Immediate Impact
1 from Science/Nature 57 standout
Citing Papers
Quantifying the impact of misinformation and vaccine-skeptical content on Facebook
2024 StandoutScience
The potential of generative AI for personalized persuasion at scale
2024 Standout
Works of Prashant Malaviya being referenced
Do hedonic motives moderate regulatory focus motives? Evidence from the framing of persuasive messages.
2013
The Effect of Type of Elaboration on Advertisement Processing and Judgment
1996
Author Peers
| Author | Last Decade | Papers | Cites | ||||
|---|---|---|---|---|---|---|---|
| Prashant Malaviya | 500 | 566 | 111 | 151 | 19 | 890 | |
| John L. Swasy | 505 | 636 | 120 | 110 | 17 | 1.1k | |
| Ashesh Mukherjee | 445 | 556 | 140 | 107 | 23 | 949 | |
| Laurence Ashworth | 413 | 391 | 49 | 97 | 27 | 829 | |
| Sarah G. Moore | 575 | 398 | 82 | 105 | 37 | 908 | |
| Punam Anand | 344 | 511 | 103 | 74 | 19 | 904 | |
| Maria L. Cronley | 398 | 693 | 48 | 173 | 30 | 1.1k | |
| Caglar Irmak | 293 | 566 | 33 | 186 | 20 | 946 | |
| Jacob C. Lee | 459 | 377 | 44 | 100 | 24 | 921 | |
| Jiewen Hong | 326 | 445 | 109 | 323 | 15 | 851 | |
| Raquel Castaño | 289 | 629 | 46 | 80 | 22 | 901 |
All Works
Loading papers...