Journal of Product & Brand Management

1.6k papers and 53.3k indexed citations i.

About

The 1.6k papers published in Journal of Product & Brand Management in the last decades have received a total of 53.3k indexed citations. Papers published in Journal of Product & Brand Management usually cover Marketing (1.3k papers), Sociology and Political Science (569 papers) and Organizational Behavior and Human Resource Management (426 papers) specifically the topics of Consumer Behavior in Brand Consumption and Identification (1.1k papers), Digital Marketing and Social Media (486 papers) and Customer Service Quality and Loyalty (389 papers). The most active scholars publishing in Journal of Product & Brand Management are Aron O’Cass, Pascale Quester, Cleopatra Veloutsou, Ronald E. Goldsmith, Bill Merrilees, George S. Low, Ravi Pappu, Elena Delgado‐Ballester, Leslie de Chernatony and Charles W. Lamb.

In The Last Decade

Fields of papers published in Journal of Product & Brand Management

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers published in Journal of Product & Brand Management. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers published in Journal of Product & Brand Management.

Countries where authors publish in Journal of Product & Brand Management

Since Specialization
Citations

This map shows the geographic impact of research published in Journal of Product & Brand Management. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by papers published in Journal of Product & Brand Management with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Journal of Product & Brand Management more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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