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Reinhard Kunz with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Reinhard Kunz more than expected).

Fields of papers citing papers by Reinhard Kunz

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Reinhard Kunz. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Reinhard Kunz. The network helps show where Reinhard Kunz may publish in the future.

Co-authorship network of co-authors of Reinhard Kunz

This figure shows the co-authorship network connecting the top 25 collaborators of Reinhard Kunz. A scholar is included among the top collaborators of Reinhard Kunz based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Reinhard Kunz. Reinhard Kunz is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 0
2 5
3 6
4 4
5 2
6 0
7 23
8 35
9 33
10 6
11 12
12 3
13 4
14 39
15 0
16 1
17
Sport Media Content on Mobile Devices : Identification and Analysis of Motivational Demand Factors
1
18
Future Opportunities and Threats in a Fragmented Sport Media World : Trends and Strategic Implications for Sport Media Enterprises
2
19
International Marketing of the German Football Bundesliga: Exporting a National Sport League to China
1
20 1

About Reinhard Kunz

Reinhard Kunz is a scholar working on Information Systems and Management, Marketing and Organizational Behavior and Human Resource Management, having authored 33 papers that have together received 309 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (15 papers), Technology Adoption and User Behaviour (9 papers) and Service and Product Innovation (5 papers). The work is most often cited by research in Information Systems and Management (59 citations), Marketing (64 citations) and General Decision Sciences (11 citations). Reinhard Kunz has collaborated with scholars based in Germany, Austria and United States. Frequent co-authors include Johannes Ulrich Siebert, James Santomier, Joschka Mütterlein, Daniel Baier, Gabriele Siegert, Herbert Woratschek, Castulus Kolo, André Marchand, Timo Mandler and Harald Dolles. Their work appears in journals such as SHILAP Revista de lepidopterología, European Journal of Operational Research and Journal of Business Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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