Maja Šerić

1.6k citations
72 papers · 1.2k indexed · h-index 22
Topics
Consumer Behavior in Brand Consumption and Identification (35 papers)Digital Marketing and Social Media (33 papers)Marketing and Advertising Strategies (29 papers)
Journals
SHILAP Revista de lepidopterologíaTourism ManagementSustainability
Partner nations
SpainCroatiaItaly

In The Last Decade

Maja Šerić

68 papers receiving 1.1k citations

Peers

Maja Šerić
Comparison fields: 5 of 81
  • Sociology and Political Science 731
  • Marketing 728
  • Organizational Behavior and Human Resource Management 299
  • Strategy and Management 155
  • Information Systems and Management 104
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Pedro Cuesta Valiño Spain
Dolores M. Frías‐Jamilena Spain
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Ana Isabel Polo Peña Spain
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Countries citing papers authored by Maja Šerić

Since Specialization
Citations

This map shows the geographic impact of Maja Šerić's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Maja Šerić with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Maja Šerić more than expected).

Fields of papers citing papers by Maja Šerić

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Maja Šerić. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Maja Šerić. The network helps show where Maja Šerić may publish in the future.

Co-authorship network of co-authors of Maja Šerić

This figure shows the co-authorship network connecting the top 25 collaborators of Maja Šerić. A scholar is included among the top collaborators of Maja Šerić based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Maja Šerić. Maja Šerić is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 7
2 1
3 5
4 18
5 1
6 2
7 10
8 1
9
Los servicios de apoyo a los estudiantes internacionales como promotor del turismo educativo: un estudio cross-cultural en la ciudad de València
0
10 36
11 70
12 3
13 0
14
Girls' and Boys' Achievements Differences in the School Context: An Overview of Possible Explanations
2
15
The Role of ICT in Education: A Longitudinal Study Based on Tourism Students Perceptions
1
16
Integrated marketing communications in high-quality hotels of central and southern Dalmatia: a study from the perspective of managers and guests
7
17
NOVE TEHNOLOGIJE I UPRAVLJANJE INFORMACIJAMA U UGOSTITELJSTVU: ANALIZA VISOKOKATEGORIZIRANIH HOTELA U ITALIJI I HRVATSKOJ
2
18
NEW TECHNOLOGIES AND INFORMATION MANAGEMENT IN THE HOSPITALITY INDUSTRY: ANALYSIS BETWEEN UPSCALE HOTELS IN ITALY AND CROATIA
4
19 2
20
Relaciones causales entre las TIC, la CIM y el valor de marca: un estudio a partir de las percepciones de los huéspedes
4

About Maja Šerić

Maja Šerić is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Tourism, Leisure and Hospitality Management, having authored 72 papers that have together received 1.2k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (35 papers), Digital Marketing and Social Media (33 papers) and Marketing and Advertising Strategies (29 papers). The work is most often cited by research in Marketing (728 citations), Organizational Behavior and Human Resource Management (299 citations) and Tourism, Leisure and Hospitality Management (41 citations). Maja Šerić has collaborated with scholars based in Spain, Croatia and Italy. Frequent co-authors include Irene Gil Saura, Josip Mikulić, María Eugenia Ruíz Molina, Damír Krešić, Đurđana Ozretić Došen, Daniela Garbin Praničević, Maria Vernuccio, Darko Prebežac, Mihaela Simona Moise and Vatroslav Škare. Their work appears in journals such as SHILAP Revista de lepidopterología, Tourism Management and Sustainability.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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