Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies
if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the
same subfield and year (this is the minimum needed to enter the top 1%, not the average
within it), or reaches the top citation threshold in at least one of its specific research
topics.
Do Consumers Care about Ethics? Willingness to Pay for Fair‐Trade Coffee
2005963 citationsPatrick De Pelsmacker et al.profile →
Positive and Negative Antecedents of Purchasing Eco-friendly Products: A Comparison Between Green and Non-green Consumers
2014346 citationsPatrick De Pelsmacker et al.profile →
A Meta-analytic Investigation of the Role of Valence in Online Reviews
2015259 citationsMartin Eisend, Patrick De Pelsmacker et al.profile →
Peers — A (Enhanced Table)
Peers by citation overlap · career bar shows stage (early→late)
cites ·
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Countries citing papers authored by Patrick De Pelsmacker
Since
Specialization
Citations
This map shows the geographic impact of Patrick De Pelsmacker's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Patrick De Pelsmacker with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Patrick De Pelsmacker more than expected).
Fields of papers citing papers by Patrick De Pelsmacker
This network shows the impact of papers produced by Patrick De Pelsmacker. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Patrick De Pelsmacker. The network helps show where Patrick De Pelsmacker may publish in the future.
Co-authorship network of co-authors of Patrick De Pelsmacker
This figure shows the co-authorship network connecting the top 25 collaborators of Patrick De Pelsmacker.
A scholar is included among the top collaborators of Patrick De Pelsmacker based on the total number of
citations received by their joint publications. Widths of edges
represent the number of papers authors have co-authored together.
Node borders
signify the number of papers an author published with Patrick De Pelsmacker. Patrick De Pelsmacker is excluded from
the visualization to improve readability, since they are connected to all nodes in the network.
All Works
20 of 20 papers shown
1.
Keyzer, Freya De, Nathalie Dens, & Patrick De Pelsmacker. (2018). Personalized advertising on Facebook : the role of perceived relevance, intrusiveness, information control and privacy protection. Ghent University Academic Bibliography (Ghent University).2 indexed citations
2.
Dens, Nathalie, et al.. (2018). Brand placement in fiction : the role of stylistic devices in placement effects on attitude towards familiar and unfamiliar brands. Ghent University Academic Bibliography (Ghent University).1 indexed citations
Cauberghe, Veroline, et al.. (2012). Reclamewijsheid bij kinderen en Jongeren: onderzoeksrapport in opdracht van Vlaams ministerie van Cultuur, Jeugd, Sport en Media. Ghent University Academic Bibliography (Ghent University).6 indexed citations
7.
Panić, Katarina, Veroline Cauberghe, & Patrick De Pelsmacker. (2010). Impact of congruency and time pressure during simultaneous exposure to a program and an interactive advertisement. Ghent University Academic Bibliography (Ghent University).1 indexed citations
8.
Pelsmacker, Patrick De, et al.. (2009). Incidence and characteristics of brand placement on Belgian prime time television. Ghent University Academic Bibliography (Ghent University).1 indexed citations
9.
Janssens, Wim, Patrick De Pelsmacker, & Veroline Cauberghe. (2009). The effect of prime, frame and dead-relatedness in threat appeals on ad evoked fear and message credibility. Ghent University Academic Bibliography (Ghent University).1 indexed citations
Dens, Nathalie & Patrick De Pelsmacker. (2008). How attitude toward the extension mediates parent brand feedback effects for line and brand extensions in response to extension advertising. Ghent University Academic Bibliography (Ghent University).1 indexed citations
Janssens, Wim, Patrick De Pelsmacker, & Maggie Geuens. (2006). Does a medium context have a priming or an interference effect? It depends on how you look at it.. Ghent University Academic Bibliography (Ghent University).1 indexed citations
14.
Maison, Dominika, Patrick De Pelsmacker, & Maggie Geuens. (2002). The effectiveness of emotional and rational advertising messages in positive and negative contexts. Ghent University Academic Bibliography (Ghent University).1 indexed citations
15.
Pelsmacker, Patrick De, et al.. (1998). Irritation, product type, consumer characteristics and advertising effectiveness. Ghent University Academic Bibliography (Ghent University).3 indexed citations
16.
Geuens, Maggie & Patrick De Pelsmacker. (1998). Need for Cognition and the Moderating Role of the Level of Intensity of Warm and Humorous Advertising Appeals.. Ghent University Academic Bibliography (Ghent University).11 indexed citations
17.
Geuens, Maggie & Patrick De Pelsmacker. (1998). Feelings Evoked by Warm, Erotic, Humorous or Non-Emotional Print Advertisements for Alcoholic Beverages.. Ghent University Academic Bibliography (Ghent University).35 indexed citations
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive
bibliographic database. While OpenAlex provides broad and valuable coverage of the global
research landscape, it—like all bibliographic datasets—has inherent limitations. These include
incomplete records, variations in author disambiguation, differences in journal indexing, and
delays in data updates. As a result, some metrics and network relationships displayed in
Rankless may not fully capture the entirety of a scholar's output or impact.