Marjorie Delbaere

811 total citations
16 papers, 546 citations indexed

About

Marjorie Delbaere is a scholar working on Strategy and Management, Marketing and Pharmacology. According to data from OpenAlex, Marjorie Delbaere has authored 16 papers receiving a total of 546 indexed citations (citations by other indexed papers that have themselves been cited), including 5 papers in Strategy and Management, 5 papers in Marketing and 5 papers in Pharmacology. Recurrent topics in Marjorie Delbaere's work include Pharmaceutical industry and healthcare (5 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Innovation and Knowledge Management (3 papers). Marjorie Delbaere is often cited by papers focused on Pharmaceutical industry and healthcare (5 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Innovation and Knowledge Management (3 papers). Marjorie Delbaere collaborates with scholars based in Canada, United States and United Kingdom. Marjorie Delbaere's co-authors include Barbara J. Phillips, Edward F. McQuarrie, Benedict Michael, Erin Willis, Edward R. Bruning, Malcolm Smith, Zhengwen Zhang, David Di Zhang, Allison Cammer and Megan E. O’Connell and has published in prestigious journals such as Social Science & Medicine, Journal of Medical Internet Research and Journal of Advertising.

In The Last Decade

Marjorie Delbaere

16 papers receiving 514 citations

Peers

Countries citing papers authored by Marjorie Delbaere

Since Specialization

Citations

This map shows the geographic impact of Marjorie Delbaere's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Marjorie Delbaere with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Marjorie Delbaere more than expected).

Fields of papers citing papers by Marjorie Delbaere

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Marjorie Delbaere. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Marjorie Delbaere. The network helps show where Marjorie Delbaere may publish in the future.

Co-authorship network of co-authors of Marjorie Delbaere

This figure shows the co-authorship network connecting the top 25 collaborators of Marjorie Delbaere. A scholar is included among the top collaborators of Marjorie Delbaere based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Marjorie Delbaere. Marjorie Delbaere is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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16 of 16 papers shown

#	Work	Indexed citations
1	Patient Influencers: The Next Frontier in Direct-to-Consumer Pharmaceutical Marketing 2021 ·Journal of Medical Internet Research ·Erin Willis, Marjorie Delbaere	29
2	Not Everything Important Is Taught in the Classroom: Using Cocurricular Professional Development Workshops to Enhance Student Careers 2020 ·Organizational Behavior Teaching Review ·(unknown), Marjorie Delbaere	4
3	Social media influencers: A route to brand engagement for their followers 2020 ·Psychology and Marketing ·Marjorie Delbaere, Benedict Michael, Barbara J. Phillips	140
4	Marketing’s metaphors have expired: An argument for a new dominant metaphor 2018 ·Marketing Theory ·Marjorie Delbaere, (unknown)	4
5	Did online publishers “get it right”? Using a naturalistic search strategy to review cognitive health promotion content on internet webpages 2017 ·BMC Geriatrics ·Paulette V. Hunter, Marjorie Delbaere, Megan E. O’Connell, Allison Cammer, (unknown), (unknown), (unknown)	17
6	Direct-to-consumer advertising and the role of hope 2015 ·Journal of Medical Marketing Device Diagnostic and Pharmaceutical Marketing ·Marjorie Delbaere, Erin Willis	6
7	Do consumers perceive their doctors as influenced by pharmaceutical marketing communications? 2015 ·International Journal of Pharmaceutical and Healthcare Marketing ·(unknown), Marjorie Delbaere	7
8	Literally Experts: Expertise and the Processing of Analogical Metaphors in Pharmaceutical Advertising 2014 ·Health Marketing Quarterly ·Marjorie Delbaere, Malcolm Smith	4
9	Metaphors and myths in pharmaceutical advertising 2013 ·Social Science & Medicine ·Marjorie Delbaere	13
10	Personification in Advertising 2011 ·Journal of Advertising ·Marjorie Delbaere, Edward F. McQuarrie, Barbara J. Phillips	265
11	Critical Success Factors and Outcomes of Market Knowledge Management 2010 ·International Journal of Knowledge Management ·(unknown), Marjorie Delbaere, Zhengwen Zhang, Edward R. Bruning	9
12	The Relationship between Organizational Commitment and Market Orientation 2008 ·Journal of Strategic Marketing ·(unknown), Zhengwen Zhang, Marjorie Delbaere, Edward R. Bruning	21
13	Knowledge Transfer and Rhetoric: the Influence of Rhetorical Figures on Consumer Learning 2007 ·Mspace (University of Manitoba) ·Marjorie Delbaere, Malcolm Smith	2
14	The Mediating Role of Knowledge Management in Translating the Firm's Learning Orientation and Market Orientation to Business Performance 2007 ·David Di Zhang, (unknown), Marjorie Delbaere, Edward R. Bruning	6
15	Health Care Knowledge and Consumer Learning 2006 ·Health Marketing Quarterly ·Marjorie Delbaere, Malcolm Smith	17
16	The Role of Knowledge Management in the Market Orientation-Business Performance Linkage 2005 ·The International Journal of Knowledge Culture and Change Management Annual Review ·(unknown), Marjorie Delbaere, Edward R. Bruning	2

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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