Standout Papers

Customer Engagement: Exploring Cu... 1987 2026 2000 2013 1.3k
  1. Customer Engagement: Exploring Customer Relationships Beyond Purchase (2012)
    Shiri D. Vivek, Sharon E. Beatty et al. The Journal of Marketing Theory and Practice
  2. Switching barriers and repurchase intentions in services (2000)
    Michael A. Jones, David L. Mothersbaugh et al. Journal of Retailing
  3. External Search Effort: An Investigation Across Several Product Categories (1987)
    Sharon E. Beatty, Scott M. Smith Journal of Consumer Research
  4. Impulse buying: Modeling its precursors (1998)
    Sharon E. Beatty et al. Journal of Retailing
  5. Customer benefits and company consequences of customer-salesperson relationships in retailing (1999)
    Kristy E. Reynolds, Sharon E. Beatty Journal of Retailing
  6. Impulse buying: Modeling its precursors (1998)
    Sharon E. Beatty et al. Journal of Retailing
  7. Customer-based corporate reputation of a service firm: scale development and validation (2007)
    Gianfranco Walsh, Sharon E. Beatty Journal of the Academy of Marketing Science
  8. Customer-sales associate retail relationships (1996)
    Sharon E. Beatty Journal of Retailing
  9. Why customers stay: measuring the underlying dimensions of services switching costs and managing their differential strategic outcomes (2002)
    Michael A. Jones, David L. Mothersbaugh et al. Journal of Business Research
  10. A Generalized Multidimensional Scale for Measuring Customer Engagement (2014)
    Shiri D. Vivek, Sharon E. Beatty et al. The Journal of Marketing Theory and Practice
  11. Alternative Measurement Approaches to Consumer Values: The List of Values (LOV) and Values and Life Style (VALS) (1986)
    Lynn R. Kahle, Sharon E. Beatty et al. Journal of Consumer Research

Immediate Impact

3 from Science/Nature 78 standout
Sub-graph 1 of 19

Citing Papers

Importance of investing in adolescence from a developmental science perspective
2018 StandoutNature
Creating Effective Online Customer Experiences
2018 Standout
28 intermediate papers

Works of Sharon E. Beatty being referenced

Customer Engagement: Exploring Customer Relationships Beyond Purchase
2012 Standout
Signaling the trustworthiness of small online retailers
2004
and 12 more

Author Peers

Author Last Decade Papers Cites
Sharon E. Beatty 10214 7900 7161 109 15.8k
Barry J. Babin 8898 7270 5972 125 15.8k
William O. Bearden 9200 5512 6145 143 17.1k
Thorsten Hennig‐Thurau 6982 6314 9126 95 14.0k
Wayne D. Hoyer 8562 4676 5105 112 13.9k
Stephen Brown 7463 8263 4553 184 13.5k
Jagdip Singh 5253 8832 4690 101 14.3k
Michael K. Brady 7288 8982 5524 55 13.2k
Geoffrey N. Soutar 7137 5525 7580 236 15.9k
Michael D. Johnson 5625 8474 4249 103 14.7k
Ko de Ruyter 5515 6100 5483 121 12.0k

All Works

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Rankless by CCL
2026