Kim Willems

2.3k citations
55 papers · 1.5k indexed · h-index 22
Topics
Consumer Retail Behavior Studies (30 papers)Consumer Behavior in Brand Consumption and Identification (19 papers)Customer Service Quality and Loyalty (12 papers)

In The Last Decade

Kim Willems

52 papers receiving 1.4k citations

Peers

Kim Willems
Comparison fields: 5 of 107
  • Marketing 803
  • Sociology and Political Science 454
  • Human-Computer Interaction 394
  • Social Psychology 265
  • Organizational Behavior and Human Resource Management 260
Replace Vanja Bogicevic with:
Vanja Bogicevic United States
Jungmin Yoo South Korea
Malaika Brengman Belgium
Stephanie Q. Liu United States
Seung Hwan Lee Canada
Mark Yi‐Cheon Yim United States
Ana Javornik United Kingdom
Ho Jung Choo South Korea
Ingrid Poncin Belgium
Kim Willems relative to Vanja Bogicevic United States Vanja Bogicevic's profile →
Citations per field
00.5×3.0×
Vanja Bogicevic · 1×
Citations per year

Countries citing papers authored by Kim Willems

Since Specialization
Citations

This map shows the geographic impact of Kim Willems's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kim Willems with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kim Willems more than expected).

Fields of papers citing papers by Kim Willems

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Kim Willems. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Kim Willems. The network helps show where Kim Willems may publish in the future.

Co-authorship network of co-authors of Kim Willems

This figure shows the co-authorship network connecting the top 25 collaborators of Kim Willems. A scholar is included among the top collaborators of Kim Willems based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Kim Willems. Kim Willems is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 1
2 5
3 10
4 8
5 6
6 38
7 2
8 63
9 1
10 6
11
The effect of a humanoid service robot versus a tablet service kiosk in retail: an observational study
2
12 28
13 185
14 34
15
Store personality as a source of customer value
3
16 79
17
Determinants of grocery store personality: a consumer perspective.
1
18 56
19
Determinants of Fashion Store Personality. A Consumer Perspective.
2
20
Determining Fashion Store Personality Dimensions: An Exploratory Study Based on Repertory Grid Data and Grounded Theory
2

About Kim Willems

Kim Willems is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Information Systems and Management, having authored 55 papers that have together received 1.5k indexed citations. Recurring topics across this work include Consumer Retail Behavior Studies (30 papers), Consumer Behavior in Brand Consumption and Identification (19 papers) and Customer Service Quality and Loyalty (12 papers). The work is most often cited by research in Marketing (803 citations), Human-Computer Interaction (394 citations) and Information Systems and Management (238 citations). Kim Willems has collaborated with scholars based in Belgium, United States and United Kingdom. Frequent co-authors include Malaika Brengman, Helena Van Kerrebroeck, Laurens De Gauquier, Yannick Joye, Gilbert Swinnen, Bram Vanderborght, Kris Luyten, Johannes Schöning, Nathalie Demoulin and Kathleen L. Wolf. Their work appears in journals such as Journal of Business Research, Computers in Human Behavior and Frontiers in Psychology.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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