Masayoshi Maruyama

658 total citations
28 papers, 435 citations indexed

About

Masayoshi Maruyama is a scholar working on Marketing, Strategy and Management and Economics and Econometrics. According to data from OpenAlex, Masayoshi Maruyama has authored 28 papers receiving a total of 435 indexed citations (citations by other indexed papers that have themselves been cited), including 22 papers in Marketing, 18 papers in Strategy and Management and 11 papers in Economics and Econometrics. Recurrent topics in Masayoshi Maruyama's work include Consumer Market Behavior and Pricing (15 papers), Digital Platforms and Economics (13 papers) and Merger and Competition Analysis (10 papers). Masayoshi Maruyama is often cited by papers focused on Consumer Market Behavior and Pricing (15 papers), Digital Platforms and Economics (13 papers) and Merger and Competition Analysis (10 papers). Masayoshi Maruyama collaborates with scholars based in Japan, China and Indonesia. Masayoshi Maruyama's co-authors include Lihui Wu, Yusuke Zennyo, Lin Huang and David Flath and has published in prestigious journals such as Journal of Retailing and Consumer Services, Economics Letters and International Marketing Review.

In The Last Decade

Masayoshi Maruyama

27 papers receiving 405 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Masayoshi Maruyama Japan 12 209 175 75 65 59 28 435
Milad Abdelnabi Salem Malaysia 11 201 1.0× 130 0.7× 87 1.2× 45 0.7× 25 0.4× 28 446
Mohd Farid Shamsudin Malaysia 12 277 1.3× 120 0.7× 69 0.9× 131 2.0× 117 2.0× 81 593
Amer Saeed Pakistan 6 388 1.9× 254 1.5× 40 0.5× 79 1.2× 79 1.3× 12 523
Anna Dunay Hungary 12 122 0.6× 127 0.7× 58 0.8× 44 0.7× 33 0.6× 62 455
Aleksandar Grubor Serbia 12 182 0.9× 107 0.6× 69 0.9× 96 1.5× 37 0.6× 52 444
Lars Esbjerg Denmark 9 212 1.0× 69 0.4× 51 0.7× 42 0.6× 73 1.2× 22 362
Denise Mahon Ireland 6 126 0.6× 127 0.7× 65 0.9× 44 0.7× 37 0.6× 9 403
Pia Ulvenblad Sweden 10 121 0.6× 209 1.2× 49 0.7× 27 0.4× 51 0.9× 24 444
Janet Haddock‐Fraser United Kingdom 11 250 1.2× 216 1.2× 90 1.2× 83 1.3× 25 0.4× 17 538
Paola Scorrano Italy 12 86 0.4× 134 0.8× 34 0.5× 101 1.6× 74 1.3× 26 414

Countries citing papers authored by Masayoshi Maruyama

Since Specialization
Citations

This map shows the geographic impact of Masayoshi Maruyama's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Masayoshi Maruyama with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Masayoshi Maruyama more than expected).

Fields of papers citing papers by Masayoshi Maruyama

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Masayoshi Maruyama. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Masayoshi Maruyama. The network helps show where Masayoshi Maruyama may publish in the future.

Co-authorship network of co-authors of Masayoshi Maruyama

This figure shows the co-authorship network connecting the top 25 collaborators of Masayoshi Maruyama. A scholar is included among the top collaborators of Masayoshi Maruyama based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Masayoshi Maruyama. Masayoshi Maruyama is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Maruyama, Masayoshi & Yusuke Zennyo. (2020). Platform most-favored-customer clauses and investment incentives. International Journal of Industrial Organization. 70. 102617–102617. 2 indexed citations
2.
Maruyama, Masayoshi & Yusuke Zennyo. (2018). Platform Most-Favored-Customer Clauses and Investment Incentives. SSRN Electronic Journal. 1 indexed citations
3.
Maruyama, Masayoshi, Lihui Wu, & Lin Huang. (2016). The modernization of fresh food retailing in China: The role of consumers. Journal of Retailing and Consumer Services. 30. 33–39. 46 indexed citations
4.
Maruyama, Masayoshi, et al.. (2015). Platform selection by software developers: Theory and evidence. Journal of the Japanese and International Economies. 38. 282–303. 6 indexed citations
5.
Maruyama, Masayoshi & Lihui Wu. (2015). Overcoming the Liability of Foreignness in International Retailing: A Consumer Perspective. Journal of International Management. 21(3). 200–210. 29 indexed citations
6.
Maruyama, Masayoshi & Yusuke Zennyo. (2015). Application compatibility and affiliation in two-sided markets. Economics Letters. 130. 39–42. 12 indexed citations
7.
Maruyama, Masayoshi, et al.. (2014). Revenue versus incentive: Theory and empirical analysis of franchise royalties. Journal of the Japanese and International Economies. 34. 154–161. 2 indexed citations
8.
Maruyama, Masayoshi & Lihui Wu. (2014). The relevance of retailer country-of-origin to consumer store choice: evidence from China. International Marketing Review. 31(5). 462–476. 8 indexed citations
9.
Maruyama, Masayoshi & Lihui Wu. (2013). Quantifying barriers impeding the diffusion of supermarkets in China: The role of shopping habits. Journal of Retailing and Consumer Services. 21(3). 383–393. 35 indexed citations
10.
Maruyama, Masayoshi & Yusuke Zennyo. (2013). Compatibility and the Product Life Cycle in Two-Sided Markets. Review of Network Economics. 12(2). 16 indexed citations
11.
Maruyama, Masayoshi, et al.. (2011). Modern Retailers in Transition Economies. Journal of Macromarketing. 32(1). 31–51. 36 indexed citations
12.
Maruyama, Masayoshi, et al.. (2010). Platform strategy of video game software in Japan, 1984-1994: theory and evidence. Managerial and Decision Economics. n/a–n/a. 6 indexed citations
13.
Maruyama, Masayoshi, et al.. (2009). A Note on the Desirability of Merger among Complements. Journal of Industry Competition and Trade. 11(1). 57–65. 1 indexed citations
14.
Maruyama, Masayoshi, et al.. (2009). Commitment to a strategy of uniform pricing in a two-period duopoly with switching costs. Journal of Economics. 98(1). 45–66. 14 indexed citations
15.
Maruyama, Masayoshi, et al.. (2008). High shopping frequency of Vietnamese consumers: theory and measurement. Applied Economics Letters. 16(4). 411–415. 7 indexed citations
16.
Maruyama, Masayoshi, et al.. (2007). Strategic choice of price policy under exogenous switching costs. Economics bulletin. 12(1). 1–8. 1 indexed citations
17.
Maruyama, Masayoshi, et al.. (2007). The evolution of fresh produce supply chains: From spot markets to contracts. The International Review of Retail Distribution and Consumer Research. 17(4). 359–376. 7 indexed citations
18.
Maruyama, Masayoshi, et al.. (2007). Traditional bazaar or supermarkets: A probit analysis of affluent consumer perceptions in Hanoi. The International Review of Retail Distribution and Consumer Research. 17(3). 233–252. 52 indexed citations
19.
Maruyama, Masayoshi. (2004). Japanese Distribution Channels : Structure and Strategy. RePEc: Research Papers in Economics. 32(3). 27–48. 13 indexed citations
20.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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