Virginie de Barnier
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification 28
- Consumer Retail Behavior Studies 5
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- Wine Industry and Tourism 3
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- Customer Service Quality and Loyalty 5
- Strategy and Management top 10%
- Corporate Identity and Reputation 4
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- Digital Marketing and Social Media 8
- Diverse Aspects of Tourism Research 4
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- Media, Gender, and Advertising 3
- Co-authors
- Pierre Valette‐FlorenceFabien PecotAltaf MerchantAurélie KessousDwight MerunkaDamien ChaneyLaure AmbroiseDavid H. Henard
- Cited by
- MarketingTourism, Leisure and Hospitality ManagementOrganizational Behavior and Human Resource Management
- Journals
- Journal of Business Research (6 papers)Technological Forecasting and Social Change (1 paper)Journal of Marketing Management (1 paper)
- Partner nations
- FranceUnited StatesUnited Kingdom
In The Last Decade
Virginie de Barnier
33 papers receiving 570 citations
Peers
Comparison fields: 5 of 62
- Marketing 485
- Tourism, Leisure and Hospitality Management 25
- Organizational Behavior and Human Resource Management 142
- Strategy and Management 133
- Sociology and Political Science 269
Countries citing papers authored by Virginie de Barnier
This map shows the geographic impact of Virginie de Barnier's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Virginie de Barnier with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Virginie de Barnier more than expected).
Fields of papers citing papers by Virginie de Barnier
This network shows the impact of papers produced by Virginie de Barnier. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Virginie de Barnier. The network helps show where Virginie de Barnier may publish in the future.
Co-authorship network
The 9 scholars most cited alongside Virginie de Barnier, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2023 | 13 | |
| 2 | 2023 | 4 | |
| 3 | 2021 | 18 | |
| 4 | 2020 | 9 | |
| 5 | 2020 | 9 | |
| 6 | 2019 | 40 | |
| 7 | 2018 | 116 | |
| 8 | 2017 | 30 | |
| 9 | 2016 | 1 | |
| 10 | Les effets de l'âge du mannequin sur les consommateurs séniors et sur la marque présente dans la publicité: le rôle de la similarité | 2014 | 2 |
| 11 | 2014 | 5 | |
| 12 | 2012 | 1 | |
| 13 | 2012 | 1 | |
| 14 | 2012 | 136 | |
| 15 | 2012 | 50 | |
| 16 | 2010 | 7 | |
| 17 | 2009 | 2 | |
| 18 | HOW WELL DOES BRAND PERSONALITY PREDICT BRAND CHOICE? A MEASUREMENT SCALE AND ANALYSIS USING BINARY REGRESSION MODELS | 2005 | 13 |
| 19 | Brand personality: How well does a human personality scale apply to brands? | 2002 | 4 |
| 20 | 2002 | 17 |
About Virginie de Barnier
Virginie de Barnier is a scholar working on Marketing, Tourism, Leisure and Hospitality Management and Organizational Behavior and Human Resource Management, having authored 35 papers that have together received 614 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (28 papers), Digital Marketing and Social Media (8 papers), Customer Service Quality and Loyalty (5 papers), Consumer Retail Behavior Studies (5 papers), Corporate Identity and Reputation (4 papers), Diverse Aspects of Tourism Research (4 papers), Media, Gender, and Advertising (3 papers) and Wine Industry and Tourism (3 papers). The work is most often cited by research in Marketing (485 citations), Tourism, Leisure and Hospitality Management (25 citations) and Organizational Behavior and Human Resource Management (142 citations). Virginie de Barnier has collaborated with scholars based in France, United States and United Kingdom. Frequent co-authors include Pierre Valette‐Florence, Fabien Pecot, Altaf Merchant, Aurélie Kessous, Dwight Merunka, Damien Chaney, Laure Ambroise, David H. Henard and Pedro Mir Bernal. Their work appears in journals such as Journal of Business Research, Technological Forecasting and Social Change and Journal of Marketing Management.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.