Ritu Narang

426 total citations
20 papers, 284 citations indexed

About

Ritu Narang is a scholar working on Marketing, Organizational Behavior and Human Resource Management and General Health Professions. According to data from OpenAlex, Ritu Narang has authored 20 papers receiving a total of 284 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Marketing, 8 papers in Organizational Behavior and Human Resource Management and 4 papers in General Health Professions. Recurrent topics in Ritu Narang's work include Customer Service Quality and Loyalty (7 papers), Consumer Retail Behavior Studies (5 papers) and Patient Satisfaction in Healthcare (4 papers). Ritu Narang is often cited by papers focused on Customer Service Quality and Loyalty (7 papers), Consumer Retail Behavior Studies (5 papers) and Patient Satisfaction in Healthcare (4 papers). Ritu Narang collaborates with scholars based in India, Finland and China. Ritu Narang's co-authors include Jyoti Sharma, Pia Polsa, Fuxiang Wei, Rajeev Gupta, Surjit Singh and Sandeep Tiwari and has published in prestigious journals such as Journal of Retailing and Consumer Services, Quality Assurance in Education and Young Consumers Insight and Ideas for Responsible Marketers.

In The Last Decade

Ritu Narang

19 papers receiving 259 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Ritu Narang India	8	117	105	77	54	47	20	284
Iuliana-Raluca Gheorghe Romania	8	114 1.0×	42 0.4×	129 1.7×	50 0.9×	28 0.6×	39	295
Adrian Hodges	3	61 0.5×	65 0.6×	42 0.5×	29 0.5×	142 3.0×	3	291
Asma Shabbir Pakistan	5	287 2.5×	124 1.2×	235 3.1×	68 1.3×	83 1.8×	7	445
Katarzyna Krot Poland	8	80 0.7×	68 0.6×	49 0.6×	65 1.2×	71 1.5×	30	313
Thomas Boysen Anker United Kingdom	12	90 0.8×	137 1.3×	34 0.4×	118 2.2×	36 0.8×	22	367
Genevieve E. O’Connor United States	10	70 0.6×	104 1.0×	62 0.8×	83 1.5×	35 0.7×	22	409
Dwi Nita Aryani Indonesia	8	104 0.9×	199 1.9×	31 0.4×	77 1.4×	43 0.9×	33	354
Appalayya Meesala India	3	294 2.5×	163 1.6×	144 1.9×	99 1.8×	74 1.6×	4	436
Floriana Fusco Italy	7	55 0.5×	84 0.8×	68 0.9×	30 0.6×	109 2.3×	16	313
Sunil Kumar Maheshwari India	10	130 1.1×	17 0.2×	37 0.5×	19 0.4×	39 0.8×	26	259

Countries citing papers authored by Ritu Narang

Since Specialization

Citations

This map shows the geographic impact of Ritu Narang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ritu Narang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ritu Narang more than expected).

Fields of papers citing papers by Ritu Narang

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Ritu Narang. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ritu Narang. The network helps show where Ritu Narang may publish in the future.

Co-authorship network of co-authors of Ritu Narang

This figure shows the co-authorship network connecting the top 25 collaborators of Ritu Narang. A scholar is included among the top collaborators of Ritu Narang based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Ritu Narang. Ritu Narang is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Narang, Ritu, et al.. (2024). Psychographic Profiling of Prospective Organic Skin Care Product Users. Global Business Review. 3 indexed citations

Narang, Ritu, et al.. (2024). Role of Modern Technology in Unorganized Retail Sector. Journal of the Knowledge Economy. 16(1). 1717–1744. 1 indexed citations

Narang, Ritu. (2023). Mediating Role of Spirituality and Religiosity in Relationship between Ethnocentrism and Purchase Intention towards Foreign Goods. International Journal of Business and Emerging Markets. 15(1). 1–1.

Narang, Ritu. (2023). Mediating role of spirituality and religiosity in relationship between ethnocentrism and purchase intention towards foreign goods. International Journal of Business and Emerging Markets. 15(2). 113–113. 2 indexed citations

Narang, Ritu. (2022). Achieving Sustainable Tourism Through WTO Negotiations. 6(1). 69–86. 1 indexed citations

Narang, Ritu, et al.. (2022). Impact of Demographic Factors on Purchase Intention of Organic Skin Care Products: A Study in Select Cities of India. 58–73. 3 indexed citations

Narang, Ritu, et al.. (2021). Abrupt Transition from Offline to Online Learning during COVID-19: Perceptions, Motives & Experiences of Higher Education Students. 1 indexed citations

Narang, Ritu, et al.. (2017). A study on antecedents leading to impulse buying in an evolving cashless indian economy. 6(12). 5–21. 1 indexed citations

Narang, Ritu. (2016). Understanding purchase intention towards Chinese products: Role of ethnocentrism, animosity, status and self-esteem. Journal of Retailing and Consumer Services. 32. 253–261. 51 indexed citations

10.

Narang, Ritu, et al.. (2015). Impact of hospital atmosphere on perceived health care outcome. International Journal of Health Care Quality Assurance. 28(2). 129–140. 10 indexed citations

11.

Narang, Ritu. (2013). How do we measure service quality in management education? An exploratory study in India. International Journal of Management in Education. 7(3). 276–276. 1 indexed citations

12.

Narang, Ritu. (2012). How do management students perceive the quality of education in public institutions?. Quality Assurance in Education. 20(4). 357–371. 46 indexed citations

13.

Sharma, Jyoti & Ritu Narang. (2011). Quality of Healthcare Services in Rural India: The User Perspective. Vikalpa The Journal for Decision Makers. 36(1). 51–60. 49 indexed citations

14.

Narang, Ritu. (2011). Determining quality of public health care services in rural India. Clinical Governance An International Journal. 16(1). 35–49. 25 indexed citations

15.

Narang, Ritu, et al.. (2011). A Study on Perception of Trainers regarding Effectiveness of Training Programmes in Banking Sector. Asia Pacific Business Review. 7(1). 183–190. 2 indexed citations

16.

Narang, Ritu. (2011). Examining the role of various psychographic characteristics in apparel store selection: a study on Indian youth. Young Consumers Insight and Ideas for Responsible Marketers. 12(2). 133–144. 18 indexed citations

17.

Narang, Ritu. (2010). Psychographic segmentation of youth in the evolving Indian retail market. The International Review of Retail Distribution and Consumer Research. 20(5). 535–557. 10 indexed citations

18.

Narang, Ritu. (2010). Measuring perceived quality of health care services in India. International Journal of Health Care Quality Assurance. 23(2). 171–186. 54 indexed citations

19.

Narang, Ritu. (2006). A Study on Branded Men's Wear. Indian Journal of Marketing. 36(11). 1 indexed citations

20.

Gupta, Rajeev, et al.. (1986). Drug abuse among rickshaw pullers in industrial town of ludhiana.. PubMed. 28(2). 145–9. 5 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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