Anna Zarkada

508 citations
11 papers · 344 indexed · h-index 7
Topics
Digital Marketing and Social Media (5 papers)Customer Service Quality and Loyalty (3 papers)Consumer Behavior in Brand Consumption and Identification (3 papers)
Partner nations
GreecePakistanMalaysia

In The Last Decade

Anna Zarkada

9 papers receiving 325 citations

Peers

Anna Zarkada
Comparison fields: 5 of 53
  • Sociology and Political Science 142
  • Organizational Behavior and Human Resource Management 134
  • Marketing 127
  • Accounting 60
  • Information Systems and Management 55
Replace Che Aniza Che Wel with:
Che Aniza Che Wel Malaysia
Hazimi Foziah Malaysia
Mohsin Altaf Pakistan
Anam Iqbal Pakistan
Kabiru Maitama Kura Nigeria
Munazza Saeed Pakistan
Anja Iseke Germany
Kalthom Abdullah Malaysia
Vanessa Gaffar Indonesia
Valerie Good United States
Anna Zarkada relative to Che Aniza Che Wel Malaysia Che Aniza Che Wel's profile →
Citations per field
00.5×1.5×1.9×
Che Aniza Che Wel · 1×
Citations per year

Countries citing papers authored by Anna Zarkada

Since Specialization
Citations

This map shows the geographic impact of Anna Zarkada's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Anna Zarkada with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Anna Zarkada more than expected).

Fields of papers citing papers by Anna Zarkada

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Anna Zarkada. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Anna Zarkada. The network helps show where Anna Zarkada may publish in the future.

Co-authorship network of co-authors of Anna Zarkada

This figure shows the co-authorship network connecting the top 25 collaborators of Anna Zarkada. A scholar is included among the top collaborators of Anna Zarkada based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Anna Zarkada. Anna Zarkada is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

11 of 11 papers shown
#WorkIndexed citations
1 5
2 7
3 0
4 0
5 1
6 97
7 39
8 98
9 71
10 9
11 17

About Anna Zarkada

Anna Zarkada is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Information Systems and Management, having authored 11 papers that have together received 344 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (5 papers), Customer Service Quality and Loyalty (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). The work is most often cited by research in Marketing (127 citations), Organizational Behavior and Human Resource Management (134 citations) and Information Systems and Management (55 citations). Anna Zarkada has collaborated with scholars based in Greece, Pakistan and Malaysia. Frequent co-authors include Muhammad Kashif, T. Ramayah and George G. Panigyrakis. Their work appears in journals such as Personnel Review, International Journal of Bank Marketing and Total Quality Management & Business Excellence.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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