Paulo Rita
Impact in
- Marketing top 0.2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Sharing Economy and Platforms
- Information Systems and Management top 0.2%
- Technology Adoption and User Behaviour
Papers in
-
- Digital Marketing and Social Media 82
- Diverse Aspects of Tourism Research 37
- Marketing 59
- Consumer Behavior in Brand Consumption and Identification 34
- Consumer Retail Behavior Studies 11
- Consumer Market Behavior and Pricing 8
- Co-authors
- Sérgio Moro (48 shared papers)Paulo Cortez (12 shared papers)Tiago Oliveira (4 shared papers)João Guerreiro (15 shared papers)Pedro S. Coelho (4 shared papers)Zélia Raposo Santos (3 shared papers)Maria Salgueiro (6 shared papers)Guilherme D. Pires (4 shared papers)
- Journals
- International Journal of Contemporary Hospitality Management (7 papers)European Journal of Management and Business Economics (5 papers)Journal of Business Research (5 papers)Sustainability (4 papers)International Journal of Hospitality Management (4 papers)
- Partner nations
- PortugalUnited KingdomUnited States
In The Last Decade
Paulo Rita
148 papers receiving 5.4k citations
Hit Papers
Peers
Comparison fields: 5 of 148
- Marketing 2.3k
- Information Systems and Management 1.3k
- Organizational Behavior and Human Resource Management 1.2k
- Tourism, Leisure and Hospitality Management 135
- Sociology and Political Science 3.1k
Countries citing papers authored by Paulo Rita
This map shows the geographic impact of Paulo Rita's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Paulo Rita with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Paulo Rita more than expected).
Fields of papers citing papers by Paulo Rita
This network shows the impact of papers produced by Paulo Rita. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Paulo Rita. The network helps show where Paulo Rita may publish in the future.
Co-authors
The 25 scholars most cited alongside Paulo Rita, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 157 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | The impact of e-service quality and customer satisfaction on customer behavior in online shopping Hit paper breakdown → | 2019 | 540 |
| 2 | A data-driven approach to predict the success of bank telemarketing Hit paper breakdown → | 2014 | 483 |
| 3 | Modelling and testing consumer trust dimensions in e-commerce Hit paper breakdown → | 2017 | 310 |
| 4 | 2014 | 240 | |
| 5 | 2006 | 236 | |
| 6 | 2018 | 216 | |
| 7 | 2017 | 209 | |
| 8 | 2017 | 174 | |
| 9 | Consumer engagement in social media brand communities: A literature review Hit paper breakdown → | 2021 | 162 |
| 10 | 2016 | 149 | |
| 11 | 2013 | 136 | |
| 12 | 2016 | 133 | |
| 13 | 2017 | 126 | |
| 14 | 2015 | 121 | |
| 15 | 2015 | 101 | |
| 16 | 2016 | 94 | |
| 17 | 2019 | 91 | |
| 18 | 2019 | 86 | |
| 19 | 2015 | 84 | |
| 20 | 2018 | 71 |
About Paulo Rita
Paulo Rita is a scholar working on Sociology and Political Science, Marketing, Information Systems and Management, Organizational Behavior and Human Resource Management and Strategy and Management, having authored 157 papers that have together received 5.7k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (82 papers), Diverse Aspects of Tourism Research (37 papers), Customer Service Quality and Loyalty (36 papers), Consumer Behavior in Brand Consumption and Identification (34 papers), Technology Adoption and User Behaviour (32 papers), Consumer Retail Behavior Studies (11 papers), Cruise Tourism Development and Management (9 papers) and Consumer Market Behavior and Pricing (8 papers). The work is most often cited by research in Marketing (2.3k citations), Information Systems and Management (1.3k citations), Organizational Behavior and Human Resource Management (1.2k citations), Tourism, Leisure and Hospitality Management (135 citations) and Sociology and Political Science (3.1k citations). Paulo Rita has collaborated with scholars based in Portugal, United Kingdom and United States. Frequent co-authors include Sérgio Moro, Paulo Cortez, Tiago Oliveira, João Guerreiro, Pedro S. Coelho, Zélia Raposo Santos, Maria Salgueiro, Guilherme D. Pires, Ana Brochado and John L. Stanton. Their work appears in journals such as International Journal of Contemporary Hospitality Management, European Journal of Management and Business Economics, Journal of Business Research, Sustainability and International Journal of Hospitality Management.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.