Michael T. Ewing

11.9k total citations · 1 hit paper
209 papers, 8.0k citations indexed

About

Michael T. Ewing is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Michael T. Ewing has authored 209 papers receiving a total of 8.0k indexed citations (citations by other indexed papers that have themselves been cited), including 75 papers in Marketing, 56 papers in Sociology and Political Science and 48 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Michael T. Ewing's work include Consumer Behavior in Brand Consumption and Identification (47 papers), Customer Service Quality and Loyalty (40 papers) and Digital Marketing and Social Media (39 papers). Michael T. Ewing is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (47 papers), Customer Service Quality and Loyalty (40 papers) and Digital Marketing and Social Media (39 papers). Michael T. Ewing collaborates with scholars based in Australia, United States and Malta. Michael T. Ewing's co-authors include Pierre Berthon, Albert Caruana, Leyland Pitt, B. Ramaseshan, Julie Napoli, John Ewing, Nigel De Bussy, Margaret Jekanyika Matanda, Fiona J. Newton and W. J. Ludwig and has published in prestigious journals such as Science, SHILAP Revista de lepidopterología and Journal of Geophysical Research Atmospheres.

In The Last Decade

Michael T. Ewing

205 papers receiving 6.8k citations

Hit Papers

Captivating company: dimensions of attractiveness in empl... 2005 2026 2012 2019 2005 200 400 600
What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

  1. Captivating company: dimensions of attractiveness in employer branding
    2005 725 citations Pierre Berthon, Michael T. Ewing et al. International Journal of Advertising profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Michael T. Ewing Australia 49 2.3k 2.1k 2.0k 1.6k 1.2k 209 8.0k
John Roberts Australia 50 1.6k 0.7× 3.9k 1.8× 3.2k 1.6× 5.2k 3.2× 972 0.8× 194 20.4k
Bertrand Moine France 23 630 0.3× 718 0.3× 2.0k 1.0× 2.2k 1.4× 1.1k 0.9× 66 14.7k
M. Warner United Kingdom 38 375 0.2× 320 0.1× 4.6k 2.3× 169 0.1× 3.7k 3.1× 178 13.3k
Michael K. Lindell United States 62 3.2k 1.4× 1.8k 0.8× 11.8k 5.8× 2.8k 1.7× 141 0.1× 199 21.3k
David J. Hughes United Kingdom 26 754 0.3× 144 0.1× 825 0.4× 263 0.2× 819 0.7× 70 3.5k
Ajay Kalra United States 43 3.3k 1.4× 3.0k 1.4× 1.7k 0.8× 516 0.3× 35 0.0× 174 8.2k
Dong‐Jin Lee South Korea 41 2.3k 1.0× 2.2k 1.0× 2.2k 1.1× 819 0.5× 103 0.1× 163 7.0k
Paul F. Williams Canada 42 221 0.1× 135 0.1× 136 0.1× 382 0.2× 3.2k 2.8× 151 5.9k
Michael C. Jackson United Kingdom 35 725 0.3× 95 0.0× 1.7k 0.8× 592 0.4× 670 0.6× 145 6.1k
Sridhar Balasubramanian United States 30 1.4k 0.6× 2.3k 1.1× 1.6k 0.8× 1.4k 0.9× 68 0.1× 100 6.0k

Countries citing papers authored by Michael T. Ewing

Since Specialization
Citations

This map shows the geographic impact of Michael T. Ewing's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Michael T. Ewing with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Michael T. Ewing more than expected).

Fields of papers citing papers by Michael T. Ewing

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Michael T. Ewing. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Michael T. Ewing. The network helps show where Michael T. Ewing may publish in the future.

Co-authorship network of co-authors of Michael T. Ewing

This figure shows the co-authorship network connecting the top 25 collaborators of Michael T. Ewing. A scholar is included among the top collaborators of Michael T. Ewing based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Michael T. Ewing. Michael T. Ewing is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Ewing, Michael T., et al.. (2025). Generative AI-Augmented Thematic Analysis. International Journal of Market Research. 68(2). 162–193.
2.
Cooper, Holly B., et al.. (2023). Marketing communication education in developing countries: Post-pandemic insights from India and South Africa. Journal of Marketing Communications. 30(2). 242–264. 1 indexed citations
3.
Ewing, Michael T., et al.. (2023). Professional athlete responses to new product development: A dialectic. European Sport Management Quarterly. 23(6). 1666–1687. 3 indexed citations
4.
Thomas, Dominic, et al.. (2018). Predicting consumers’ trial/adoption of new technology: revisiting the behavioral expectations – behavioral intentions debate. The International Review of Retail Distribution and Consumer Research. 29(1). 99–117. 18 indexed citations
5.
Thomas, Dominic, et al.. (2018). Experience and facilitating conditions as impediments to consumers’ new technology adoption. The International Review of Retail Distribution and Consumer Research. 29(1). 79–98. 29 indexed citations
6.
Tamaddoni, Ali, Stanislav Stakhovych, & Michael T. Ewing. (2017). The impact of personalised incentives on the profitability of customer retention campaigns. Journal of Marketing Management. 33(5-6). 327–347. 11 indexed citations
7.
Valos, Michael, Michael T. Ewing, & Irene Powell. (2010). Practitioner prognostications on the future of online marketing. Journal of Marketing Management. 26(3-4). 361–376. 30 indexed citations
8.
Ewing, Michael T.. (2009). Integrated marketing communications measurement and evaluation. Journal of Marketing Communications. 15(2-3). 103–117. 72 indexed citations
9.
Ewing, Michael T., Leyland Pitt, Nigel De Bussy, & Pierre Berthon. (2002). Employment branding in the knowledge economy. International Journal of Advertising. 21(1). 3–22. 209 indexed citations
10.
Ewing, Michael T., Albert Caruana, & George M. Zinkhan. (2002). On the cross-national generalisability and equivalence of advertising response scales developed in the USA. International Journal of Advertising. 21(3). 323–343. 13 indexed citations
11.
Ewing, Michael T., et al.. (2001). Agency-client chemistry: demographic and psychographic influences. International Journal of Advertising. 20(2). 169–187. 21 indexed citations
12.
Ewing, Michael T.. (2001). From Medium to Mild: Tracking Australian Consumers Indifference Towards Television Advertising. ACR Asia-Pacific Advances. 1 indexed citations
13.
Napoli, Julie, Michael T. Ewing, & Leyland Pitt. (2000). Factors Affecting the Adoption of the Internet in the Public Sector. Journal of Nonprofit & Public Sector Marketing. 7(4). 77–88. 10 indexed citations
14.
Ewing, Michael T. & John Philip Jones. (2000). Agency beliefs in the power of advertising. International Journal of Advertising. 19(3). 335–348. 5 indexed citations
15.
Napoli, Julie & Michael T. Ewing. (2000). The Net Generation. Journal of International Consumer Marketing. 13(1). 21–34. 26 indexed citations
16.
Ewing, Michael T. & Douglas West. (2000). Advertising knowledge management: strategies and implications. International Journal of Advertising. 19(2). 225–243. 11 indexed citations
17.
Ewing, Michael T. & Albert Caruana. (1999). Communicating with the Cohort. Journal of International Consumer Marketing. 11(1). 41–53. 7 indexed citations
18.
Ewing, Michael T., et al.. (1995). The Male Voice of Emotional Intimacy.. Journal of Mental Health Counseling. 17(1). 54–62. 9 indexed citations
19.
Nakamura, Y., James A. Dorman, F. K. Duennebier, et al.. (1974). High-frequency lunar teleseismic events. Lunar and Planetary Science Conference Proceedings. 3. 2883–2890. 31 indexed citations
20.
Toksöz, M. Nafi, Frank Press, Anton M. Dainty, et al.. (1972). Structure, composition, and properties of lunar crust.. Lunar Science Conference. 3. 2527. 22 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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