Peter Maas

1.3k total citations
36 papers, 818 citations indexed

About

Peter Maas is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science. According to data from OpenAlex, Peter Maas has authored 36 papers receiving a total of 818 indexed citations (citations by other indexed papers that have themselves been cited), including 20 papers in Marketing, 15 papers in Organizational Behavior and Human Resource Management and 8 papers in Sociology and Political Science. Recurrent topics in Peter Maas's work include Customer Service Quality and Loyalty (13 papers), Consumer Retail Behavior Studies (11 papers) and Consumer Behavior in Brand Consumption and Identification (8 papers). Peter Maas is often cited by papers focused on Customer Service Quality and Loyalty (13 papers), Consumer Retail Behavior Studies (11 papers) and Consumer Behavior in Brand Consumption and Identification (8 papers). Peter Maas collaborates with scholars based in Switzerland, Finland and Denmark. Peter Maas's co-authors include Tobias Schlager, Heikki Karjaluoto, Peter C. Verhoef, Nele Rietmann, Felix Eggers, Hannu Saarijärvi, Martin Eling and Libor Janský and has published in prestigious journals such as Journal of Business Research, Journal of Service Research and Journal of Services Marketing.

In The Last Decade

Peter Maas

34 papers receiving 722 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Peter Maas Switzerland	13	478	383	300	128	69	36	818
Arto Lindblom Finland	16	274 0.6×	175 0.5×	284 0.9×	172 1.3×	51 0.7×	39	722
Mari Juntunen Finland	12	387 0.8×	198 0.5×	361 1.2×	154 1.2×	122 1.8×	32	675
João F. Proença Portugal	16	358 0.7×	276 0.7×	248 0.8×	208 1.6×	84 1.2×	50	771
V‐W. Mitchell United Kingdom	9	487 1.0×	359 0.9×	382 1.3×	121 0.9×	198 2.9×	10	893
Jillian Dawes Farquhar United Kingdom	16	521 1.1×	478 1.2×	334 1.1×	190 1.5×	202 2.9×	33	955
Yasser Moustafa Shehawy Saudi Arabia	13	320 0.7×	181 0.5×	232 0.8×	114 0.9×	96 1.4×	23	698
Aurelio G. Mauri Italy	13	616 1.3×	270 0.7×	704 2.3×	61 0.5×	158 2.3×	26	1.0k
Chih-Hsing Sam Liu Taiwan	16	425 0.9×	319 0.8×	451 1.5×	187 1.5×	72 1.0×	20	970
Bob Brotherton United Kingdom	14	203 0.4×	303 0.8×	402 1.3×	147 1.1×	36 0.5×	28	837
Achilleas Boukis United Kingdom	18	417 0.9×	399 1.0×	347 1.2×	196 1.5×	75 1.1×	38	845

Countries citing papers authored by Peter Maas

Since Specialization

Citations

This map shows the geographic impact of Peter Maas's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Peter Maas with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Peter Maas more than expected).

Fields of papers citing papers by Peter Maas

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Peter Maas. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Peter Maas. The network helps show where Peter Maas may publish in the future.

Co-authorship network of co-authors of Peter Maas

This figure shows the co-authorship network connecting the top 25 collaborators of Peter Maas. A scholar is included among the top collaborators of Peter Maas based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Peter Maas. Peter Maas is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Eggers, Felix, et al.. (2022). The Effects of Cultural Differences on Consumers’ Willingness to Share Personal Information. Journal of Interactive Marketing. 58(1). 72–89. 22 indexed citations

Maas, Peter, et al.. (2018). Consumer empowerment in insurance. International Journal of Bank Marketing. 36(6). 1073–1097. 18 indexed citations

Maas, Peter, et al.. (2018). When customers are willing to disclose information in the insurance industry. International Journal of Bank Marketing. 36(6). 1015–1033. 15 indexed citations

Maas, Peter, et al.. (2017). Sharing intangibles: Uncovering individual motives for engagement in a sharing service setting. Journal of Business Research. 75. 159–171. 127 indexed citations

Eling, Martin, et al.. (2015). Konsumentenschutz aus Kundensicht: Eine empirische Studie im Schweizer Versicherungsmarkt. Alexandria (UniSG) (University of St.Gallen). 2 indexed citations

Maas, Peter, et al.. (2015). I-Society : How multi-optionality is pushing individualisation in the digital age. Alexandria (UniSG) (University of St.Gallen). 1 indexed citations

Schlager, Tobias, et al.. (2015). Drivers of long-term savings behavior from the consumers’ perspective. International Journal of Bank Marketing. 33(7). 922–943. 10 indexed citations

Maas, Peter, et al.. (2014). Zwischen Verheissung und Bedrohung : Big Data in der Versicherungswirtschaft. Alexandria (UniSG) (University of St.Gallen). 1 indexed citations

Maas, Peter, et al.. (2014). Customer value from a customer perspective – a comprehensive review. 59–87. 7 indexed citations

10.

Maas, Peter, et al.. (2013). Development and validation of the Perceived Investment Value (PIV) scale. Journal of Economic Psychology. 36. 41–54. 29 indexed citations

11.

Schlager, Tobias & Peter Maas. (2011). Reframing customer value from a dominant logics perspective. 51(2-3). 101–113. 12 indexed citations

12.

Schlager, Tobias, et al.. (2011). The influence of the employer brand on employee attitudes relevant for service branding: an empirical investigation. Journal of Services Marketing. 25(7). 497–508. 158 indexed citations

13.

Maas, Peter, et al.. (2010). 2050: Megatrends : Alltagswelten, Zukunftsmärkte. Alexandria (UniSG) (University of St.Gallen). 1 indexed citations

14.

Maas, Peter, et al.. (2010). Integrating marketing and human resources : The link between employee's job satisfaction, identification with the company and employer branding. Alexandria (UniSG) (University of St.Gallen). 3 indexed citations

15.

Maas, Peter, et al.. (2004). Leadership by Customers? New Roles of Service Companies' Customers. German Journal of Human Resource Management Zeitschrift für Personalforschung. 18(3). 329–345. 11 indexed citations

16.

Maas, Peter. (2003). Von P zu C: Unternehmen in Kunden-Netzwerken. Alexandria (UniSG) (University of St.Gallen). 1 indexed citations

17.

Maas, Peter. (2001). Integriertes Dienstleistungs-Management : auf dem Weg zum Customer Value. 1 indexed citations

18.

Maas, Peter, et al.. (1996). Risiko-Dialog - Zukunft ohne Harmonieformel. 2 indexed citations

19.

Maas, Peter, et al.. (1990). Börse und Psychologie : Plädoyer für eine neue Perspektive. 1 indexed citations

20.

Maas, Peter, et al.. (1976). King of the Gypsies. RAIN. 7–7. 2 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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