Elizabeth Howlett

2.2k total citations
38 papers, 1.7k citations indexed

About

Elizabeth Howlett is a scholar working on Marketing, Public Health, Environmental and Occupational Health and Food Science. According to data from OpenAlex, Elizabeth Howlett has authored 38 papers receiving a total of 1.7k indexed citations (citations by other indexed papers that have themselves been cited), including 21 papers in Marketing, 21 papers in Public Health, Environmental and Occupational Health and 11 papers in Food Science. Recurrent topics in Elizabeth Howlett's work include Consumer Attitudes and Food Labeling (19 papers), Consumer Behavior in Brand Consumption and Identification (13 papers) and Culinary Culture and Tourism (6 papers). Elizabeth Howlett is often cited by papers focused on Consumer Attitudes and Food Labeling (19 papers), Consumer Behavior in Brand Consumption and Identification (13 papers) and Culinary Culture and Tourism (6 papers). Elizabeth Howlett collaborates with scholars based in United States and United Kingdom. Elizabeth Howlett's co-authors include Scot Burton, Christopher L. Newman, Christopher Berry, Andrea Heintz Tangari, Elyria Kemp, Jeremy Kees, John Kozup, Kenneth Bates, Kyle A. Huggins and Laurel Aynne Cook and has published in prestigious journals such as Journal of Consumer Research, Journal of Business Research and Journal of Business Ethics.

In The Last Decade

Elizabeth Howlett

35 papers receiving 1.5k citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Elizabeth Howlett United States	24	734	639	319	235	232	38	1.7k
John Kozup United States	17	582 0.8×	533 0.8×	248 0.8×	207 0.9×	306 1.3×	23	1.5k
Elizabeth H. Creyer United States	20	1.3k 1.8×	781 1.2×	337 1.1×	405 1.7×	203 0.9×	34	2.6k
Jeremy Kees United States	27	1.1k 1.5×	705 1.1×	246 0.8×	842 3.6×	721 3.1×	46	3.2k
Andreas C. Drichoutis Greece	22	435 0.6×	690 1.1×	271 0.8×	95 0.4×	88 0.4×	69	1.6k
Kelly L. Haws United States	27	1.9k 2.6×	463 0.7×	454 1.4×	788 3.4×	734 3.2×	97	3.5k
Chris Dubelaar Australia	19	788 1.1×	295 0.5×	100 0.3×	529 2.3×	103 0.4×	46	1.8k
Manoj Hastak United States	18	717 1.0×	315 0.5×	123 0.4×	292 1.2×	71 0.3×	31	1.3k
Marianela Denegrí Chile	19	163 0.2×	311 0.5×	165 0.5×	175 0.7×	65 0.3×	162	1.3k
Blair Kidwell United States	21	901 1.2×	120 0.2×	104 0.3×	715 3.0×	217 0.9×	45	2.0k
Louise M. Hassan United Kingdom	27	1.7k 2.3×	215 0.3×	309 1.0×	760 3.2×	314 1.4×	60	3.1k

Countries citing papers authored by Elizabeth Howlett

Since Specialization

Citations

This map shows the geographic impact of Elizabeth Howlett's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Elizabeth Howlett with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Elizabeth Howlett more than expected).

Fields of papers citing papers by Elizabeth Howlett

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Elizabeth Howlett. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Elizabeth Howlett. The network helps show where Elizabeth Howlett may publish in the future.

Co-authorship network of co-authors of Elizabeth Howlett

This figure shows the co-authorship network connecting the top 25 collaborators of Elizabeth Howlett. A scholar is included among the top collaborators of Elizabeth Howlett based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Elizabeth Howlett. Elizabeth Howlett is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Howlett, Elizabeth, et al.. (2025). The bigger the better: An investigation of consumer responses to clothing retailers’ extended-sized product lines. Journal of Retailing.

Seo, Soobin, et al.. (2025). Can Augmented Reality (AR) enhance how restaurants present Farm-to-Table information? The role of cognitive absorption, learning gains, and brand image congruence. International Journal of Hospitality Management. 132. 104340–104340.

Howlett, Elizabeth, et al.. (2024). The effects of awe‐eliciting experiences on consumers' aversion to choice ambiguity. Psychology and Marketing. 41(6). 1193–1205. 6 indexed citations

Perkins, Andrew, et al.. (2023). Body as a Process versus Body as an Object: The Consequences of How Larger-Bodied Women Are Portrayed in Health-Related Advertising. Journal of Advertising. 52(5). 666–687. 7 indexed citations

Howlett, Elizabeth, et al.. (2023). Into the matrix: collecting psychometric data from consumers immersed in virtual worlds. The Journal of Marketing Theory and Practice. 32(3). 378–395. 1 indexed citations

Berry, Christopher, et al.. (2019). The effects of the FTC-mandated disclosure on homeopathic product purchase intentions and efficacy perceptions. Journal of Business Research. 101. 47–58. 12 indexed citations

Berry, Christopher, Scot Burton, & Elizabeth Howlett. (2017). Are Cigarette Smokers’, E-Cigarette Users’, and Dual Users’ Health-Risk Beliefs and Responses to Advertising Influenced by Addiction Warnings and Product Type?. Nicotine & Tobacco Research. 19(10). 1185–1191. 42 indexed citations

Berry, Christopher, Scot Burton, & Elizabeth Howlett. (2017). Double Trouble: Commingled Effects of Fast Food and Sugar-Sweetened Beverage Consumption and the Intervening Role of Physical Activity on Childhood Obesity. DigitalCommons - Kennesaw State University (Kennesaw State University). 6(2). 5. 5 indexed citations

Newman, Christopher L., Elizabeth Howlett, & Scot Burton. (2015). Effects of Objective and Evaluative Front-of-Package Cues on Food Evaluation and Choice: The Moderating Influence of Comparative and Noncomparative Processing Contexts. Journal of Consumer Research. 42(5). 749–766. 69 indexed citations

10.

Berry, Christopher, Amaradri Mukherjee, Scot Burton, & Elizabeth Howlett. (2015). A COOL Effect: The Direct and Indirect Impact of Country-of-Origin Disclosures on Purchase Intentions for Retail Food Products. Journal of Retailing. 91(3). 533–542. 77 indexed citations

11.

Newman, Christopher L., Elizabeth Howlett, Scot Burton, John Kozup, & Andrea Heintz Tangari. (2012). The influence of consumer concern about global climate change on framing effects for environmental sustainability messages. International Journal of Advertising. 31(3). 511–527. 79 indexed citations

12.

Ross, William T., et al.. (2012). When loyalties clash purchase behavior when a preferred brand is stocked out: The tradeoff between brand and store loyalty. Journal of Retailing and Consumer Services. 19(6). 570–577. 16 indexed citations

13.

Cook, Laurel Aynne, Scot Burton, & Elizabeth Howlett. (2012). Leaner Choices? The Potential Influence of the Inclusion of Nutrition Facts Panels on Consumer Evaluations and Choices of Ground Beef Products. Journal of Public Policy & Marketing. 32(1). 97–115. 8 indexed citations

14.

Howlett, Elizabeth, et al.. (2012). The Positive Influence of State Agricultural Marketing Programs on Adults' Fruit and Vegetable Consumption. American Journal of Health Promotion. 27(1). 17–20. 9 indexed citations

15.

Bui, My, Elyria Kemp, & Elizabeth Howlett. (2011). The Fight Against Obesity: Influences of Self-Efficacy on Exercise Regularity. Journal of Nonprofit & Public Sector Marketing. 23(2). 181–208. 12 indexed citations

16.

Bates, Kenneth, Scot Burton, Elizabeth Howlett, & Kyle A. Huggins. (2009). The Roles of Gender and Motivation as Moderators of the Effects of Calorie and Nutrient Information Provision on Away‐from‐Home Foods. Journal of Consumer Affairs. 43(2). 249–273. 63 indexed citations

17.

Howlett, Elizabeth, Scot Burton, Kenneth Bates, & Kyle A. Huggins. (2009). Coming to a Restaurant Near You? Potential Consumer Responses to Nutrition Information Disclosure on Menus. Journal of Consumer Research. 36(3). 494–503. 119 indexed citations

18.

Burton, Scot, Elizabeth Howlett, & Andrea Heintz Tangari. (2009). Food for Thought: How Will the Nutrition Labeling of Quick Service Restaurant Menu Items Influence Consumers’ Product Evaluations, Purchase Intentions, and Choices?. Journal of Retailing. 85(3). 258–273. 130 indexed citations

19.

Howlett, Elizabeth, Scot Burton, & John Kozup. (2008). How Modification of the Nutrition Facts Panel Influences Consumers at Risk for Heart Disease: The Case of Trans Fat. Journal of Public Policy & Marketing. 27(1). 83–97. 67 indexed citations

20.

Howlett, Elizabeth, Jeremy Kees, & Elyria Kemp. (2008). The Role of Self‐Regulation, Future Orientation, and Financial Knowledge in Long‐Term Financial Decisions. Journal of Consumer Affairs. 42(2). 223–242. 228 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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