George S. Spais
- Sociology and Political Science top 10%
- Marketing top 5%
- Information Systems and Management top 10%
- Economics and Econometrics
- Organizational Behavior and Human Resource Management
- Co-authors
- George FilisVarsha JainDivesh KumarRiya SurekaSatish KumarKonstantinos VasileiouPallab PaulIan Phau
- Topics
- Consumer Behavior in Brand Consumption and Identification (14 papers)Digital Marketing and Social Media (11 papers)Consumer Retail Behavior Studies (7 papers)
- Cited by
- MarketingInformation Systems and ManagementOrganizational Behavior and Human Resource Management
- Journals
- SHILAP Revista de lepidopterologíaJournal of Consumer BehaviourThunderbird International Business Review
- Partner nations
- GreeceUnited KingdomUnited States
In The Last Decade
George S. Spais
49 papers receiving 292 citations
Peers
Comparison fields: 5 of 65
- Sociology and Political Science 137
- Marketing 122
- Information Systems and Management 57
- Economics and Econometrics 45
- Organizational Behavior and Human Resource Management 36
Countries citing papers authored by George S. Spais
This map shows the geographic impact of George S. Spais's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by George S. Spais with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites George S. Spais more than expected).
Fields of papers citing papers by George S. Spais
This network shows the impact of papers produced by George S. Spais. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by George S. Spais. The network helps show where George S. Spais may publish in the future.
Co-authorship network of co-authors of George S. Spais
This figure shows the co-authorship network connecting the top 25 collaborators of George S. Spais. A scholar is included among the top collaborators of George S. Spais based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with George S. Spais. George S. Spais is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 1 | |
| 2 | 1 | |
| 3 | 9 | |
| 4 | 1 | |
| 5 | 9 | |
| 6 | 0 | |
| 7 | 10 | |
| 8 | 18 | |
| 9 | 4 | |
| 10 | 9 | |
| 11 | 2 | |
| 12 | A new marketing education concept for "Integrated Education in Green Promotion" based on Mezirow's perspective | 2 |
| 13 | An Application of the Win-Win-Win Papakonstantinidis Model as an Innovative Bargaining Solution Analysis in Cooperative Sales Promotion Campaigns | 3 |
| 14 | Strengthening event study methodology to the promotion management field based on Flyvbjerg’s methodological guidelines on critical case study | 1 |
| 15 | Strengthening Event Study Methodology to the Promotion Management Field Based on Flyvbjerg’s Methodological Guidelines on Critical Case Study | 1 |
| 16 | Search Engine Optimization (SEO) as a Dynamic Online Promotion Technique: The Implications of Activity Theory for Promotion Managers | 12 |
| 17 | An Innovative Bargaining Solution Analysis for Vertical Cooperative Promotion Management Decisions | 1 |
| 18 | Measuring Stock Market Reaction to Sponsorship Announcements: The Case of FIAT and JUVENTUS | 1 |
| 19 | Stock Market Reaction on Official Football Club Sponsorship Announcement Using Event-Study Method: The Case of Juventus FC and Tottenham Hotspur FC Stockholders' Behavior | 2 |
| 20 | Some Philosophical Enquiries on E-Learning: Preparing the Tomorrow Business School | 1 |
About George S. Spais
George S. Spais is a scholar working on Marketing, Information Systems and Management and Strategy and Management, having authored 52 papers that have together received 312 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (14 papers), Digital Marketing and Social Media (11 papers) and Consumer Retail Behavior Studies (7 papers). The work is most often cited by research in Marketing (122 citations), Information Systems and Management (57 citations) and Organizational Behavior and Human Resource Management (36 citations). George S. Spais has collaborated with scholars based in Greece, United Kingdom and United States. Frequent co-authors include George Filis, Varsha Jain, Divesh Kumar, Riya Sureka, Satish Kumar, Konstantinos Vasileiou, Pallab Paul, Ian Phau, Hooshang M. Beheshti and Kokil Jain. Their work appears in journals such as SHILAP Revista de lepidopterología, Journal of Consumer Behaviour and Thunderbird International Business Review.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.