Immediate Impact
1 by Nobel laureates 7 from Science/Nature 85 standout
Citing Papers
Quantifying the impact of misinformation and vaccine-skeptical content on Facebook
2024 StandoutScience
Driving Brand Engagement Through Online Social Influencers: An Empirical Investigation of Sponsored Blogging Campaigns
2019 Standout
Works of Brian Sternthal being referenced
Ease of Message Processing as a Moderator of Repetition Effects in Advertising
1990
Highly Credible Sources: Persuasive Facilitators or Persuasive Liabilities?
1977
Author Peers
| Author | Last Decade | Papers | Cites | |||
|---|---|---|---|---|---|---|
| Brian Sternthal | 4067 | 3028 | 1153 | 78 | 6.8k | |
| Joan Meyers‐Levy | 4198 | 2883 | 1333 | 47 | 6.7k | |
| L. J. Shrum | 3227 | 2642 | 1138 | 84 | 6.3k | |
| Durairaj Maheswaran | 4495 | 4120 | 1898 | 52 | 8.5k | |
| Deborah Roedder John | 4775 | 2887 | 1401 | 72 | 7.1k | |
| David Glen Mick | 3942 | 2455 | 994 | 55 | 6.8k | |
| Jerry C. Olson | 4793 | 2966 | 1237 | 50 | 7.4k | |
| Jonah Berger | 3750 | 6033 | 1025 | 124 | 9.0k | |
| Darren W. Dahl | 5208 | 3529 | 1949 | 130 | 9.1k | |
| Eric R. Spangenberg | 4847 | 3199 | 1426 | 58 | 7.7k | |
| John R. Rossiter | 4122 | 3260 | 1087 | 132 | 8.4k |
All Works
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