Petra Wilczynski

2.0k citations

4 papers · 1.4k indexed · 1 hit paper · h-index 4

Sociology and Political Science top 5%
Marketing top 2%
Strategy and Management top 5%
Organizational Behavior and Human Resource Management top 2%
Social Psychology top 5%

Co-authors: Marko Sarstedt Christoph Fuchs Adamantios Diamantopoulos T.C. Melewar Sophie Hieke Manfred Schwaiger Sascha Raithel
Topics: Corporate Identity and Reputation (2 papers)Sensory Analysis and Statistical Methods (1 paper)Consumer Attitudes and Food Labeling (1 paper)
Cited by: Marketing Organizational Behavior and Human Resource Management Information Systems and Management
Journals: Journal of the Academy of Marketing Science Public Health Nutrition Journal of World Business
Partner nations: Germany Australia Austria

In The Last Decade

Petra Wilczynski

4 papers receiving 1.3k citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

Guidelines for choosing between multi-item and single-item scales for construct measurement: a predictive validity perspective

2012 1.1k citations Adamantios Diamantopoulos, Marko Sarstedt et al. Journal of the Academy of Marketing Science profile →

Peers

Countries citing papers authored by Petra Wilczynski

Since Specialization

Citations

This map shows the geographic impact of Petra Wilczynski's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Petra Wilczynski with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Petra Wilczynski more than expected).

Fields of papers citing papers by Petra Wilczynski

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Petra Wilczynski. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Petra Wilczynski. The network helps show where Petra Wilczynski may publish in the future.

Co-authorship network of co-authors of Petra Wilczynski

This figure shows the co-authorship network connecting the top 25 collaborators of Petra Wilczynski. A scholar is included among the top collaborators of Petra Wilczynski based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Petra Wilczynski. Petra Wilczynski is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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4 of 4 papers shown

#	Work	Indexed citations
1	Measuring reputation in global markets—A comparison of reputation measures’ convergent and criterion validities 2012 ·Journal of World Business ·Marko Sarstedt,Petra Wilczynski,T.C. Melewar	171
2	Guidelines for choosing between multi-item and single-item scales for construct measurement: a predictive validity perspectivebreakdown → 2012 ·Journal of the Academy of Marketing Science ·Adamantios Diamantopoulos,Marko Sarstedt,Christoph Fuchs,Petra Wilczynski,(unknown)	1125
3	Colour Me In – an empirical study on consumer responses to the traffic light signposting system in nutrition labelling 2011 ·Public Health Nutrition ·Sophie Hieke,Petra Wilczynski	64
4	The value‐relevance of corporate reputation during the financial crisis 2010 ·Journal of Product & Brand Management ·Sascha Raithel,Petra Wilczynski,(unknown),Manfred Schwaiger	50

About Petra Wilczynski

Petra Wilczynski is a scholar working on Strategy and Management, Marketing and Organizational Behavior and Human Resource Management, having authored 4 papers that have together received 1.4k indexed citations. Recurring topics across this work include Corporate Identity and Reputation (2 papers), Sensory Analysis and Statistical Methods (1 paper) and Consumer Attitudes and Food Labeling (1 paper). The work is most often cited by research in Marketing (310 citations), Organizational Behavior and Human Resource Management (291 citations) and Information Systems and Management (142 citations). Petra Wilczynski has collaborated with scholars based in Germany, Australia and Austria. Frequent co-authors include Marko Sarstedt, Christoph Fuchs, Adamantios Diamantopoulos, T.C. Melewar, Sophie Hieke, Manfred Schwaiger and Sascha Raithel. Their work appears in journals such as Journal of the Academy of Marketing Science, Public Health Nutrition and Journal of World Business.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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