Borham Yoon

536 total citations
19 papers, 382 citations indexed

About

Borham Yoon is a scholar working on Marketing, Nutrition and Dietetics and Public Health, Environmental and Occupational Health. According to data from OpenAlex, Borham Yoon has authored 19 papers receiving a total of 382 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Marketing, 5 papers in Nutrition and Dietetics and 4 papers in Public Health, Environmental and Occupational Health. Recurrent topics in Borham Yoon's work include Nutrition, Health and Food Behavior (5 papers), Environmental Sustainability in Business (5 papers) and Environmental Education and Sustainability (3 papers). Borham Yoon is often cited by papers focused on Nutrition, Health and Food Behavior (5 papers), Environmental Sustainability in Business (5 papers) and Environmental Education and Sustainability (3 papers). Borham Yoon collaborates with scholars based in South Korea and United States. Borham Yoon's co-authors include Yeasun Chung, Dong‐Soo Lee, Hayeon Choi, Eun-Kyong Choi, Hyun-Woo Joung, Sewon Min, Heejin Lim, Sejin Ha, Kiwon Lee and Michelle Childs and has published in prestigious journals such as SHILAP Revista de lepidopterología, Sustainability and International Journal of Hospitality Management.

In The Last Decade

Borham Yoon

14 papers receiving 361 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Borham Yoon South Korea 7 222 151 78 69 62 19 382
Talha Harcar United States 11 193 0.9× 157 1.0× 98 1.3× 23 0.3× 77 1.2× 29 464
Balakrishna Grandhi United Arab Emirates 9 133 0.6× 87 0.6× 105 1.3× 95 1.4× 64 1.0× 15 374
Masayoshi Maruyama Japan 12 209 0.9× 175 1.2× 65 0.8× 43 0.6× 59 1.0× 28 435
Vishnu Parmar Pakistan 9 163 0.7× 95 0.6× 65 0.8× 19 0.3× 62 1.0× 27 386
Kirti Dutta India 8 224 1.0× 65 0.4× 148 1.9× 41 0.6× 152 2.5× 24 464
Jake D. Hoskins United States 8 119 0.5× 69 0.5× 104 1.3× 28 0.4× 64 1.0× 20 307
Surachman Surachman Indonesia 10 106 0.5× 61 0.4× 82 1.1× 25 0.4× 77 1.2× 60 314
Muhamad Azrin Nazri Malaysia 11 225 1.0× 62 0.4× 153 2.0× 27 0.4× 140 2.3× 35 480
Paola Scorrano Italy 12 86 0.4× 134 0.9× 101 1.3× 90 1.3× 74 1.2× 26 414

Countries citing papers authored by Borham Yoon

Since Specialization
Citations

This map shows the geographic impact of Borham Yoon's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Borham Yoon with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Borham Yoon more than expected).

Fields of papers citing papers by Borham Yoon

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Borham Yoon. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Borham Yoon. The network helps show where Borham Yoon may publish in the future.

Co-authorship network of co-authors of Borham Yoon

This figure shows the co-authorship network connecting the top 25 collaborators of Borham Yoon. A scholar is included among the top collaborators of Borham Yoon based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Borham Yoon. Borham Yoon is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

19 of 19 papers shown
1.
Yoon, Borham, et al.. (2025). Effects of nutrition class with cooking lab on college students’ eating behaviors and well-being in the United States: a mixed-methods study. Nutrition Research and Practice. 19(2). 305–305. 2 indexed citations
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Yoon, Borham, et al.. (2024). Exploring factors of nutrition teachers’ intentions for sustainable dietary education in South Korea: an application of the theory of planned behavior. SHILAP Revista de lepidopterología. 29(2). 114–114. 2 indexed citations
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Yoon, Borham, et al.. (2024). Consumer perspectives on restaurant sustainability: an S-O-R Model approach to affective and cognitive states. Journal of Foodservice Business Research. 1–24. 5 indexed citations
6.
Yoon, Borham, et al.. (2023). Effects of campus dining sustainable practices on consumers’ perception and behavioral intention in the United States. Nutrition Research and Practice. 17(5). 1019–1019. 3 indexed citations
7.
Yoon, Borham, et al.. (2023). The Effect of Project-Based Learning (PBL) on Nutrition Students’ Learning Competencies and Career Aspirations in South Korea. Journal of Nutrition Education and Behavior. 55(7). 30–30. 1 indexed citations
8.
Yoon, Borham, et al.. (2023). Campus Dining Sustainability: A Perspective from College Students. Sustainability. 15(3). 2134–2134. 6 indexed citations
9.
Lee, Kiwon, Sejin Ha, & Borham Yoon. (2022). Effects of corporate social responsibility (CSR) fit and restaurant size: the mediating role of perceived effort. Journal of Foodservice Business Research. 26(3). 478–495. 2 indexed citations
10.
Childs, Michelle, et al.. (2021). The growing business of slowing down: Understanding the Slow Movement in retail, hospitality and tourism. Journal of brand strategy. 9(4). 432–432. 1 indexed citations
11.
Yoon, Borham, et al.. (2021). Factors Influencing Customer Decisions to Use Online Food Delivery Service during the COVID-19 Pandemic. Foods. 11(1). 64–64. 74 indexed citations
12.
Min, Sewon & Borham Yoon. (2021). The role of glass ceiling perception on work engagement and service orientation behavior among female hotel employees. Journal of Human Resources in Hospitality & Tourism. 20(4). 497–511. 8 indexed citations
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Choi, Hayeon, Eun-Kyong Choi, Borham Yoon, & Hyun-Woo Joung. (2020). Understanding food truck customers: Selection attributes and customer segmentation. International Journal of Hospitality Management. 90. 102647–102647. 23 indexed citations
16.
Yoon, Borham & Yeasun Chung. (2018). The effects of corporate social responsibility on firm performance: A stakeholder approach. Journal of Hospitality and Tourism Management. 37. 89–96. 172 indexed citations
17.
Yoon, Borham & Yeasun Chung. (2017). Consumer Attitude and Visit Intention toward Food-Trucks: Targeting Millennials. Journal of Foodservice Business Research. 21(2). 187–199. 54 indexed citations
18.
Yoon, Borham & Yeasun Chung. (2012). Can Nutrition Information for Side Menu Items Improve Customer Awareness and Choice in Fast Food Restaurants? : A Comparison of Korea and the U.S.. International Journal of Tourism Sciences. 12(2). 44–62. 3 indexed citations
19.
Yoon, Borham, Barbara Almanza, & Stephen J. Hiemstra. (2001). Nutritional quality of brand-name fast foods served in the Indiana school lunch programs. Journal of the American Dietetic Association. 101(9). A–26. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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