Bethan Alexander
Impact in
- Marketing top 2%
- Consumer Retail Behavior Studies
- Consumer Behavior in Brand Consumption and Identification
- Environmental Sustainability in Business
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- Technology Adoption and User Behaviour
Papers in
- Marketing 19
- Consumer Retail Behavior Studies 16
- Consumer Behavior in Brand Consumption and Identification 13
- Environmental Sustainability in Business 2
- Management, Economics, and Public Policy 1
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- Customer Service Quality and Loyalty 7
- Co-authors
- Marta Blázquez (5 shared papers)Anthony Kent (2 shared papers)Anna Watson (1 shared paper)Claudia E. Henninger (1 shared paper)Rosy Boardman (2 shared papers)Karinna Nobbs (1 shared paper)Margaret Bruce (1 shared paper)Gaynor Lea‐Greenwood (1 shared paper)
- Journals
- Journal of Fashion Marketing and Management (4 papers)International Journal of Retail & Distribution Management (4 papers)Journal of Retailing and Consumer Services (3 papers)Fashion Practice (3 papers)Journal of Services Marketing (1 paper)
- Partner nations
- United KingdomUnited StatesSpain
In The Last Decade
Bethan Alexander
17 papers receiving 543 citations
Peers
Comparison fields: 5 of 58
- Marketing 462
- Information Systems and Management 104
- Organizational Behavior and Human Resource Management 137
- Human-Computer Interaction 72
- Museology 33
Countries citing papers authored by Bethan Alexander
This map shows the geographic impact of Bethan Alexander's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bethan Alexander with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bethan Alexander more than expected).
Fields of papers citing papers by Bethan Alexander
This network shows the impact of papers produced by Bethan Alexander. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Bethan Alexander. The network helps show where Bethan Alexander may publish in the future.
Co-authors
The 9 scholars most cited alongside Bethan Alexander, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 21 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2018 | 156 | |
| 2 | 2020 | 95 | |
| 3 | 2019 | 92 | |
| 4 | 2019 | 64 | |
| 5 | 2020 | 31 | |
| 6 | 2022 | 29 | |
| 7 | 2019 | 27 | |
| 8 | 2021 | 16 | |
| 9 | 2024 | 15 | |
| 10 | 2018 | 13 | |
| 11 | 2020 | 10 | |
| 12 | 2016 | 8 | |
| 13 | 2025 | 6 | |
| 14 | 2024 | 5 | |
| 15 | 2022 | 4 | |
| 16 | 1999 | 1 | |
| 17 | 2024 | 1 | |
| 18 | Blurring of the channel boundaries: The impact of advanced technologies in the physical fashion store on consumer experience | 2014 | 1 |
| 19 | 2024 | 1 | |
| 20 | 2016 | 1 |
About Bethan Alexander
Bethan Alexander is a scholar working on Marketing, Organizational Behavior and Human Resource Management, Strategy and Management, Sociology and Political Science and Information Systems and Management, having authored 21 papers that have together received 576 indexed citations. Recurring topics across this work include Consumer Retail Behavior Studies (16 papers), Consumer Behavior in Brand Consumption and Identification (13 papers), Customer Service Quality and Loyalty (7 papers), Digital Marketing and Social Media (3 papers), Technology Adoption and User Behaviour (3 papers), Fashion and Cultural Textiles (2 papers), Environmental Sustainability in Business (2 papers) and Management, Economics, and Public Policy (1 paper). The work is most often cited by research in Marketing (462 citations), Information Systems and Management (104 citations), Organizational Behavior and Human Resource Management (137 citations), Human-Computer Interaction (72 citations) and Museology (33 citations). Bethan Alexander has collaborated with scholars based in United Kingdom, United States and Spain. Frequent co-authors include Marta Blázquez, Anthony Kent, Anna Watson, Claudia E. Henninger, Rosy Boardman, Karinna Nobbs, Margaret Bruce, Gaynor Lea‐Greenwood and Teresa Sádaba. Their work appears in journals such as Journal of Fashion Marketing and Management, International Journal of Retail & Distribution Management, Journal of Retailing and Consumer Services, Fashion Practice and Journal of Services Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.