Journal of Public Policy & Marketing

1.2k papers and 42.8k indexed citations i.

About

The 1.2k papers published in Journal of Public Policy & Marketing in the last decades have received a total of 42.8k indexed citations. Papers published in Journal of Public Policy & Marketing usually cover Marketing (491 papers), Sociology and Political Science (269 papers) and Economics and Econometrics (255 papers) specifically the topics of Consumer Behavior in Brand Consumption and Identification (263 papers), Consumer Market Behavior and Pricing (134 papers) and Environmental Sustainability in Business (71 papers). The most active scholars publishing in Journal of Public Policy & Marketing are Alan R. Andreasen, George R. Milne, Scot Burton, Wendy Wood, William L. Wilkie, Bas Verplanken, Ronald Paul Hill, J. Craig Andrews, Ross D. Petty and John E. Calfee.

In The Last Decade

Fields of papers published in Journal of Public Policy & Marketing

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers published in Journal of Public Policy & Marketing. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers published in Journal of Public Policy & Marketing.

Countries where authors publish in Journal of Public Policy & Marketing

Since Specialization
Citations

This map shows the geographic impact of research published in Journal of Public Policy & Marketing. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by papers published in Journal of Public Policy & Marketing with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Journal of Public Policy & Marketing more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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