Immediate Impact
2 by Nobel laureates 59 standout
Citing Papers
What is a luxury brand? A new definition and review of the literature
2017 Standout
Understanding Customer Experience Throughout the Customer Journey
2016 Standout
Works of John A. Quelch being referenced
How global brands compete.
2004
The mass marketing of luxury
1998
Author Peers
| Author | Last Decade | Papers | Cites | |||||
|---|---|---|---|---|---|---|---|---|
| John A. Quelch | 555 | 722 | 67 | 1423 | 623 | 83 | 2.3k | |
| Suraksha Gupta | 611 | 827 | 149 | 1290 | 998 | 75 | 2.7k | |
| David Jobber | 590 | 683 | 69 | 941 | 605 | 69 | 2.2k | |
| Lyndon Simkin | 912 | 567 | 88 | 1470 | 929 | 93 | 2.6k | |
| K. Sivakumar | 838 | 653 | 127 | 1339 | 976 | 55 | 2.6k | |
| Yann Truong | 305 | 504 | 56 | 1045 | 651 | 48 | 1.8k | |
| Jorge Matute | 860 | 1161 | 118 | 1417 | 831 | 61 | 2.9k | |
| François A. Carrillat | 681 | 493 | 54 | 940 | 741 | 49 | 1.9k | |
| Edwin J. Nijssen | 866 | 898 | 97 | 1277 | 768 | 70 | 2.7k | |
| Devanathan Sudharshan | 869 | 569 | 67 | 888 | 457 | 47 | 1.9k | |
| H. G. Parsa | 683 | 367 | 17 | 1474 | 799 | 75 | 2.4k |
All Works
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