Freya De Keyzer

605 citations
14 papers · 421 indexed · h-index 10
Topics
Digital Marketing and Social Media (11 papers)Consumer Behavior in Brand Consumption and Identification (7 papers)Technology Adoption and User Behaviour (4 papers)
Partner nations
BelgiumNetherlandsChile

In The Last Decade

Freya De Keyzer

14 papers receiving 399 citations

Peers

Freya De Keyzer
Comparison fields: 5 of 50
  • Sociology and Political Science 344
  • Marketing 228
  • Information Systems and Management 139
  • Literature and Literary Theory 50
  • Organizational Behavior and Human Resource Management 34
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Leslie Cuevas United States
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Jun Pang China
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Sony Kusumasondjaja Indonesia
Eun Sook Kwon United States
Jung-Gyo Lee South Korea
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Citations per field
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Citations per year

Countries citing papers authored by Freya De Keyzer

Since Specialization
Citations

This map shows the geographic impact of Freya De Keyzer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Freya De Keyzer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Freya De Keyzer more than expected).

Fields of papers citing papers by Freya De Keyzer

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Freya De Keyzer. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Freya De Keyzer. The network helps show where Freya De Keyzer may publish in the future.

Co-authorship network of co-authors of Freya De Keyzer

This figure shows the co-authorship network connecting the top 25 collaborators of Freya De Keyzer. A scholar is included among the top collaborators of Freya De Keyzer based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Freya De Keyzer. Freya De Keyzer is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

14 of 14 papers shown
#WorkIndexed citations
1 8
2 6
3 19
4 10
5 3
6 21
7 88
8 15
9 26
10 24
11 18
12
Personalized advertising on Facebook : the role of perceived relevance, intrusiveness, information control and privacy protection
2
13 32
14 149

About Freya De Keyzer

Freya De Keyzer is a scholar working on Marketing, Information Systems and Management and Business and International Management, having authored 14 papers that have together received 421 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (11 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Technology Adoption and User Behaviour (4 papers). The work is most often cited by research in Marketing (228 citations), Information Systems and Management (139 citations) and Sociology and Political Science (344 citations). Freya De Keyzer has collaborated with scholars based in Belgium, Netherlands and Chile. Frequent co-authors include Patrick De Pelsmacker, Nathalie Dens, Cristián Buzeta, Ingrid Moons, Athanasios Polyportis and Lars Bergkvist. Their work appears in journals such as Sustainability, Journal of Advertising and Psychology and Marketing.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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