Carter A. Mandrik

524 total citations
10 papers, 380 citations indexed

About

Carter A. Mandrik is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Carter A. Mandrik has authored 10 papers receiving a total of 380 indexed citations (citations by other indexed papers that have themselves been cited), including 7 papers in Marketing, 3 papers in Sociology and Political Science and 2 papers in Social Psychology. Recurrent topics in Carter A. Mandrik's work include Consumer Behavior in Brand Consumption and Identification (7 papers), Environmental Sustainability in Business (3 papers) and Cultural Differences and Values (2 papers). Carter A. Mandrik is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Environmental Sustainability in Business (3 papers) and Cultural Differences and Values (2 papers). Carter A. Mandrik collaborates with scholars based in Türkiye, Austria and Bulgaria. Carter A. Mandrik's co-authors include Yeqing Bao, Edward F. Fern, Sijun Wang and Ahmet Ekici and has published in prestigious journals such as Psychology and Marketing, Journal of Consumer Marketing and Marketing Letters.

In The Last Decade

Carter A. Mandrik

9 papers receiving 353 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Carter A. Mandrik Türkiye 7 225 159 66 63 49 10 380
Fengjie Jing China 12 217 1.0× 276 1.7× 40 0.6× 132 2.1× 45 0.9× 26 469
Tammy R. Kinley United States 11 340 1.5× 216 1.4× 46 0.7× 85 1.3× 30 0.6× 17 482
Jeong‐Ju Yoo United States 10 234 1.0× 139 0.9× 47 0.7× 114 1.8× 26 0.5× 42 473
Peggy Sue Loroz United States 8 190 0.8× 162 1.0× 41 0.6× 55 0.9× 23 0.5× 12 378
Komal Nagar India 10 228 1.0× 173 1.1× 26 0.4× 119 1.9× 56 1.1× 23 430
Iman Naderi United States 10 319 1.4× 175 1.1× 131 2.0× 52 0.8× 18 0.4× 14 490
Sianne Gordon‐Wilson United Kingdom 9 179 0.8× 101 0.6× 48 0.7× 47 0.7× 24 0.5× 13 302
Francesco Raggiotto Italy 11 200 0.9× 241 1.5× 30 0.5× 78 1.2× 41 0.8× 24 395
Randall Shannon Thailand 13 358 1.6× 189 1.2× 49 0.7× 104 1.7× 48 1.0× 38 593

Countries citing papers authored by Carter A. Mandrik

Since Specialization
Citations

This map shows the geographic impact of Carter A. Mandrik's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Carter A. Mandrik with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Carter A. Mandrik more than expected).

Fields of papers citing papers by Carter A. Mandrik

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Carter A. Mandrik. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Carter A. Mandrik. The network helps show where Carter A. Mandrik may publish in the future.

Co-authorship network of co-authors of Carter A. Mandrik

This figure shows the co-authorship network connecting the top 25 collaborators of Carter A. Mandrik. A scholar is included among the top collaborators of Carter A. Mandrik based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Carter A. Mandrik. Carter A. Mandrik is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

10 of 10 papers shown
1.
Mandrik, Carter A., et al.. (2023). Effects of Brand Priming on Sustainable Consumption Attitudes and Behaviors. 1–3. 1 indexed citations
2.
Mandrik, Carter A., et al.. (2022). Exploring the Value-Action Gap in Green Consumption: Roles of Risk Aversion, Subjective Knowledge, and Gender Differences. Journal of Global Marketing. 36(1). 67–92. 54 indexed citations
4.
Ekici, Ahmet, et al.. (2019). Correction to: The message in the box: how exposure to money affects charitable giving. Marketing Letters. 30(1). 119–119.
5.
Mandrik, Carter A., Yeqing Bao, & Sijun Wang. (2017). A cross-national study of intergenerational influence: US and PRC. Journal of Consumer Marketing. 35(1). 91–104. 10 indexed citations
6.
Mandrik, Carter A. & Yeqing Bao. (2005). Exploring the Concept and Measurement of General Risk Aversion. ACR North American Advances. 113 indexed citations
7.
Mandrik, Carter A., Edward F. Fern, & Yeqing Bao. (2005). Intergenerational influence: Roles of conformity to peers and communication effectiveness. Psychology and Marketing. 22(10). 813–832. 74 indexed citations
8.
Bao, Yeqing & Carter A. Mandrik. (2004). Discerning Store Brand Users From Value Consciousness Consumers: the Role of Prestige Sensitivity and Need For Cognition. ACR North American Advances. 31 indexed citations
9.
Mandrik, Carter A., Edward F. Fern, & Yeqing Bao. (2004). Intergenerational Influence in Mothers and Young Adult Daughters. ACR North American Advances. 6 indexed citations
10.
Mandrik, Carter A.. (1996). Consumer Heuristics: the Tradeoff Between Processing Effort and Value in Brand Choice. ACR North American Advances. 18 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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