Ainsworth Anthony Bailey

2.1k total citations
32 papers, 1.6k citations indexed

About

Ainsworth Anthony Bailey is a scholar working on Marketing, Sociology and Political Science and Information Systems and Management. According to data from OpenAlex, Ainsworth Anthony Bailey has authored 32 papers receiving a total of 1.6k indexed citations (citations by other indexed papers that have themselves been cited), including 21 papers in Marketing, 20 papers in Sociology and Political Science and 8 papers in Information Systems and Management. Recurrent topics in Ainsworth Anthony Bailey's work include Consumer Behavior in Brand Consumption and Identification (18 papers), Digital Marketing and Social Media (18 papers) and Technology Adoption and User Behaviour (8 papers). Ainsworth Anthony Bailey is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (18 papers), Digital Marketing and Social Media (18 papers) and Technology Adoption and User Behaviour (8 papers). Ainsworth Anthony Bailey collaborates with scholars based in United States, India and France. Ainsworth Anthony Bailey's co-authors include Aditya Shankar Mishra, Iryna Pentina, Mohamed Slim Ben Mimoun, Mojisola F. Tiamiyu, Carolyn M. Bonifield, Subhadip Roy, Lixuan Zhang, Wang Jian-guo, Tianling Xie and Tyler Hancock and has published in prestigious journals such as SHILAP Revista de lepidopterología, Journal of Cleaner Production and Journal of Retailing and Consumer Services.

In The Last Decade

Ainsworth Anthony Bailey

32 papers receiving 1.4k citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Ainsworth Anthony Bailey United States 21 871 826 499 265 195 32 1.6k
Juran Kim South Korea 22 1.1k 1.2× 870 1.1× 371 0.7× 220 0.8× 140 0.7× 40 1.6k
Philip J. Rosenberger Australia 22 1.1k 1.3× 1.1k 1.3× 403 0.8× 365 1.4× 239 1.2× 49 1.8k
Ding Hooi Ting Malaysia 27 1.3k 1.5× 882 1.1× 675 1.4× 413 1.6× 98 0.5× 93 2.0k
Man Lai Cheung Hong Kong 26 1.6k 1.8× 1.1k 1.3× 722 1.4× 303 1.1× 79 0.4× 41 2.1k
Alex S.L. Tsang Hong Kong 18 653 0.7× 652 0.8× 239 0.5× 394 1.5× 190 1.0× 32 1.3k
Katherine Taken Smith United States 19 648 0.7× 403 0.5× 296 0.6× 164 0.6× 184 0.9× 85 1.3k
Linchi Kwok United States 21 1.1k 1.2× 849 1.0× 245 0.5× 367 1.4× 80 0.4× 44 1.7k
Wi‐Suk Kwon United States 20 1.0k 1.2× 1.2k 1.4× 592 1.2× 518 2.0× 189 1.0× 48 2.0k
Erin Cho United States 17 735 0.8× 633 0.8× 441 0.9× 404 1.5× 234 1.2× 40 1.6k
Helge Thorbjørnsen Norway 18 1.4k 1.6× 1.0k 1.3× 894 1.8× 582 2.2× 261 1.3× 46 2.1k

Countries citing papers authored by Ainsworth Anthony Bailey

Since Specialization
Citations

This map shows the geographic impact of Ainsworth Anthony Bailey's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ainsworth Anthony Bailey with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ainsworth Anthony Bailey more than expected).

Fields of papers citing papers by Ainsworth Anthony Bailey

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Ainsworth Anthony Bailey. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ainsworth Anthony Bailey. The network helps show where Ainsworth Anthony Bailey may publish in the future.

Co-authorship network of co-authors of Ainsworth Anthony Bailey

This figure shows the co-authorship network connecting the top 25 collaborators of Ainsworth Anthony Bailey. A scholar is included among the top collaborators of Ainsworth Anthony Bailey based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Ainsworth Anthony Bailey. Ainsworth Anthony Bailey is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Roy, Subhadip, Aditya Shankar Mishra, & Ainsworth Anthony Bailey. (2023). Celebrity co‐creator or celebrity endorser? Exploring mediating and moderating factors in Marcom decision. Psychology and Marketing. 41(4). 802–818. 5 indexed citations
2.
Pentina, Iryna, Tianling Xie, Tyler Hancock, & Ainsworth Anthony Bailey. (2023). Consumer–machine relationships in the age of artificial intelligence: Systematic literature review and research directions. Psychology and Marketing. 40(8). 1593–1614. 67 indexed citations
3.
Jian-guo, Wang, Xue Yang, Ainsworth Anthony Bailey, & Jianming Wang. (2021). Positive spillover of consumers’ sustainable behaviors: The mediating role of self-determination need satisfaction. Journal of Cleaner Production. 317. 128436–128436. 33 indexed citations
4.
Bailey, Ainsworth Anthony, Carolyn M. Bonifield, & Jon D. Elhai. (2020). Modeling consumer engagement on social networking sites: Roles of attitudinal and motivational factors. Journal of Retailing and Consumer Services. 59. 102348–102348. 45 indexed citations
5.
Bailey, Ainsworth Anthony, Iryna Pentina, Aditya Shankar Mishra, & Mohamed Slim Ben Mimoun. (2019). Exploring factors influencing US millennial consumers’ use of tap-and-go payment technology. The International Review of Retail Distribution and Consumer Research. 30(2). 143–163. 44 indexed citations
6.
Bailey, Ainsworth Anthony, et al.. (2017). Where avatars come from: exploring consumers' motivations in virtual worlds. SHILAP Revista de lepidopterología. 4(4). 2 indexed citations
7.
Bailey, Ainsworth Anthony, Iryna Pentina, Aditya Shankar Mishra, & Mohamed Slim Ben Mimoun. (2017). Mobile payments adoption by US consumers: an extended TAM. International Journal of Retail & Distribution Management. 45(6). 626–640. 240 indexed citations
8.
Bailey, Ainsworth Anthony, et al.. (2016). The roles of employee job satisfaction and organizational commitment in the internal marketing-employee bank identification relationship. International Journal of Bank Marketing. 34(6). 821–840. 88 indexed citations
9.
Bailey, Ainsworth Anthony, Aditya Shankar Mishra, & Mojisola F. Tiamiyu. (2016). GREEN consumption values and Indian consumers’ response to marketing communications. Journal of Consumer Marketing. 33(7). 562–573. 95 indexed citations
10.
Pentina, Iryna, Ainsworth Anthony Bailey, & Lixuan Zhang. (2015). Exploring effects of source similarity, message valence, and receiver regulatory focus on yelp review persuasiveness and purchase intentions. Journal of Marketing Communications. 24(2). 125–145. 102 indexed citations
11.
Mishra, Aditya Shankar, Subhadip Roy, & Ainsworth Anthony Bailey. (2015). Exploring Brand Personality–Celebrity Endorser Personality Congruence in Celebrity Endorsements in the Indian Context. Psychology and Marketing. 32(12). 1158–1174. 97 indexed citations
12.
Bailey, Ainsworth Anthony. (2011). Codeswitching in the Foreign Language Classroom: Students' Attitudes and Perceptions and the Factors Impacting Them. OhioLink ETD Center (Ohio Library and Information Network). 4 indexed citations
13.
Bailey, Ainsworth Anthony & Carolyn M. Bonifield. (2010). Broken (promotional) promises: The impact of firm reputation and blame. Journal of Marketing Communications. 16(5). 287–306. 19 indexed citations
14.
Bailey, Ainsworth Anthony, et al.. (2008). Celebrity Endorsements: An Examination of Gender and Consumers’ Attitudes. 23(2). 53–62. 38 indexed citations
15.
Bailey, Ainsworth Anthony. (2007). Public Information and Consumer Skepticism Effects on Celebrity Endorsements: Studies among Young Consumers. Journal of Marketing Communications. 13(2). 85–107. 47 indexed citations
16.
Bailey, Ainsworth Anthony. (2007). Evaluating consumer response to EDLPs. Journal of Retailing and Consumer Services. 15(3). 211–223. 8 indexed citations
17.
Bailey, Ainsworth Anthony. (2006). A YEAR IN THE LIFE OF THE AFRICAN-AMERICAN MALE IN ADVERTISING: A Content Analysis. Journal of Advertising. 35(1). 83–104. 62 indexed citations
18.
Bailey, Ainsworth Anthony. (2005). Consumer Awareness and Use of Product Review Websites. Journal of Interactive Advertising. 6(1). 68–81. 101 indexed citations
19.
Bailey, Ainsworth Anthony. (2004). Thiscompanysucks.com: the use of the Internet in negative consumer‐to‐consumer articulations. Journal of Marketing Communications. 10(3). 169–182. 55 indexed citations
20.
Bailey, Ainsworth Anthony. (2004). The interplay of social influence and nature of fulfillment: Effects on consumer attitudes. Psychology and Marketing. 21(4). 263–278. 8 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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